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Alfa Romeo “MILANO” History in a name

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Alfa Romeo

In April 2024 in Milan, Alfa Romeo will unveil to the world the first Sport Urban Vehicle in its history, which will also be available in a 100% electric version

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POISSY, France, January 18, 2024/APO Group/ — 

Its name will be MILANO. Alfa Romeo (www.AlfaRomeo.com) has chosen a name with a strong historical value for the brand’s first Sport Urban Vehicle, faithful to its sporting DNA, which will also be available in a 100% electric version; A clear tribute to its hometown, ambassador of Made in Italy around the world, international capital of design, symbol of innovation and sustainability, and leader in the automotive transition to electric; Since 1910, the Alfa Romeo logo has consisted of the Cross, the historical symbol of the capital of Lombardy, and the Biscione serpent, the coat of arms of the noble Visconti family. For over 60 years (from 1910 through 1972), the city’s name formed an integral part of the logo; Alfa Romeo MILANO will be unveiled to the international press in April 2024, in Milan itself; Alfa Romeo will be taking advantage of this opportunity to take stock of the founding of Stellantis in 2021: solidity and discipline in the implementation of the announced plan, full compliance with the transition process to electric, quality targets achieved and acknowledged globally; Finally, a focus on 2023, now coming to an end with figures showing solid global growth: up 34% compared to 2022 in the year to date to November.

In April 2024 in Milan, Alfa Romeo will unveil to the world the first Sport Urban Vehicle in its history, which will also be available in a 100% electric version. It will be named MILANO, a genuine tribute to the city where it all began on June 24, 1910.

With Alfa Romeo MILANO, the brand rejoins the B-segment, the biggest in Europe, with a new proposal that fully embodies the brand’s DNA of noble Italian sportiness.  The first 100% electric Sport Urban Vehicle that represents the new gateway to the Alfa Romeo world for everyone, Alfisti fans and beyond, who has been awaiting the brand’s return to the segment.

Jean-Philippe Imparato | Alfa Romeo CEO

With the arrival of MILANO in 2024, Alfa Romeo completes a line-up capable of meeting the desires of all our enthusiasts and much more. MILANO is intended as a symbolic ‘welcome back’ to all our Alfisti fans. As owners of the Giulietta and Mito, they have been waiting to confirm their love for Alfa Romeo. It also serves as a ‘welcome’ to anyone looking for a unique sporting experience in this segment and the distinctive beauty of Italian design.

MILANO is the first milestone in the brand’s transition process to electric and, like the Tonale, has the important task of further strengthening Alfa Romeo’s global presence.

The choice of the name “MILANO”, encapsulated in the brand’s history.

Little marks the identity of an automaker more than its identifying logo.

Since 1910, the Alfa Romeo emblem has included two of the symbols that identify Milan: The cross, the historical symbol of the capital of Lombardy, and the Biscione serpent, the coat of arms of the noble Visconti family and one of the city’s most iconic emblems. For over 60 years (1910–1972), the name MILANO featured in the lower part of the logo. Through 1918, it was accompanied by the acronym “A.L.F.A.” (Anonima Lombarda Fabbrica Automobili), then from 1919 by “ALFA ROMEO.”

Always a symbol of the avant-garde, Milan now acts as an international manifesto of modernity, innovation, and sustainability. Considered one of the icons of the arts and of Made in Italy around the world, Milan has always played a crucial cultural role in the fields of fashion, design, and music.

Alfa Romeo has chosen Milan, its home, to embark on a new, exciting, and daring chapter in its history: reinterpreting sportiness in the 21st century.

This decision therefore goes beyond the iconic names of past models and those of mountain passes used more recently, to link up once again with its Italian origins. Its bold ambition is to export around the world the values that have always made it a unique brand.

The brand’s balance sheet, almost three years after Stellantis was founded

MILANO is the first milestone in the brand’s transition process to electric and, like the Tonale, has the important task of further strengthening Alfa Romeo’s global presence

The brand’s commercial performance in 2023 serves as natural recognition of the work of a team whose solidity and discipline has enabled them to pursue the strategies of a long-term product plan decided on when Stellantis was founded in 2021. One by one, the most important goals achieved during this period have been:

  • Bringing the brand back to profitability. This objective was achieved in the second half of the same year, 2021.
  • An approved and funded long-term product plan, named by Alfa Romeo as “From 0 to 0”, with the bold objective to go from “0” electrified vehicles in 2021 to a line-up with “0” emissions in 2027, to become the fastest transition to electric in the entire automotive landscape. With one new product every year:

2022 – The Tonale Hybrid and Plug-In Hybrid Q4 made their debut.

2023 – Alfa Romeo returned to the world of ‘custom-built cars,’ presenting the 33 Stradale (BEV – ICE).

2024 – debut of the first 100% electric Alfa Romeo (Alfa Romeo MILANO).

2025 – unveiling of the first vehicle exclusively available in a 100% electric version.

2027 – The Alfa Romeo range will be 100% electric.

  • Uncompromising quality standards guide all the brand’s strategic actions with great rigor, and the results were immediately acknowledged globally. Indeed, in November 2022 Alfa Romeo ranked first among the premium brands in the J.D. Power Sales Satisfaction Index, rising nine positions in the rankings and obtaining 25 points more than in 2021, the sharpest improvement in the premium segment.

One year later, Alfa Romeo took the top step on the podium in the overall rankings of premium brands and third place in the entire industry, according to the J.D. Power U.S. Initial Quality Study (IQS). It rose by 24 places, the largest growth recorded in the IQS research into the industry.

  • Increase in residual value, made possible by a strict stock management policy and line-up strategy.

Evident growth in 2023

All this served as a suitable foundation for the outstanding commercial performance Alfa Romeo is recording ahead of the end of an intense and challenging 2023:

 up 34% compared to 2022 in the year to date to November, a figure that confirms the solid growth in global sales.

Europe has contributed a robust increase of 53%.

Middle East & Africa is confirmed as the region experiencing the fastest growth, with a rise of 95%. Also contributing with growth of 6%, the India Asia Pacific region, where Alfa Romeo is strengthening its presence in Singapore and Hong Kong.

In North America, the Tonale’s debut in September was greeted with great enthusiasm, and likewise in China where the line-up has now been completed by the arrival of the Tonale. Both regions represent areas of strategic importance, where Alfa Romeo is making major investments to create the ideal conditions for growth.

The History of Milan in the Alfa Romeo Logo

Little marks the identity of an automaker more than the brand name on the grille. For A.L.F.A. first, later for Alfa Romeo, the coat of arms was intended to reaffirm the manufacturer’s origins in Milan. Over the years, its variations reflected the events that took place in the history of the company and of Italy. The cross of the Municipality of Milan, the Visconti Biscione serpent, and the Alfa Romeo lettering (A.L.F.A. only through 1918) have always remained the brand’s hallmarks since its foundation.

On June 24, 1910, the new company A.L.F.A. (Anonima Lombarda Fabbrica Automobili) was officially registered and the managing director Ugo Stella asked Giuseppe Merosi to draw up a coat of arms to adorn the radiator of its future cars. The history books tell us that the young draughtsman Romano Cattaneo told Merosi that he had been struck by the Visconti Biscione serpent he had seen on the Torre della Filarete in Piazza Castello as he waited for the #14 tram one morning. The Piacenza designer not only took on the suggestion but sketched the coat of arms there and then for his associate. At the same time, he added a red cross on a white background, surrounding the whole thing with a blue roundel bearing the lettering “A.L.F.A.” and “MILANO” in gold, separated by two Savoy knots. The sketch was approved by the nobleman Ugo Stella, and Cattaneo himself was entrusted with the final design for production. The first major change was in 1919: the company passed under the control of Nicola Romeo and the lettering “ALFA ROMEO” appeared on the coat of arms. In 1925, the GP Tipo P2 won the first Grand Prix World Championship, and a laurel wreath was added around the brand’s symbol to celebrate. After World War 2, the coat of arms underwent a complete overhaul: the Savoy knots gave way – with the advent of the Italian Republic – to two wavy lines, whereas the coat of arms was stylized and made of die-cast metal, painted in a single color. From 1950, the enameled brass branding returned in the 1900, replaced in 1960 by an identical version made of plastic. In 1972, when the Alfasud plant opened in Pomigliano d’Arco, the “MILANO” lettering disappeared. At the same time, the Biscione serpent was simplified, with its second coil no longer rolled round itself. In 1982, a further stylization was added: the laurel wreath gave way to a line of gold. On June 24, 2015, a new evolution of the logo was unveiled during the launch of the Giulia at the recently opened Alfa Romeo Museum.

Distributed by APO Group on behalf of Alfa Romeo.

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African Energy Chamber (AEC) Endorses Inaugural Congo Energy & Investment Forum, Catalyzing Growth in the Republic of Congo’s Energy Sector

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5 hours ago

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November 22, 2024

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African Energy Chamber

The African Energy Chamber proudly supports the inaugural Congo Energy & Investment Forum, scheduled for March 25-26, 2025 in Brazzaville

BRAZZAVILLE, Republic of the Congo, November 21, 2024/APO Group/ — 

The African Energy Chamber (AEC), as the voice of Africa’s energy sector, proudly supports the inaugural Congo Energy & Investment Forum (CEIF), set to take place in Brazzaville on March 25-26, 2025. Unveiled during African Energy Week: Invest in African Energies in Cape Town by the Republic of Congo’s Ministry of Hydrocarbons, this milestone event signals the nation’s commitment to strengthening its role as a key energy player on the continent, while showcasing a range of investment opportunities. 

Under the leadership of Hydrocarbons Minister Bruno Jean-Richard Itoua, the Republic of Congo has emerged as sub-Saharan Africa’s fourth-largest oil producer, with anticipated production of 280,000 barrels per day (BPD) by the end of 2024 and ambitions to reach 500,000 BPD within three to five years. Building on this momentum, the CEIF will highlight innovative projects and foster strategic partnerships that enhance investment, drive economic growth and position the Congo as a leader in Africa’s energy expansion.

Meanwhile, Société Nationale des Pétroles du Congo (SNPC), led by CEO Maixent Raoul Ominga, is spearheading the Congo’s energy growth. SNPC holds a majority stake in the Mengo Kundji Bindi II permit, with 2.5 billion barrels of estimated oil potential. The company is developing the site through 13 wells, 3D seismic data acquisition, and the construction of six production platforms. 

We are honored to secure the Chamber’s endorsement for this pivotal forum

With the Chamber’s official support, the CEIF is set to attract government leaders, C-suite executives from major IOCs and energy experts, who will offer critical insights into Congo’s oil, gas and energy sector developments. The country is overhauling its gas sector to unlock 10 trillion cubic feet of resources through a comprehensive Gas Master Plan and new Gas Code that introduces favorable fiscal terms and enables small-scale project development, as well as large-scale, integrated gas megaprojects like Eni’s Congo LNG and Wing Wah’s Bango Kayo. 

“The Congo Energy & Investment Forum marks a major milestone for the country, amplifying its strategic energy initiatives and showing industry stakeholders that it is serious about advancing its energy sector. We look forward to supporting this forum, which promises to connect investors, drive impactful partnerships and elevate the Congo’s position within Africa’s energy sector,” says NJ Ayuk, Executive Chairman of the AEC.  

“We are honored to secure the Chamber’s endorsement for this pivotal forum, which, through its vast network and influence, will help attract key stakeholders and decision-makers to the event. Together, we aim to highlight the immense potential of the Congo’s energy sector, foster strategic partnerships and drive transformative investments that contribute to sustainable growth across the industry,” notes James Chester, CEO of Energy Capital & Power, organizers of the CEIF.   

This premier forum provides a unique platform for connecting local and international investors with high-impact opportunities across a diversified range of energy projects, paving the way for collaborations that drive growth and transformation. The AEC’s endorsement underscores its commitment to fostering strategic partnerships, sustainable investment and regional cooperation, aligning with its broader mission to make energy poverty history across the continent by 2030.  

As the energy industry continues to serve as a critical pillar of the Congolese economy and a catalyst for sustainable development, the AEC remains dedicated to supporting initiatives like CEIF that foster progress, investment and partnerships across the African energy landscape. 

For more information, please visit www.CongoEnergyInvestment.com. 

Distributed by APO Group on behalf of Energy Capital & Power.

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Any Successful African Energy Policy at Conference of the Parties (COP) or Anywhere Must Have Oil and Gas at its Core (By NJ Ayuk)

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5 hours ago

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November 22, 2024

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Conference of the Parties

Africa will need global financial systems, including multilateral development banks, to play a significant role in financing our energy growth which must include fossil fuels

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JOHANNESBURG, South Africa, November 21, 2024/APO Group/ — 

By NJ Ayuk, Executive Chairman of the African Energy Chamber (www.EnergyChamber.org).

I believe the ultimate responsibility for getting there is ours and no one else’s. Yes, we need partners to walk alongside us, but the success of our energy movement rests on African shoulders.

To begin with, I would love to see African energy stakeholders speaking in a unified voice about African energy industry goals.

This will be particularly important in COP29 in Baku. It is imperative that African leaders present a unified voice and strategy for African energy transitions. We must make Africa’s unique needs and circumstances clear and explain the critical role that oil and gas will play in helping Africa achieve net-zero emissions in coming decades.

I would encourage African leaders to talk about the need for financing, as well, to make it possible for us to adopt renewable energy sources and set up the necessary infrastructure. Africa will need global financial systems, including multilateral development banks, to play a significant role in financing our energy growth which must include fossil fuels.

Africa’s governments have a role to play in a successful African energy movement as well.

Because Africa’s energy industry still can benefit greatly from the presence of international oil companies, our government leaders need to approve contracts with oil and gas companies promptly instead of allowing red tape to delay projects after discoveries are made.

And, they need to offer the kinds of fiscal policies that allow oil companies to operate profitably in Africa. In turn, that will help those companies generate revenue, create jobs and business opportunities, and foster capacity building.

I also would encourage governments and civil societies to reward companies that exemplify positive behavior. Let’s incentivize the kind of activities we want, from creating good jobs and training opportunities to sharing knowledge.

I would love to see African energy stakeholders speaking in a unified voice about African energy industry goals

And there’s more.

We in Africa must work together to create more opportunities for women to build careers in the oil and gas industry at all levels. Our energy industry can’t reach its potential to do good when half of our population is left out. Our progress on behalf of women has not been great—We need to do better, and we need to act quickly.

How the world can support

Now, I mean it when I say Africans are responsible for building the future they want. But, I would love to see Western governments, businesses, financial institutions, and organizations support our efforts.

How? They can avoid demonizing the oil and gas industry. We see it constantly, in the media, in policy and investment decisions, and in calls for Africa to leave our fossil fuels in the ground. Actions like these, even as Western leaders have pushed OPEC to produce oil, are not fair, and they’re not helpful.

I also would respectfully ask financial institutions to resume financing for African oil and gas projects and stop attempting to block projects like the East African Crude Oil pipeline or Mozambique’s LNG projects.

Please understand that with the war in Ukraine, the energy crisis in Europe, and the energy poverty facing our continent, our countries, like many others, are simply choosing the paths they believe are most likely to help their people.

You know, people for years have accused me of loving oil and gas companies more than Africa. The opposite is true. In my frequent travels around the continent, I’ve observed far too many young people with little in the way of opportunities.

I know our young people have aspirations for a better future. I know they have big dreams. And, I know that future is nearly within their grasp.

A thriving, strategically managed energy industry can make it possible for many of these young people, whether it leads to good jobs or it fosters the kind of economic growth that creates jobs in other fields. Even if we only get the lights on in their communities, we’ll be giving our young people hope and improving their chances of realizing their goals.

This is what drives me, the idea that with our ongoing efforts and determination, our young people can realize meaningful opportunities. I encourage each of you to work with us at the African Energy Chamber, in a spirit of cooperation and mutual respect. Together, we can build the kind of African energy movement that our continent, our communities, and our young people need and deserve.

Distributed by APO Group on behalf of African Energy Chamber.

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Universal Digital Payments Network (UDPN) and FORUS Digital Announce Strategic Cooperation to Advance Financial Innovation in Africa

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5 hours ago

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November 22, 2024

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UDPN

This partnership is set to empower African communities, governments, and businesses, and represents a significant step toward realising the shared goal of financial inclusion and economic advancement across Africa

CAPE TOWN, South Africa, November 21, 2024/APO Group/ — 

In Sub-Saharan Africa, approximately 105 million adults are unbanked and lack proper identification documents (http://apo-opa.co/4fZNzyr) [1]. Over 350 million adults in Africa live on a cash-only basis (http://apo-opa.co/3Z2xBg6), without access to financial accounts, credit cards, or lending facilities. Digital currency systems could prove to be key in improving financial inclusion and opening up new opportunities to large underbanked communities in many African countries.

Universal Digital Payments Network (UDPN) (https://apo-opa.co/4g0POSt), the world’s leading global payments messaging network supporting regulated stablecoins and Central Bank Digital Currencies (CBDCs) and FORUS Digital (http://FORUS.Digital), a global leader in blockchain-based cooperative digital finance, are starting a strategic cooperation aimed at expanding financial inclusion and promoting tokenisation efforts across Africa.

This partnership is set to empower African communities, governments, and businesses, and represents a significant step toward realising the shared goal of financial inclusion and economic advancement across Africa, with blockchain and decentralised finance at the forefront of this transformation. UDPN and FORUS Digital will collaborate to introduce the UDPN platform’s capabilities throughout Africa, initially in South Africa, Malawi, Zimbabwe and Ethiopia.

Sonny Fisher (https://apo-opa.co/4fVmRXZ), Founder of FORUS Digital (https://apo-opa.co/3YWJRih), remarked “Our partnership with UDPN accelerates our vision of economic empowerment through decentralised finance. Together, we are equipping Africa with the tools to embrace blockchain-powered tokenisation and drive sustainable development.”

“As we stand on the brink of a digital payments revolution, UDPN’s collaboration with FORUS Digital will play a crucial role in shaping a future where financial services are accessible, efficient, and secure for all Africans. This partnership is a testament to our belief that technology can be a powerful tool for development. By working together, we are paving the way for innovative financial solutions that will enhance economic resilience in African communities,” commented Christopher Ortiz (https://apo-opa.co/3UYIb6M), Member of Group Executive Board – North America, UK and APAC, GFT (https://apo-opa.co/4eBennO).     

UDPN is a DLT-underpinned messaging backbone focused on providing interoperability between the fast-growing number of different regulated stablecoins, tokenized deposits, and CBDCs, and seamless connectivity between any business IT system and regulated digital currencies.

Earlier this year the UDPN team launched three solutions designed to reshape the landscape of digital payments and assets in the financial sector:

  • Tokenised Deposit/Stablecoin Management System: A production-grade system designed for both commercial banks and regulated stablecoin issuers, streamlining the entire lifecycle of tokenised deposits and stablecoin services – from issuance to operation, including advanced interoperability features.
  • Digital Asset Tokenisation System: Provides a robust production-grade platform for financial institutions, such as banks and investment firms, to tokenise real-world assets and manage them within a regulated environment.
  • UDPN All-in-One Digital Currency Sandbox: A sandbox, designed to enable both commercial and central banks to learn about the latest digital currency technology, test built-in use cases, and develop their own new custom use cases in a self-control and secure environment that the banks can control and provide permissioned access to other institutions in their ecosystem.

The UDPN aims to drive down payment and foreign exchange costs whilst accelerating the uptake of regulated digital currencies.

Over 130 countries [3] globally are currently investigating, developing, or have already launched CBDCs. On the African continent, South Africa, Nigeria, Eswatini and Ethiopia have taken the lead. FORUS Digital has positioned itself in Africa to help central banks and commercial banks in their journey towards CBDC using the UDPN All-in-One Digital Currency Sandbox.

Statista [4] indicated that the Digital Assets market in Africa is projected to reach a revenue of US$3,115.0m by 2024.  It indicates that Africa’s Digital Assets market specifically, the number of users is projected to reach 53.89m users by 2025.

Financial innovation is not limited to central banks. Citigroup’s launch of Citi Token Services and Societé Generale’s December 2023 announcement of their digital currency and asset services and the HSBC Orion platform are the most recent examples of how traditional financial institutions are making digital assets an essential part of their service offerings to their clients.

This partnership between UDPN and FORUS Digital will focus on helping central banks deploy a secure CBDC testing environment for creating use cases and defining new regulations. It will also help commercial banks manage their own tokenised deposit and stablecoin life cycle and integrate into the central bank digital currency testing environment. The programmability of value-added financial services will enable new business models and enhance the efficiency and transparency of cross-border payments.

This partnership is a major milestone in Africa’s digital financial transformation and the introduction of UDPN Solutions there will enable a variety of sectors to access secure, low-cost cross-border payments and tokenised financial products. By providing African governments and financial institutions with blockchain-driven tools, UDPN will support enabling an inclusive, scalable digital payments system for the African continent.

Learn more!

To learn more about the Universal Digital Payment Network (UDPN), please visit www.UDPN.io.

Together, we are equipping Africa with the tools to embrace blockchain-powered tokenisation and drive sustainable development

[1] https://apo-opa.co/4fZNzyr

[2] https://apo-opa.co/3Z2xBg6

[3] Atlantic Council’s CBDC Tracker (https://apo-opa.co/4ggoRKH)

[4] Statista (https://apo-opa.co/4fX9p5N)

Distributed by APO Group on behalf of FORUS Digital.

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