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Lexar unveils Memory and Gaming portfolio at GITEX Global 2023

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3 years ago

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Lexar

The products are specifically designed to meet the unique needs of photographers, videographers, content creators, and PC enthusiasts of all levels

DUBAI, United Arab Emirates, October 16, 2023/APO Group/ — 

Lexar, a leading global brand in memory and storage solutions, today unveiled its new portfolio of memory and gaming products at GITEX Global (www.GITEX.com), the world’s largest tech event taking place from October 16 to 20, 2023, in Dubai. The company’s latest product line-up includes a new microSD card, internal SSDs, DRAM, and portable SSDs, and will be showcased at its stand D1, Hall No.1, of the Dubai World Trade Centre.

Lexar’s new products comprising Professional GOLD micro SDXC UHS-II Card; Portable SSDs along with the Professional NM1090 M.2 Gen 5 NVMe SSD, ARES RGB DDR5 Desktop Memory, and NM790 with Heatsink M.2 NVMe SSD will be available in the market in Q4 2023 across the Middle East. The products are specifically designed to meet the unique needs of photographers, videographers, content creators, and PC enthusiasts of all levels.  

“Lexar has established a long history of more than 25 years in developing leading memory solutions. By leveraging next generation manufacturing technologies our newly expanded portfolio now offers high-speed performance combined with higher memory capacities, allowing users to capture, access, play video/games and transfer high-definition multimedia files at blazing speeds,” said Fissal Oubida, General Manager of Middle East, Africa, and the Indian Subcontinent, Lexar, said,

The new Professional GOLD micro SDXC UHS-II Card leverages high-speed performance and a Video Speed Class 60 (V60) rating. It will be available in 128GB and 256GB storage options and offers read transfer speeds of up to 280MB/s. This card allows users to quickly capture, play back and transfer high-definition multimedia files including 4K video. This is a premium memory solution for gaming devices, action cameras, tablets, smartphones, and drones.

New Lexar Portable SSDs

Lexar has introduced three new portable SSDs designed to offer excellent durability, reliability and speed. The new portable SSDs include the SL600 portable SSD, the Armor 700 Rugged Portable SSD, and the SL500 portable SSD. The trio are secured by Lexar DataShield, a security software that helps keep files safe with 256-bit AES encryption.

The new Professional GOLD micro SDXC UHS-II Card leverages high-speed performance and a Video Speed Class 60 (V60) rating

Product highlights:

The SL600 Portable SSD is the first of these available in 500GB to 4TB and offers blazing fast speeds of up to 2000MB/s read/write. The drive comes in a durable aluminum enclosure with a sandblasted finish.

Also launching is the SL500 Portable SSD which is available in 512GB to 4TB offering 2000MB/s read speeds and 1080MB/s write speeds. This drive is enclosed within a sleek and compact aluminum case.

Finally, is the Armor 700 Rugged Portable SSD which offers the same speeds as the SL600 but instead comes in capacities from 1TB to 4TB. This drive also comes in a rugged design with an IP65 rating for water and dust resistance plus can withstand a 3-metre drop. Each of these drives are secured by Lexar DataShield with 256-bit AES encryption.

For gaming enthusiasts and the gaming community, the products unveiled include the Lexar ARES RGB DDR5 Desktop Memory, and the Professional NM1090 M.2 PCIe Gen5 NVMe SSD.

  • The ARES RBGB DDR5 Desktop Memory offers 8000MT/s and 8400MT/s, allowing gamers and PC enthusiasts to experience superior performance with next-gen DDR5 memory. It also features Lexar RGB Sync so gamers can customize the RGB LED to their own style. Meanwhile, a sleek premium aluminum heat spreader keeps it cool. It is also built with on-die ECC, leveraging real-time data error correction for increased data stability and reliability.
  • The Professional NM1090 M.2 PCIe Gen 5 NVMe SSD, on the other hand, delivers 12,000MB/s read and 11,000MB/s write thanks to the PCIe Gen 5×4 NVMe 2.0 standard. The storage drive features an integrated Active Heatsink to reduce heat for better performance and power efficiency. It also leverages the latest 12nm controller for lower power consumption. It is available in capacities from 1TB to 4TB, making it perfect for hardcore gamers, professionals, and creators.

“We will continue to offer the future of memory solutions to our professional and gaming communities. Our new product lineup has been extensively tested and is specifically designed to work seamlessly with multiple devices such as sports camcorders, tablets, smartphones, and even drones. We are proud to offer the quality, performance, and reliability Lexar users expect,” added Oubida.  

Distributed by APO Group on behalf of GITEX Global.

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Canada–Africa Financing Forum to Convene Investors and Decision-Makers in Cape Town – May 14, 2026

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15 hours ago

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April 29, 2026

By

Ateau Zola

This timely Forum comes on the heels of commitments announced by Canadian Prime Minister Mark Carney, deepening Canada–Africa commercial ties and expanding investment partnerships

TORONTO, Canada, April 29, 2026/APO Group/ –The Canada–Africa Chamber of Business (https://CanadaAfrica.ca) will convene investors, financiers, policymakers, and industry leaders in Cape Town on May 14, 2026 for the Canada–Africa Financing Forum—a high-level platform focused on unlocking capital and accelerating deal flow across African markets.

Registration is open (http://apo-opa.co/4vZN6oV)

This timely Forum comes on the heels of commitments announced by Canadian Prime Minister Mark Carney, deepening Canada–Africa commercial ties and expanding investment partnerships. The program connects leaders from venture capital, private equity, and institutional investors to examine where capital is moving—and where the next opportunities lie—supported by Canadian project partners with proven capacity to deliver on-the-ground.

Delegates will engage directly with finance and investment decision-makers, following the program opening, featuring messages from President Cyril Ramaphosa and Prime Minister Mark Carney, in addition to high-level Ministerial representation.

This Forum is about capital deployment, not just conversation

“This Forum is about capital deployment, not just conversation,” said Garreth Bloor, President of the Canada–Africa Chamber of Business. “We are convening investors, institutions, and project leaders who are actively shaping transactions across Africa—and connecting them directly with Canadian partners who are ready to work together.”

The Canada–Africa Financing Forum reflects the Chamber’s role as a privately financed, market-led platform advancing Canada-Africa trade and investment through world-class networking and information-sharing events.

Why Attend

  • Direct access to active dealmakers and capital allocators
  • Insights into where capital is being deployed and key players delivering major projects
  • Opportunities to build partnerships across Canada and African markets
  • Participation in a curated, high-level environment focused on execution

Secure Your Place

Space is limited and demand is strong.

Apply to secure your place (http://apo-opa.co/4vXb9oz)

Read More and View the Program (http://apo-opa.co/4vZN6oV)

Distributed by APO Group on behalf of The Canada-Africa Chamber of Business.

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ORUN and 1xBET Partner to Support a Dynamic Creative Africa

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21 hours ago

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April 29, 2026

By

MIR Holding

During the MASA 2026 edition, held from April 11 to 18, 2026, ORUN and 1xBET implemented the We Champion Talent program, an initiative aimed at promoting African talent and advancing the development of Cultural and Creative Industries (CCIs)

ABIDJAN, Ivory Coast, April 28, 2026/APO Group/ –As part of the Innovation Village co-organized with MASA at the Palais de la Culture in Abidjan from April 14 to 18, ORUN (https://ORUN.Africa) announces the rollout of its partnership with 1xBET to support a creative Africa that is structuring itself, professionalizing, and scaling across the continent.

We aim to demonstrate that it is possible to support African talent, narratives, and creative ecosystems over the long term, with ambition and consistency

Designed as a space of convergence between heritage, innovation, and knowledge transmission, the Innovation Village features scenography crafted by Ivorian artisans, a program of panels and masterclasses on creative industries, an immersive experience produced by Orun Studios, and a major institutional highlight on April 17. Its narrative platform is built around three pillars: memory, structure, and transmission. The initiative aims to position cultural and creative industries as an economic driver for the continent.

“The Innovation Village was conceived as an act of construction. By partnering with organizations such as 1xBET, we aim to demonstrate that it is possible to support African talent, narratives, and creative ecosystems over the long term, with ambition and consistency,” said Habyba Thiero, CEO of Africa Currency Network and President of ORUN.

This vision aligns with ORUN’s broader ambition to produce, structure, and internationalize African creative industries through events, content, and strategic partnerships.

Distributed by APO Group on behalf of ORUN, part of African Currency Network (ACN).

 

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MIR Holding Reaffirms Its Commitment to African Creative Industries Alongside ORUN at Marché des Arts du Spectacle Africain d’Abidjan (MASA) 2026

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21 hours ago

on

April 29, 2026

By

MIR Holding

More than event support, this partnership reflects a commitment to backing platforms capable of structuring value chains, increasing the visibility of talent, and fostering the emergence of strong African creative infrastructures

ABIDJAN, Ivory Coast, April 28, 2026/APO Group/ –On the occasion of MASA 2026, held from April 11 to 18 in Abidjan, MIR Holding (https://MIRHolding.odoo.com) reaffirmed its commitment to supporting the growth of African creative industries by partnering with ORUN as part of the Innovation Village, hosted at the Palais de la Culture in Abidjan. This presence reflects a clear intention to support the scaling of cultural and creative industries so they can fully contribute to job creation and value generation across the continent.

 

Co-organized by ORUN and MASA, the Innovation Village brought together over several days scenography designed by Ivorian artisans, a program of panels and masterclasses dedicated to creative industries, an immersive experience produced by Orun Studios, and a key institutional highlight on April 17.

At MIR Holding, we believe that Africa’s future will also be shaped by its ability to structure its narratives, its talent, and its creative value chains

Built around three pillars — memory, structure, and transmission — the initiative carried a renewed ambition for culture: positioning it as a concrete lever for economic structuring and African projection.

By supporting this initiative, MIR Holding aligns with a broader dynamic aimed at strengthening connections between creation, entrepreneurship, content, youth, and growth ecosystems. More than event support, this partnership reflects a commitment to backing platforms capable of structuring value chains, increasing the visibility of talent, and fostering the emergence of strong African creative infrastructures. MIR Holding stands among the main partners of the Village, alongside Africa Currency Network and other stakeholders engaged in this vision.

“With ORUN, we are not only seeking to make culture visible. We aim to help provide it with a framework, a reach, and a trajectory. What is at stake here is the continent’s ability to better transform its creative energy into sustainable value, real opportunities, and influence,” said Habyba Thiero, CEO of Africa Currency Network and President of ORUN.

Mouhamed Dieng, President of MIR Holding, added: “Supporting Africa’s creative industries is not about backing a secondary sector. It is about investing in one of the continent’s most powerful spaces for storytelling, youth, innovation, and competitiveness. At MIR Holding, we believe that Africa’s future will also be shaped by its ability to structure its narratives, its talent, and its creative value chains.”

Distributed by APO Group on behalf of MIR Holding.

 

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