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The Arab-Africa Trade Bridges Program Provides Progress Update on Driving Economic Integration Between the Regions

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Trade Bridges

Egypt and Tunisia Country Programs Actions Accelerated and Pharmaceutical Harmonization Initiative Created Momentum in Synchronizing Standards

JEDDAH, Kingdom of Saudi Arabia, November 7, 2022/APO Group/ — 

A year-to-date (YTD) progress report on the Program’s primary activities and strategic initiatives was released today by the Arab-Africa Trade Bridges Program (AATB Program), a multi-donor, multi-country, and multi-organizations program that aims to promote and increase trade and investment flows between African and Arab OIC Member Countries.

With the mandate of driving regional economic integration between African and Arab regions and strengthening SME export development across key sectors, the AATB Program has become an instrumental tool for establishing stronger partnerships between Arab and African countries. The Program facilitates projects of common interest for the pursuit of economic growth opportunities among both region’s companies.  

So far this year, the AATB Program has seen an acceleration of in-country activities designed to facilitate trade and investment by supporting key sectors and industries.  

  • The Arab Republic of Egypt: The AATB Country Program in Egypt is promoting the movement of trade exchange and joint investments at the regional and global levels between Egypt and the rest of the Arab and African countries. The program is also supporting trade and export in the Arab and African economies, through financing and export credit insurance for Egyptian exports to African markets to increase Egyptian foreign trade and investments in Africa.
  • The Export Incubator Program (EIP): Additionally, the AATB Program partnered with the Egyptian Exporters Association (Expolink) to organize an export dedicated incubator program for over 60 entrepreneurs and SMEs. The incubator program offered a comprehensive export platform that ranged from incubation services, training and facilitating access to finance and other market linkages.
  • Republic of Tunisia: In January 2022, the AATB Program and the Republic of Tunisia signed the 2022-2023 Country Program, aimed at developing a cooperation framework to implement a mutually agreed list of interventions on trade and investment. The Program builds capacity among Tunisian companies to grow foreign trade volumes and supports Tunisian institutions import basic and strategic materials such as gas and grains.
  • The Financing of Investment and Trade in Africa (FITA 2022): The AATB Program sponsored the FITA conference held in Tunisia on 25-26 May 2022. The conference brought together African and local executives, and decisionmakers including African investors, CEOs, heads of pan-African and international financial institutions, international cooperation entities and trade ministers. FITA focused on strengthening the trading environment and increasing financing techniques to expand intra-African trade and investment.

In partnership with ARSO, the harmonization initiative approved 99 standards for adoption and identified 13 new and unique standards for the region to harmonize

In the year-to-date, AATB’s Harmonization of Pharmaceutical initiative has continued its remarkable progress in synchronizing African standards for pharmaceuticals and medical devices thereby enhancing intra-African trade potential. In partnership with The African Organization for Standardization (ARSO), the harmonization initiative approved 99 standards for adoption and identified 13 new and unique standards for the region to harmonize, resulting in the following:

  • 68 international standards were approved for adoption and 8 unique standards were published under Medicinal devices and equipment;
  • 31 international standards were approved for adoption and 5 unique standards under Pharmaceutical and medicinal products were developed.

Several stakeholder workshops were held throughout 2022 in countries such as Burundi, Congo Brazzaville, Ethiopia, Ghana, and Senegal. These workshop events supported the harmonization of African standards for pharmaceuticals and medical devices to enhance trade and investment within Africa’s healthcare industry and boost the manufacture of high-quality homegrown products and services. Other stakeholder meetings were held at major events such as the ARSO General Assembly, which was convened in Cameroon.

The fourth quarter of 2022 is expected to be an intense period with an acceleration of in-country support activities leading up to the 4th AATB Board of Governors Meeting, which will be held Tunisia on December 1, 2022. The Board Meeting will provide further guidance on how the Program continues to make progress in a world that is facing considerable challenges.  Equally important, the Board Meeting will showcase how the Program can play an active role in alleviating the impact of these challenges.

A Roundtable on “Towards accelerated sustainable trade flows between Africa and Arab in the AFCFTA Era” is scheduled to take place in the sideline of the African Union Summit on Industrialization and Economic Diversification, on 20-25 November 2022 in Niamey, Niger.

The objectives of these discussions are, among others, to generate high level dialogue and facilitate important exchange on potential partnerships and alliances in the Pharmaceutical sector, in additional to the importance of standardization in enhancing Trade and Investment in the field.

The Arab Africa Trade Bridges (AATB) Program is leading efforts to organize business matching events between the Arab and African Businesspersons for the strategic sectors in both regions. These sectors are targeted as they were identified as those that have strong potential in increasing trade and investment between Arab and Africa regions.

The organization of the B2Bs will be an opportunity to highlight the huge potential of the Arab and African Markets in the food sector and to establish business relationships between the operators from both regions.

  • Business Matching Activities on pharmaceutical products and medical devices: Tunisia on 1-2 December 2022.
  • Business Matching Activities on Agri-food and derivative products: Casablanca on 20-21 December 2022.

Distributed by APO Group on behalf of International Islamic Trade Finance Corporation (ITFC).

Business

Investors Back Platinum Credit Uganda: First Tranche Subscribed Nearly 2.5 Times

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The tranche is the first issuance under a UGX 70 billion Medium Term Note programme approved by the Capital Markets Authority (CMA)

KAMPALA, Uganda, October 7, 2026/APO Group/ –Platinum Credit Uganda this week listed its Medium Term Notes on the Uganda Securities Exchange (USE), after investors bid for almost two and a half times the amount on offer in the first tranche.

 




  

Download document: https://apo-opa.co/4rUcD15

Ugandan investors have given Platinum Uganda a strong vote of confidence

The first tranche of the private placement, with a base quantum of UGX 20 billion with a greenshoe option of UGX 10 billion, closed at a subscription rate of 246%, with investors applying for more than UGX 49 billion. Given the strong demand, Platinum Credit exercised the greenshoe option, and UGX 30 billion of notes was accepted. The tranche is the first issuance under a UGX 70 billion Medium Term Note programme approved by the Capital Markets Authority (CMA). The programme also includes a greenshoe option of UGX 30 billion, which takes the full programme to UGX 100 billion.

Investors could choose between three-, five- and eight-year notes, with interest paid quarterly. The notes were issued on 30 September 2026.

The company plans to use the new funding to grow its lending to the individuals and micro, small and medium enterprises (MSMEs) it already serves. At the end of 2025, Platinum Credit Uganda had over 30,000 active clients across Uganda. In the same year, small and medium businesses received more than UGX 71 billion in loans, helping them keep their cash flow steady and their operations running. In 2026, the company aims to put a further UGX 10 billion into Ugandan small businesses, prioritising those led by women and young people, and to expand its lending to smallholder dairy farmers.

Albert Abaasa, Managing Director of Platinum Credit Uganda, said: “We invited bids for UGX 20 billion and investors offered us nearly UGX 50 billion, which allowed us to exercise our greenshoe option and raise UGX 30 billion. That is a clear sign of trust in how we run this business and in where we are taking it. These funds will help us reach more customers across Uganda, and listing on the USE gives investors an opportunity to back a business that is expanding access to finance.”

Brett Sievwright, Chief Executive Officer of Platcorp Group, said: “Ugandan investors have given Platinum Uganda a strong vote of confidence. Raising long-term funding locally, in shillings, means the business can lend in the same currency its customers trade in. The strength of demand shows clear investor confidence in Platinum Uganda’s growth story. We thank the Capital Markets Authority, the Uganda Securities Exchange and our partners for their work in bringing these notes to market.”

Distributed by APO Group on behalf of Platcorp Group.

 

 




 

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All Roads Lead to Namibia: The 7th Canada-Africa Business Conference Returns to Windhoek, 2–4 February 2027

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Ateau Zola

The Conference is anticipated to be the largest event the Chamber has convened on the African continent in its 33-year history

TORONTO, Canada, October 7, 2026/APO Group/ –The Canada-Africa Chamber of Business (www.CanadaAfrica.ca) is pleased to announce that the 7th Canada-Africa Business Conference will take place in Windhoek, Namibia, from 2–4 February 2027, under the headline sponsorship of B2Gold. The program opens with a site visit to B2Gold’s Otjikoto operations on 2–3 February, followed by a full conference day on Thursday, 4 February — in the days immediately preceding the Investing in African Mining Indaba in Cape Town. The Conference is anticipated to be the largest event the Chamber has convened on the African continent in its 33-year history.

 




  

During Africa Accelerating 2026, held in Toronto, a point was made that echoed throughout the program: all roads lead to Namibia for the next Canada-Africa Business Conference. “We are so delighted to be returning to Windhoek, and to be doing so with partners who continue to demonstrate what Canada-Africa collaboration can achieve,” said Garreth Bloor, President of The Canada-Africa Chamber of Business.

“Last year we welcomed over 50 Canadian company representatives among the hundreds of delegates – we’ve now doubled capacity for the next event, based on demand,” explained Bloor during the Africa Accelerating conference underway in Toronto this year.

Otjikoto has shown what is possible when a Canadian company and a Namibian community build together over the long term, in a country that is a gateway to the African continent

In remarks to the previous Canada-Africa Business Conference in Windhoek, the Prime Minister of Canada, the Right Honourable Mark Carney, recognized the Chamber “for convening leaders from across Canada and Africa” — commending its role in advancing investment, trade and partnership, and in connecting businesses and institutions to drive practical collaboration and shared growth.

“B2Gold is proud to support the Chamber’s largest event on African soil in its 33-year history, and proud that it is taking place in Namibia,” said John Roos, Managing Director of B2Gold Namibia. “Otjikoto has shown what is possible when a Canadian company and a Namibian community build together over the long term, in a country that is a gateway to the African continent. Welcoming business leaders to the mining operations, and to the investments in other sectors that have grown up around them, alongside the launch of the B2Gold Foundation in Windhoek, is our way of inviting others to see that partnership for themselves — and to consider what they might build here.”

Africa Accelerating, the Chamber’s flagship conference taking place in Canada this week, also featured a keynote address by Neil Reeder, Vice President, Government Relations at B2Gold, underscoring how vital B2Gold’s work is as a model for Canada-Africa trade and investment — and for deeper engagement between Canada and African markets.

Individuals who wish to find out more may visit the conference page here (https://apo-opa.co/4zjUsEH).

Registrants who wish to indicate their interest in joining the event may do so here (https://apo-opa.co/4hwRBlL).

Distributed by APO Group on behalf of The Canada-Africa Chamber of Business.

 




 

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The Coca-Cola System and Water Sector Leaders Announce the South Africa Non-Revenue Water Mechanism to Support National Water Security Priorities

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Coca-Cola

Between 2026 and 2031, the initiative aims to mobilize R250 million in investment, matched by Public Sector partners, resulting in a combined R500 million toward Gauteng municipal water infrastructure and NRW reduction initiatives

JOHANNESBURG, South Africa, October 7, 2026/APO Group/ –Following a meeting with H.E. President Cyril Ramaphosa, the Coca-Cola system (www.Coca-ColaCompany.com) today announced a R500 million public-private partnership aimed at helping address South Africa’s growing water infrastructure challenges and strengthening long-term water security.

 




  

This non-revenue water (NRW) initiative was developed in collaboration with Coca-Cola Beverages Africa, the World Bank Group’s 2030 Water Resources Group (2030 WRG) – which received funding from The Coca-Cola Foundation – the Platform for a Water Secure Gauteng, the Department of Water and Sanitation (DWS), Rand Water Services, Global Water Challenge (GWC), and the City of Tshwane. It forms part of the Coca-Cola system’s Africa Water Stewardship Initiative (https://apo-opa.co/4y69uwA) and aims to reduce municipal water and revenue losses due to leaks, while unlocking scalable private sector investment in public water systems.

South Africa currently loses an estimated *47% of treated water through leaks, aging infrastructure, and other non-revenue water losses. The initiative directly complements efforts under the National Water Action Plan to improve municipal water delivery, strengthen operational efficiency, and accelerate investment into critical infrastructure.

 

“Water security is fundamental to South Africa’s economic growth, community resilience, and long-term sustainability,” said Luis Felipe Avellar, President of The Coca-Cola Company’s Africa operating unit. “Beyond its direct impact, the initiative demonstrates how collaborative action can help attract private investment and address critical water sector challenges. It supports the objectives of the National Water Action Plan and provides a scalable, catalytic model that could be replicated across South Africa.”

 

“This creates an important model for how public and private sector can work together to address infrastructure challenges at scale,” said Sunil Gupta, Chief Executive Officer, Coca-Cola Beverages Africa. “We are committed to being part of the solution through partnerships that strengthen infrastructure resilience and water stewardship.”

 

The initiative, which follows the recent announcement of a planned R17.6 billion investment in South Africa through 2030 by the Coca-Cola system, will initially focus on targeted operational and infrastructure interventions in Gauteng, with phase one commencing in the City of Tshwane municipal system. Early implementation efforts will focus on leak reduction through pressure management and the installation of infrastructure to improve industrial effluent monitoring and accountability.

 

This creates an important model for how public and private sector can work together to address infrastructure challenges at scale

“Government welcomes partnerships that support our national commitment to improving water security and municipal service delivery,” said Hon Pemmy Majodina, Minister of Water and Sanitation. “Addressing non-revenue water losses is essential to ensuring sustainable access to water for communities, industry, and future economic growth. Through the work of the National Water Crisis Committee, we continue to drive collaborative solutions that strengthen municipal capacity and accelerate progress in addressing critical water challenges. This initiative demonstrates the value of partnership across government, business, and development partners in advancing a shared national priority.”

 

The programme also forms part of the Coca-Cola system’s longer-term water replenishment and sustainability goals. Between 2026 and 2031, the initiative aims to mobilize R250 million in investment, matched by Public Sector partners, resulting in a combined R500 million toward Gauteng municipal water infrastructure and NRW reduction initiatives.

 

The innovative mechanism addresses a significant structural gap in South Africa’s water sector by creating a platform for private sector participation in municipal water infrastructure investment.

 

“The World Bank Group, as part of our Water Strategy Implementation Plan Water Resources Group (WRG 2030), fully supports collaborative mechanisms that can mobilize investment, technical expertise, and operational capability toward critical development priorities,” said Lubabalo Luyaba, Senior Water Specialist at the World Bank Group. “The NRW programme is a practical demonstration of the municipal trading services reforms agenda, showing how alternative service delivery mechanisms can be used to improve infrastructure performance, reduce water losses, and strengthen the financial sustainability of municipalities.”

 

Coca-Cola HBC, which has agreed to acquire a majority stake in Coca-Cola Beverages Africa, also supports the effort. Zoran Bogdanovic, CEO of Coca-Cola HBC, said: “This is a very important initiative, and it’s inspiring to see government, business and development partners come together to make a real difference for communities. We look forward to continuing to help build water security across Africa.”

 

The collaboration is expected to expand into additional municipalities over time, creating a broader framework for infrastructure recovery.

 

* https://apo-opa.co/4jaoeqx

Distributed by APO Group on behalf of Coca-Cola.

 




 

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