Set on an approximately 6-acre prime beachfront site with over 130 metres of direct ocean frontage, Oceara Residences by CityBlue is envisioned as a premier coastal destination combining resort living with branded residential offerings. The development will comprise of 200+ units, including studios, one-bedroom, and two-bedroom apartments, supported by an extensive range of lifestyle and leisure amenities.

These will include multiple swimming pools, a beach club, restaurants, a spa, fitness facilities, and landscaped green spaces, positioning Oceara Residences by CityBlue as one of the most compelling mixed-use resort developments on the Kenyan coast. The project is currently in the development phase, with completion targeted for Q4 2029.

The development will be fully integrated into the Residences by CityBlue platform, ensuring alignment with international hospitality standards, strong brand positioning, and access to regional and global distribution networks.

Speaking on the sidelines of the Future Hospitality Summit in Nairobi, Jameel Verjee, CEO of CityBlue Hotels, commented:

“Oceara Residences by CityBlue represents a significant milestone in the evolution of Kenya’s coastal hospitality market. We are proud to partner with Sands of Darakasi Resort Ltd to bring this vision to life, combining world-class hospitality expertise with a unique beachfront offering that will attract both investors and leisure travellers. Our focus is to deliver a high-performing, design-led destination that creates long-term value for all stakeholders.”

The project reflects growing investor interest in branded residential and mixed-use hospitality developments in East Africa, particularly in high-growth leisure destinations such as Watamu. With its strong positioning and comprehensive amenity offering, Oceara Residences by CityBlue is expected to appeal to both regional and international buyers seeking a blend of lifestyle, investment, and hospitality-driven returns.

The Diar Group in partnership with Staroot Real Estate, is pleased to announce a proposed collaboration to develop and operate Diani Residences by CityBlue, a landmark mixed-use residential and hospitality development in Diani Beach. The announcement will be unveiled at the Future Hospitality Summit Africa (www.FutureHospitality.com) taking place in Nairobi on 1 April 2026.

Set on approximately five acres, the project is envisioned as a flagship lifestyle destination comprising between 400 and 500 contemporary residential units. The development will feature a thoughtfully curated mix of one-bedroom and two-bedroom apartments, designed to meet the evolving needs of both investors and end-users seeking high-quality coastal living experiences.

The project will be branded under the Residences by CityBlue platform, leveraging the extensive experience of CityBlue in managing hospitality-led residential developments across Africa. Known for its operational excellence and performance-driven approach, Diani Residences by CityBlue is expected to be the benchmark for integrated living within Kenya’s coastal real estate market.

The development will include multiple swimming pools, a fully equipped fitness centre, spa facilities, conferences and meeting spaces, children’s recreational areas, paddle courts, and curated food and beverage experiences.

A signature restaurant concept will anchor the culinary offering, supported by flexible dining spaces designed to accommodate both casual and private dining experiences.

Speaking on the proposed partnership, Jameel Verjee, Founder & CEO of CityBlue Hotels noted: “Diani continues to emerge as one of East Africa’s most attractive coastal destinations. This project represents an exciting opportunity to create a vibrant, hospitality-led residential community that delivers long-term value for investors while enhancing the destination’s global appeal.”

The announcement was made by Luis Felipe Avellar, president of The Coca-Cola Company’s Africa operating unit, at the sixth South Africa Investment Conference (SAIC) in Johannesburg.

The investment will support expanded production capacity, strengthen distribution and accelerate innovation across the Coca-Cola system’s value chain – reinforcing Coca-Cola’s confidence in the South African market and its long-term economic prospects.

With a presence across the country, Coca-Cola has been investing in South Africa’s people and communities for nearly a century. Speaking at the conference, Avellar said: “Our R17.6 billion investment reflects our strong belief in South Africa’s potential and our commitment to growing alongside the communities we serve. We hire locally, produce locally, distribute locally and, where possible, source locally, helping to build a stronger, more integrated economy in South Africa.”

The announcement builds on the findings of a comprehensive socio-economic impact study by global consulting firm Steward Redqueen. The study highlights the scale of the Coca-Cola system’s contribution to South Africa’s economy, employment and communities.

The research reveals that the Coca-Cola system in South Africa, a broad network of local suppliers, distributors and retailers, contributed R51.2 billion in value-added economic activity in 2024.

Through its value chain, the Coca-Cola system supported over 87,000 jobs in sectors like retail, agriculture, manufacturing, transport and services. This included 7,822 direct jobs within the system and an estimated 79,300 jobs supported through suppliers, partners and customers. This means that for every direct job created by the system, 10 more jobs were supported across South Africa’s economy.

The study also highlights the Coca-Cola system’s strong local integration, with R25.6 billion of goods and services sourced from suppliers in South Africa in 2024.

This local procurement supports industries as diverse as sugar production, packaging, transportation and marketing, reinforcing the Coca-Cola system’s role as a partner for growth in South Africa’s economic development.

“South Africa remains one of our most strategic markets in Africa—the beginning of a legacy that dates back to Coca-Cola’s first entry on the continent in 1928. These findings reaffirm the Coca-Cola system’s role as a key driver of shared value and sustainable growth within the South African economy,” said Sunil Gupta, CEO, Coca-Cola Beverages Africa.

The study measured the direct, indirect and induced economic impacts of the Coca-Cola system in South Africa, combining company operational data with trusted third-party economic sources. The analysis demonstrates how Coca-Cola’s local operations ripple across the economy – from farmers growing sugarcane to retailers selling beverages – creating jobs, generating income and building opportunities.

Beyond economic impact, South Africa is one of the beneficiaries of the Coca-Cola system’s Africa Water Stewardship Initiative (http://apo-opa.co/4tlYwkN), a nearly $25 million investment through 2030 to help address critical water-related challenges in local communities in 20 African countries.

“We are optimistic about South Africa’s future, with a continued focus on investing in our business and in initiatives that support economic inclusion and lasting local prosperity,” Charl Goncalves, MD, Coca-Cola Peninsula Beverages, concluded.

The investment announcement follows the recent news of Coca-Cola HBC’s agreement to acquire a majority stake in Coca-Cola Beverages Africa, underpinning the importance of South Africa to the Coca-Cola system, and the growth opportunities the country presents.

Zoran Bogdanovic, CEO of Coca-Cola HBC, said: “Congratulations to the Coca-Cola system on this investment announcement. After the transaction completes, we look forward to continuing the great work of Coca-Cola Beverages South Africa in the years to come.”