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GoDaddy: Boost Your Business at the New Year with Digital Tools to Help Drive E-Commerce Growth and Marketing Success

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GoDaddy

These tools allow entrepreneurs to focus on engaging with their customers and growing their business, while GoDaddy supports the technical aspects of presenting their digital presence

JOHANNESBURG, South Africa, January 28, 2025/APO Group/ — 

As the new year gets started, small businesses owners are gearing up for the year to come. To help businesses get started early on to drive their sales growth throughout the year, GoDaddy (www.GoDaddy.com) offers a suite of AI-powered tools designed to help small businesses get found online, streamline e-commerce, optimize marketing strategies, and boost customer engagement in a competitive market.

A New Year, A New Opportunity

As 2025 gets started, businesses have an opportunity to prepare themselves to make the most of digital opportunities to help their business grow. Small business owners are shown to be more open to using artificial intelligence where they believe it will help impact their businesses. GoDaddy’s Entrepreneurship survey global results showed that 68% said they will use artificial intelligence in marketing and 55% said they would use it in business planning and strategy. GoDaddy Airo™ (https://apo-opa.co/40OtuGN), an AI-powered experience, is designed to save small business owners time in establishing their online presence and attract new customers by realizing the benefits of using AI technologies to help their business be more efficient and drive growth.

Build a Strong Digital Presence for 2025

As businesses transition into the new year, setting a solid digital strategy is crucial. Having a professional website tailored for a business can help to raise business visibility and online reach as more people go online first to check where to eat, where to shop and where to visit. With GoDaddy Airo’s customizable experience included with any new domain purchase, along with a new domain, a business can then instantly build a website, logo and more.

With increased interest in building websites and selling online, it’s important for businesses to recognize their specific customer needs

Additionally, GoDaddy’s digital marketing tool (https://apo-opa.co/4hcxRRM) allows businesses to create personalized, targeted marketing campaigns. Businesses can engage with customers by offering exclusive discounts, promoting limited time offers, and creating festive promotions to help drive new customer conversions.

GoDaddy’s SEO tools help businesses optimize their websites for local search, ensuring that they rank higher on search engines and attract more potential customers. These tools can help businesses directly connect with their target audience and integrate with driving sales via social channels, which when integrated together with a website, strengthens a business’ overall digital presence.

Tailored Promotion Strategies for Businesses

Holiday seasons are often a key period for businesses to connect with customers to help drive sales and build revenue. GoDaddy’s tools are designed to help local businesses tap into the full potential of shopping seasons during the year, including peak shopping times. GoDaddy Websites + Marketing with online store makes it easy for businesses to set up an online store as a part of their website with localized payment options, multi-currency support, and a user-friendly design. This enables businesses to cater to diverse audiences and meet their customers’ needs throughout the year and especially during busy festive periods.

“With increased interest in building websites and selling online, it’s important for businesses to recognize their specific customer needs,” says Selina Bieber, Vice President for International Markets at GoDaddy. “The GoDaddy Airo AI-powered experience, helps small businesses get online quickly with a professional website and integrates with social media platforms, helping small business owners create a digital presence without spending hours working on it,” she adds.

Leverage Data with Analytics to Drive Results

Understanding customer behavior and trends can be key to successful customer engagement strategies. GoDaddy’s website analytics offer valuable insights, helping businesses track user activity, measuring campaign performance, and adjust strategies in real-time. By using these insights, business owners can optimize their websites and promotional offers to better cater to their audience’s needs.

With GoDaddy’s digital tools and solutions, businesses can build a robust digital presence while also gain efficiencies by streamlining their operations by automating invoicing, managing inventory, and offering a mobile-friendly shopping experience. These tools allow entrepreneurs to focus on engaging with their customers and growing their business, while GoDaddy supports the technical aspects of presenting their digital presence. 

Distributed by APO Group on behalf of GoDaddy.

Events

As global power structures shift, Invest Africa convenes The Africa Debate 2026 to redefine partnership in a changing world

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Debate

The Africa Debate 2026 will provide a platform for this essential, era-defining discussion, convening leaders to explore how Africa and its partners can build more balanced, resilient and sustainable models of cooperation

LONDON, United Kingdom, February 5, 2026/APO Group/ –As African economies assert greater agency in a rapidly evolving global order, Invest Africa (www.InvestAfrica.com) is delighted to announce The Africa Debate 2026, its flagship investment forum, taking place at the historic Guildhall in London on 3 June 2026.

Now in its 12th year, The Africa Debate has established itself as London’s premier platform for African investment dialogue since launching in 2014, convening over 800 global decision-makers annually to shape the future of trade, finance, investment, and development across the continent.

Under the theme “Redefining Partnership: Navigating a World in Transition”, this year’s forum will focus on Africa’s response to global economic realignment with greater agency, ambition and economic sovereignty.

The Africa Debate puts Africa’s priorities at the centre of the conversation, moving beyond traditional narratives to focus on ownership, resilience and long-term value creation.

“Volatility is not new to Africa. What is changing is the opportunity to respond with greater agency and ambition,” says Invest Africa CEO Chantelé Carrington.

“This year’s edition of The Africa Debate asks how we strengthen economic sovereignty — from access to capital and investment to financial and industrial policy — so African economies can take greater ownership of their growth. Success will be defined by how effectively we turn disruption into leverage and partnership into shared value.”

The Africa Debate 2026 will provide a platform for this essential, era-defining discussion, convening leaders to explore how Africa and its partners can build more balanced, resilient and sustainable models of cooperation.

Key challenges driving the debate

Core focus areas for this year’s edition of The Africa Debate include:

This year’s edition of The Africa Debate asks how we strengthen economic sovereignty — from access to capital and investment to financial and industrial policy

Global Realignment & New Partnerships

How shifting geopolitical and economic power structures are reshaping Africa’s global partnerships, trade dynamics and investment landscape.

Financing Africa’s Future

The growing need to reform the global financial architecture, new approaches to development finance, as well as the strengthening of market access and financial resilience of African economies in a changing global system.

Strategic Value Chains

Moving beyond primary exports to build local value chains in critical minerals for the green economy. Also addressing Africa’s energy access gap and mobilising investment in renewable and transitional energy systems.

Digital Transformation & Technology

Unlocking growth in fintech, AI and digital infrastructure to drive productivity, inclusion, and the next phase of Africa’s economic transformation.

The Africa Debate 2026 offers a unique platform for high-level dialogue, deal-making, and strategic engagement. Attendees will gain actionable insights from leading policymakers, investors and business leaders shaping Africa’s economic future, while building strategic partnerships that define the continent’s next growth phase.

Registration is now open (http://apo-opa.co/46b19gj).

Distributed by APO Group on behalf of Invest Africa.

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Business

Zion Adeoye terminated as Chief Executive Officer (CEO) of CLG due to serious personal and professional conduct violations

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CLG

After a thorough internal and external investigation, along with a disciplinary hearing chaired by Sbongiseni Dube, CLG (https://CLGglobal.com) has made the decision to terminate Zion Adeoye due to serious personal and professional conduct violations. This process adhered to the Code of Good Practice of the Labour Relations Act, ensuring fairness, transparency, and compliance with South African law.

Mr. Adeoye has been held accountable for several serious offenses, including:

  • Making malicious and defamatory statements against colleagues
  • Extortion
  • Intimidation
  • Fraud
  • Misuse of company funds
  • Theft and misappropriation of funds
  • Breach of fiduciary duty
  • Mismanagement

His actions are in direct contradiction to our firm’s core values. We do not approve of attorneys spending time in a Gentleman’s Club. CLG deeply regrets the impact this situation has had on our colleagues and continues to provide full support to those affected.

We want to express our gratitude to those who spoke up and to reassure everyone at the firm of our unwavering commitment to maintaining a respectful workplace. Misconduct of any kind is unacceptable and will be addressed decisively.

We recognize the seriousness of this matter and have referred it to the appropriate law enforcement, regulatory, and legal authorities in Nigeria, Mauritius, and South Africa. We kindly ask that the privacy of the third party involved be respected.

Distributed by APO Group on behalf of CLG.

 

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Business

The International Islamic Trade Finance Corporation (ITFC) Strengthens Partnership with the Republic of Djibouti through US$35 Million Financing Facility

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ITFC

This facility forms part of the US$600 million, three-year Framework Agreement signed in May 2023 between ITFC and the Republic of Djibouti, reflecting the strong and growing partnership between both parties

JEDDAH, Saudi Arabia, February 5, 2026/APO Group/ –The International Islamic Trade Finance Corporation (ITFC) (https://www.ITFC-IDB.org), a member of the Islamic Development Bank (IsDB) Group, has signed a US$35 million sovereign financing facility with the Republic of Djibouti to support the development of the country’s bunkering services sector and strengthen its position as a strategic regional maritime and trade hub.

The facility was signed at the ITFC Headquarters in Jeddah by Eng. Adeeb Yousuf Al-Aama, Chief Executive Officer of ITFC, and H.E. Ilyas Moussa Dawaleh, Minister of Economy and Finance in charge of Industry of the Republic of Djibouti.

The financing facility is expected to contribute to Djibouti’s economic growth and revenue diversification by reinforcing the competitiveness and attractiveness of the Djibouti Port as a “one-stop port” offering comprehensive vessel-related services. With Red Sea Bunkering (RSB) as the Executing Agency, the facility will support the procurement of refined petroleum products, thus boosting RSB’s bunkering operations, enhancing revenue diversification, and consolidating Djibouti’s role as a key logistics and trading hub in the Horn of Africa and the wider region.

We look forward to deepening this partnership, creating new opportunities, and leveraging collaborative programs to advance key sectors and drive sustainable economic growth

Commenting on the signing, Eng. Adeeb Yousuf Al-Aama, CEO of ITFC, stated:

“This financing reflects ITFC’s continued commitment to supporting Djibouti’s strategic development priorities, particularly in strengthening energy security, port competitiveness, and trade facilitation. We are proud to deepen our partnership with the Republic of Djibouti and contribute to sustainable economic growth and regional integration.”

H.E. Ilyas Moussa Dawaleh, Minister of Economy and Finance in charge of Industry of the Republic of Djibouti, commented: “Today’s signing marks an important milestone in the development of Djibouti’s bunkering services and reflects our strong and valued partnership with ITFC, particularly in the oil and gas sector. This collaboration supports our ambition to position Djibouti as a regional hub for integrated maritime and logistics services. We look forward to deepening this partnership, creating new opportunities, and leveraging collaborative programs to advance key sectors and drive sustainable economic growth.”

This facility forms part of the US$600 million, three-year Framework Agreement signed in May 2023 between ITFC and the Republic of Djibouti, reflecting the strong and growing partnership between both parties.

Since its inception in 2008, ITFC and the Republic of Djibouti have maintained a strong partnership, with a total of US$1.8 billion approved primarily supporting the country’s energy sector and trade development objectives.

Distributed by APO Group on behalf of International Islamic Trade Finance Corporation (ITFC).

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