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United States Strategy toward Sub-Saharan Africa vs Chinese Influence in the Democratic Republic of Congo (By Jean-Pierre ALUMBA LUKAMBA)

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United States Strategy toward Sub-Saharan Africa vs Chinese Influence in the Democratic Republic of Congo (By Jean-Pierre ALUMBA LUKAMBA)

It is critical that the United States works to rebalance its relations with African countries, especially as the continent undergoes dramatic demographic and economic changes

JOHANNESBURG, South Africa, June 27, 2024/APO Group/ — 

By Jean-Pierre ALUMBA LUKAMBA. Jean-Pierre Alumba Lukamba is the International Executive Director for AFRICAN DIASPORA FOR DEVELOPMENT (http://www.African-Diaspora.org).

U.S. policymakers on both sides of the aisle have grown more anxious about Russia and China influence on the African continent as China/Russia-Africa relations have deepened in a variety of areas, including trade and commercial ties, military-security relations, and technology. However, American policymakers across the political spectrum have not prioritized African countries when it comes to U.S. foreign policy plans. Rather, Washington’s limited focus on Africa has lacked coordination and now is often unsettled by an ill-defined concept of “Chinese/Russia influence.” 

In August 2022, U.S. President Joe Biden launched U.S new Strategy toward Sub-Saharan Africa, but it looks also like another U.S. African strategy business as usually because it’s not talking to the African people. It’s a kind of up – up approach, not as it should be, bottom up approach with more emphasize on American and African people to people solidarity to strengthen the historical ties between the two peoples. 

It is critical that the United States works to rebalance its relations with African countries, especially as the continent undergoes dramatic demographic and economic changes. Africa’s population is expected to double to 2.5 billion by 2050, accounting for more than one-quarter of the global population. In addition, prior to the COVID-19 pandemic, the continent was home to 7 of the world’s 10 fastest-growing economies. As Africa expert Judd Devermont argues, “Every global problem is going to have an African dimension to it.” From climate change and pandemic responses to cyber governance, African countries are sure to play a significant role in the future of global affairs.

U.S. policymakers must realize that if they are unable to advance U.S.-Africa relations in the near future, especially in upcoming U.S – Africa Summit this in December, they will miss a crucial opportunity to participate in a rapidly changing region where American national interests are at stake.

Most importantly, the United States cannot continue to rely solely on a strategy of criticizing Chinese and Russian’s engagement across Africa.

This piece of opinion outlines key facts regarding the DRC that U.S. policymakers need to understand in order to get U.S. Africa-focused policy. Here are some key factors about the DRC:

  • The Democratic Republic of the Congo is the second largest country in Africa. It borders nine countries: Angola, Burundi, the Central African Republic, the Republic of Congo, Rwanda, South Sudan, Tanzania, Uganda, and Zambia;
  • With the population around 100 million, with estimated 74% of youth, the people of the DRC represent over 200 ethnic groups, with nearly 250 languages and dialects spoken throughout the country. Kinshasa, the capital, is the second largest French-speaking city in the world;
  • The DRC is among the most resource-rich countries on the planet, with an abundance of gold, cobalt, Uranium, Diamond, tantalum, tungsten, and tin – all minerals used in electronics such as cell phones and laptops, the country has also hydropower potential, significant arable land, immense biodiversity, and the world’s second-largest rainforest;

The U.S. should support the implementation of the DRC vision as a business land

  • Music is its biggest export;
  • On October 30, 1974, boxer Muhammad Ali, nicknamed “The Greatest,” reclaimed the word heavyweight title by winning the “Rumble in the Jungle” against George Foreman in Kinshasa, Zaire (now the Democratic Republic of the Congo);
  • Former NBA All-Star Dikembe Mutombo was born in the Democratic Republic of the Congo. In 1997, he founded a humanitarian foundation to improve the health, education and quality of life for the people in the DRC;
  • DRC is one of the most important countries in Africa for biodiversity conservation. More than 81 million people live here — as do a number of spectacular endemic species like the okapi, Grauer’s gorilla, bonobo, and Congo peacock along with over 400 other species of mammals, over 1,000 bird species, over 400 fish species, and over 10,000 species of plants;

In the DRC, only 1.8% of existing roads are tarred and less than 10% of the population has access to electricity today. Recently there have been pushes to improve, including the announcement of  $1 billion package from the World Bank for infrastructure development;

In view of the above, it can be seen that the DRC can easily offer business opportunities in the following sectors:

  • Agribusiness;
  • Infrastructure development;
  • Energy, water and sanitation;
  • Waste Management;
  • Property development;
  • Banking;
  • Insurance;
  • Media;
  • Clothing;
  • Food and beverage;
  • Education;
  • Health;
  • Hospitality industry;
  • Tourism;
  • Manufacturing industry;
  • Public transport;
  • Ports and airports;
  • Petrol and gas;
  • Mining.

These business opportunities between the United States and the DRC can only be possible through the existence of a responsible leadership in the DRC. This will enable respect of human rights, democracy, good governance, social well-being, open society, peace and security, trade and investment, development and excellent business climate.

Currently the country is plagued by corruption, embezzlement of public funds, mismanagement squanders natural resources, food insecurity, bad governance, abuse of human rights, destruction of fauna and flora by the Chinese, lack of adequate public infrastructure, poverty, lack of development vision as well as security conflicts with certain neighboring countries. Added to this is the 2023 chaotic election which created a lot questions regarding the legitimacy of the current DRC regime.

However the U.S. administration and CSOs can work together with the Congolese people through the CSOs and FBOs to change the current situation for the betterment of both people and pave the way for peace, stability and development in the DRC.

Recommendations

  • US to have a significant discussions with the DRC current regime in considering peace talks with the current main Congolese armed group the Alliance Fleuve Congo “AFC” lead by Corneille NANGAA;
  • US officials to distance themselves from the DRC officials involved in organizing the country 2023 chaotic elections including all who are involved in systemic corruption, hate speeches, state crimes, serious abuse of human rights and the leaders of the urban militia group called Forces du Progrès operating mainly in Kinshasa;
  • US to identify and work with new emerging potential visionary leaders in the DRC for peace, stability and the development of the DRC and the Great Lakes Region of Africa;
  • To encourage U.S. companies and CSOs to invest and implement projects in the following sectors : economy, Health, Education, Tourism and Agribusiness;
  • To promote  sport and cultural exchange projects between U.S. and Congolese citizens;

CONCLUSION

What facilitates the Russian and Chinese influence in the DRC is the ease in obtaining visa as well as the numerous scholarships that these countries grant to Congolese, especially to young people. If the U.S. wants to maintain and guaranty his ties with the DRC, the U.S. policies and decisions makers should take into account the above strategy used by Russian and Chinese emphasizing sustainable development, human right, social well-being of the population, youth entrepreneurship and open society.

The U.S. should support the implementation of the DRC vision as a business land.

Distributed by APO Group on behalf of African Diaspora for Development (ADD).

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Enlit Africa seeks contributions that move the conversation from strategy to execution: ensuring a Future Fit Africa

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Share your expertise with Africa’s power, energy and water community, connect with decision makers from across the value chain and contribute to the conversations shaping the continent’s next generation of infrastructure and investment

CAPE TOWN, South Africa, September 25, 2026/APO Group/ –Speaker submissions are open for Enlit Africa, created by VUKA Group (www.WeAreVuka.com), as it returns to the CTICC, Cape Town from 11–13 May 2027.

Do you have a project, lesson, strategy or innovation that Africa’s energy sector should hear about?

 




  

We invite utilities, project owners, developers, IPPs, commercial and industrial energy users, municipalities, policymakers, regulators, financiers, researchers and industry practitioners to submit abstracts sharing practical experience, case studies, research, projects and lessons from across Africa’s changing energy and water sectors.

What are we looking for?

We particularly encourage non-vendor speakers to submit contributions across:

  1. Enlit Africa Main Stage – From Strategy to Execution
    Policy, market reform, investment, leadership and the decisions required to turn Africa’s energy ambitions into implementation.
  2. Generation
    New capacity, generation technologies, energy security, operating performance and Africa’s evolving energy mix.
  3. Transmission & Distribution
    Grid expansion, modernisation, open access, system operation, cross-border interconnection, digitalisation and infrastructure investment.
  4. Municipal Forum:Municipal management, with an emphasis on electricity and water – with a strong emphasis on service delivery.
  5. Power Hub:Technical advancements in power generation, transmission, distribution and more. Technical presentations encouraged.
  6. Water Hub:Technical insights into water management and solutions.
  7. Water Security Hub: Strategy, finance, management and technology application for water security.
  8. Project & Investment Hub: Project developments, country roundtables, project briefings, finance, and innovative financing models (including M300).
  9. Renewable Energy & Storage:Covering both technical and strategic applications of renewables and storage.

What makes a strong submission?

We want to hear about what is happening on the ground.

Tell us about:

  • A project being implemented or developed
  • A challenge your organisation has solved – or is still trying to solve
  • Lessons from implementation
  • New research or industry findings
  • Innovative financing or commercial models
  • Technologies being deployed in real operating environments
  • Policy or regulatory changes and what they mean in practice
  • Approaches that could be replicated elsewhere in Africa

Preference will be given to submissions that provide practical insights, measurable outcomes and lessons that the wider industry can apply.

Why present at Enlit Africa?

Africa does not need another conversation about what should happen. Help us explore how we make it happen and how we ensure Africa is future fit.

Share your expertise with Africa’s power, energy and water community, connect with decision makers from across the value chain and contribute to the conversations shaping the continent’s next generation of infrastructure and investment.

Submission details

Abstract length: 300–500 words
Submission deadline: 29 January 2027
Speaker feedback: 7 December 2026 – 5 February 2027

Visit the Enlit Africa website to submit your speaker abstract: https://apo-opa.co/4d2TTq2

Distributed by APO Group on behalf of VUKA Group.

 




 

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CEM Africa Awards 2026 set to recognise Africa’s leading Customer Experience (CX) talent and innovation

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CEM Africa Awards

The 2025 awards attracted more than 80 entries and 31 finalists, culminating in eight award winners

The calibre of organisations and individuals recognised through the CEM Africa Awards demonstrates just how much extraordinary CX work is being done across the continent

 




 
JOHANNESBURG, South Africa, September 25, 2026/APO Group/ –Customer experience professionals, teams and organisations across Africa have just days remaining to enter the 2026 CEM Africa Awards, with free applications closing on 30 September 2026.

 

Taking place on 10 November 2026 at the NH Hotel in Sandton, Johannesburg, the Customer Experience Africa Awards form part of the CEM Africa platform and recognise the individuals, teams, technologies and initiatives raising the standard of customer experience across the continent.

For organisations considering whether to enter, the company they could be keeping provides a compelling indication of the calibre of the awards.

A growing roll call of African CX leaders

The 2025 awards attracted more than 80 entries and 31 finalists, culminating in eight award winners. Finalists represented organisations spanning financial services, technology, telecommunications, retail, insurance, public services and social impact.

Among them were Absa, Capitec Bank, Santam, Telesure Investment Holdings, Equity Bank, Takealot.com, NTT DATA, Frogfoot, Telviva, Harambee Youth Employment Accelerator, the University of Pretoria and South Africa’s Department of Social Development.

The 2025 winners included Serisha Iyer of Absa Corporate and Investment Banking, named Rising Star in CX; Alma Angela Olela of Jubilee Health Insurance, named CX Leader of the Year; and Franco Cotumaccio of Shadow Global, winner of Breaking Barriers in CX.

Corporate winners included Telesure Investment Holdings for Best Overall CX Solution, Krisp for Best Use of AI, Telviva for Best Enterprise Contact Centre Platform, Harambee Youth Employment Accelerator for Best Customer Experience Team of the Year and the University of Pretoria for Best Citizen Experience Initiative.

That follows a 2024 edition in which winners included NCBA Bank, MultiChoice, Digital Solutions Group, Absa Bank and Telviva, alongside individual CX leaders from across the continent.

More than a trophy

For entrants, recognition through the CEM Africa Awards puts their work in front of a wider African CX community and an independent judging panel drawn from across the industry.

The 2026 judging panel includes global CX specialist Ian Golding; Andrew (Dré) Enebeli, Head of CX & Engagement at Access Bank; Dr Oliver Museka, President and Founder of IRDM College Eswatini; Jonathan Daniels, Managing Director of CX Centric; Joven Pillay, Partner and Head of Customer Consulting at KPMG; and Qaalfa Dibeehi, Managing Partner at Human2Outcome.

This year’s awards recognise excellence across four broad pillars – People, Innovation, Transformation and Government – covering categories including CX Leader of the Year, Rising Star in CX, Breaking Barriers in CX, Best Overall CX Solution, Best Use of AI, Best Enterprise Contact Centre Platform, Best Customer Experience Team of the Year, Best Digital Transformation in Public Services and Best Citizen Experience Initiative.

“The calibre of organisations and individuals recognised through the CEM Africa Awards demonstrates just how much extraordinary CX work is being done across the continent. These awards give that work a platform. Whether it is a major transformation programme, an innovative use of technology or an individual changing how their organisation thinks about the customer, we want to make sure Africa’s best work is being seen and recognised.”

  • Briteny Price, Event Manager and CEM Africa Awards Director

Final opportunity to enter

Applications for the 2026 CEM Africa Awards are free and remain open until 30 September 2026. Finalists will be announced in October, ahead of the awards ceremony on 10 November at the NH Hotel, Sandton.

Organisations, teams and individuals working to improve customer and citizen experience across Africa are encouraged to submit their entries before the deadline.

Apply for the CEM Africa Awards 2026 by 30 September 2026

Submit your application (https://apo-opa.co/4hdcimx)

Explore the CEM Africa Awards

Visit the CEM Africa Awards website (https://apo-opa.co/4iNXzzM)

Distributed by APO Group on behalf of VUKA Group.

 




  

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Emirates to bring the A350 to Nairobi, introducing next-generation cabin experiences

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The introduction of the A350 also marks the first time Emirates’ highly acclaimed Premium Economy cabin will be available to customers flying to and from Kenya, complementing the airline’s enhanced Business and Economy offerings

  • From 25 October, Nairobi becomes the 32nd destination to be served by the Emirates A350
  • Latest-generation aircraft introduces Emirates’ acclaimed Premium Economy cabin to Kenya for the first time, along with enhanced Business and Economy Class cabins
  • Deployment reinforces Emirates’ continued investment in Kenya and commitment to delivering an exceptional customer experience across its Africa network

 




  

Emirates (www.Emirates.com), the world’s largest international airline, will soon serve Nairobi with its newest aircraft type, the Airbus A350 (https://apo-opa.co/47hy1nv). From 25 October 2026, the A350 will operate on EK717 and EK718, bringing Emirates’ latest-generation cabin experience to customers travelling between Dubai and Nairobi. The Emirates A350 is defined by spacious, bright cabins, enhanced technology, connectivity, and the airline’s signature hospitality across all three cabins.

 

The introduction of the A350 also marks the first time Emirates’ highly acclaimed Premium Economy cabin will be available to customers flying to and from Kenya, complementing the airline’s enhanced Business and Economy offerings.

 

Christophe Leloup, Emirates Country Manager in Kenya said, “The arrival of the A350 in Nairobi marks an exciting new chapter for Emirates in Kenya. We’re delighted to bring our latest aircraft and onboard experience to our customers in market, with more comfort, choice and thoughtful touches in every cabin. Combined with our growing flight schedule, the A350 gives customers travelling on the Dubai-Nairobi route something new to discover, while building on the experience they know and love from Emirates.”

 

 

What passengers can expect from the A350

The newest aircraft type to join Emirates’ all widebody fleet, the A350 accommodates 298 passengers in three spacious cabins – Business, Premium Economy and Economy. The bright and airy cabins have been thoughtfully designed to provide more space and comfort in every cabin, whilst cutting-edge technology and enhanced entertainment options elevate every journey.

 

Making its debut in Kenya, Emirates’ Premium Economy cabin offers elevated comfort, comparable to a Business Class experience on many airlines. The cabin is spacious with leather reclining seats that feature a generous pitch, adjustable headrests and more legroom. Customers can enjoy in-seat charging points, a wood-finished side cocktail table, a 13.3-inch TV screen, a generously sized pillow and blanket, complimentary amenity kits on select flights – including the Dubai-Nairobi route – and a globally exclusive sparkling wine, Chandon Vintage Brut 2017.

We’re delighted to bring our latest aircraft and onboard experience to our customers in market, with more comfort, choice and thoughtful touches in every cabin

 

Business Class is configured in a 1-2-1 layout ensuring every passenger has direct aisle access and a spacious, private environment for both work and relaxation. The fully lie-flat seat is wrapped in soft cream leather and features a personal minibar and wireless charging for comfort and convenience. At the back of the cabin is a snack display area allowing passengers to help themselves to refreshments throughout the flight.

 

Economy Class features an all new, airy colour palette of sky blue, bronze and cream, complemented by lighter-toned wood finishings. Each seat features the airline’s upgraded ice inflight entertainment system on a 13.3inch 4K adjustable touchscreen, while generous seat pitch and leather headrests provide support, comfort and extra legroom.

 

 

Continuing to raise the bar in Kenya

The deployment of the A350 follows a series of enhancements to the Emirates customer proposition in Kenya, including the introduction of the third daily flight between Dubai and Nairobi in July. With 21 flights per week, customers have greater flexibility and connections between Kenya and key markets across Europe and the US, via Dubai.

 

Nairobi is also home to Africa’s first Emirates World (https://apo-opa.co/4yeI34C) store, which opened in 2024, offering customers a more immersive way to discover Emirates’ products, while offering more convenience and personalised service.

 

Earlier this year, Emirates introduced further flexibility for customers in Kenya through a partnership with Cellulant, launching a split-payment solution (https://apo-opa.co/4xLYG6R) that allows travellers to combine multiple payment methods across 24-hour instalments when purchasing airfares.

Tickets can be booked now on Emirates.com, the Emirates App, or via both online and offline travel agents as well as Emirates World Store (https://apo-opa.co/46Kglkc) in Nairobi. Emirates continues to offer flexible booking policies for added peace of mind while travelling. Every ticket booked after 10th August 2026 comes with free unlimited dates changes to Dubai and one complimentary date change to anywhere else in the world, in addition to significantly reduced refund fees across all cabins and fare types, allowing passengers to adjust their travel plans with minimal penalties.

Distributed by APO Group on behalf of The Emirates Group.

 




 

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