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Unleashing the Power of Telecoms in Ethiopia: Winning Strategies for New Entrants (By Liban Gaashaan)

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Ethiopia

Telecom firms need to understand the unique challenges and opportunities of the Ethiopian market and adjust their strategies accordingly

LONDON, United Kingdom, June 12, 2023/APO Group/ — 

By Liban Gaashaan, Managing Partner, Head of Telecom and PMO at Value X Partners (www.ValueXadvisory.com)

Ethiopia, one of the fastest-growing economies in Africa, is becoming a promising destination for telecom firms looking to expand their business operations. With a population of over 100 million and a growing demand for telecommunications services, the country is attracting an increasing number of new entrants into its telecom industry; however, entering a new market is never easy, especially in a highly competitive sector like telecoms. As a new entrant, building a viable business in Ethiopia requires a carefully planned and executed strategy. In this article we will discuss effective strategies for new entrant telecom firms to build viable businesses in Ethiopia.

Firstly, understanding the market is crucial. Comprehensive market research is essential to understand the local market dynamics, consumer behavior, and competition. Telecom firms need to understand the unique challenges and opportunities of the Ethiopian market and adjust their strategies accordingly. It is important to develop products and services tailored to the local market needs and preferences, for example, affordable rate plans and services such as mobile money transfer.  

The Ethiopian telecom market offers significant opportunities for new entrants looking to expand their business operations

Secondly, establishing partnerships and collaborations is crucial for success. Entering strategic partnerships with local companies can help new entrants to navigate the complex regulatory environment and overcome the challenges of doing business in a new market. Partnering with local firms can also provide access to local networks, knowledge, and resources, which can be invaluable for building a strong market position.

Thirdly, investing in network infrastructure is a key strategy for building a viable business in Ethiopia. The country has a vast and diverse geography, and building a robust network infrastructure that can cater to the needs of the entire population is crucial. Building a robust telecom infrastructure is an expensive undertaking, to say the least, and it takes a very long time, so a strategy that new entrants and existing players can use is to create a consortium that will build and maintain the telecom infrastructure for all players. This approach will reduce the cost of building and maintaining the network for everyone while allowing firms to invest in growing and expanding their network coverage and capacity to ensure they can provide reliable, high-quality services to their customers.

Fourthly, offering innovative and affordable products and services is critical to success in the Ethiopian telecom market. Ethiopians are price-sensitive, and affordability is a significant factor in their purchasing decisions. Therefore, telecom firms should focus on offering affordable packages that meet the needs and budgets of the local population. Additionally, introducing innovative products and services, such as mobile money and other value-added services, can help to differentiate telecom firms and create a unique selling proposition.

Finally, investing in talent and building a strong workforce is essential for success in Ethiopia’s telecom market, one that is often overlooked.  Telecom firms should prioritize hiring and training local talent to ensure they have the skills and knowledge to provide excellent customer service and support. Investing in employee training and development will also help to retain top talent and build a strong and motivated workforce.

In conclusion, the Ethiopian telecom market offers significant opportunities for new entrants looking to expand their business operations. However, building a viable business in the market requires a carefully planned and executed strategy that takes the unique challenges and opportunities of the local market into account. By understanding the market, establishing strategic partnerships, investing in network infrastructure, offering innovative and affordable products and services, and building a strong workforce, telecom firms can build successful and sustainable businesses in Ethiopia’s fast-growing telecom market.

To learn more about how VXP supports Telecom firms, please contact Liban Gaashaan, Managing Partner, Head of Telecom and PMO. liban.gaashaan@vlauexadvisory.com.

Distributed by APO Group on behalf of ValueX Partners.

Business

Liberia to Preview Next Oil & Gas Licensing Round Strategy at Houston Investor Day

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The Liberia Petroleum Regulatory Authority will host operators, investors and partners in Houston on August 19 to preview future licensing opportunities and showcase the exploration potential of its offshore basins

HOUSTON, United States of America, August 7, 2026/APO Group/ –The Liberia Petroleum Regulatory Authority (LPRA) will present its strategy for the country’s next offshore licensing round at Liberia Investor Day Houston on August 19, bringing together international exploration companies, investors, service providers and energy leaders to discuss the next phase of Liberia’s upstream development.

Hosted in partnership with Energy Capital & Power, the event will provide a platform for the LPRA, led by Director General Hon. Marilyn T. Logan, to outline Liberia’s regulatory framework, investment priorities and plans to attract new participation across the country’s offshore sector. Discussions will focus on upcoming licensing opportunities, exploration prospects and the subsurface data supporting future investment decisions.

Liberia’s offshore sector is entering a new phase of exploration activity, with renewed international participation and a growing pipeline of opportunities. Following the award and ratification of eight Production Sharing Contracts in 2025, Liberia has re-established itself as a frontier exploration destination, with international operators advancing work programs designed to further evaluate the country’s petroleum potential. TotalEnergies is progressing exploration activities that include offshore geochemical surveys, 3D seismic acquisition and seabed mapping, while Oranto Petroleum has also signed contracts to explore Liberia’s offshore.

At the Liberia Investor Day Houston, the LPRA will provide industry stakeholders with insight into the priorities shaping the next licensing round, including the anticipated process, qualification requirements, available acreage and access to technical data. The engagement will give prospective investors a clearer view of Liberia’s exploration landscape and the opportunities emerging across its offshore basins.

The event will also facilitate direct dialogue between LPRA and the global upstream community, connecting companies with policymakers and industry stakeholders involved in shaping Liberia’s next chapter of petroleum development.

As exploration companies continue to seek new frontier opportunities, Liberia Investor Day Houston will highlight the role of regulatory certainty, data availability and strategic partnerships in unlocking long-term investment across Liberia’s offshore sector.

Registration is now open for attendees. Companies interested in Liberia’s emerging offshore opportunities are invited to join LPRA, investors and upstream leaders in Houston for insights into the country’s licensing strategy and exploration outlook. For more information contact info@energycapitalpower.com.

Distributed by APO Group on behalf of Energy Capital & Power.

 

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Beyond Stabroek: Guyana’s Offshore Basin Attracts New Wave of Exploration Investment

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Etu Energias

As ExxonMobil advances appraisal activity in Stabroek and new operators target frontier acreage, Guyana is attracting global capital and building a diversified offshore portfolio designed to sustain long-term growth

GEORGETOWN, Guyana, August 7, 2026/APO Group/ –Guyana’s transformation into one of the world’s fastest-growing oil producers is entering a new phase, with a growing network of IOCs expanding exploration activity across the country’s offshore basin. Beyond the landmark discoveries that first put Guyana on the global energy map, new drilling campaigns and licensing partnerships are creating a broader exploration ecosystem designed to support long-term production growth.

At the center of this momentum is ExxonMobil’s continued exploration and appraisal activity in the prolific Stabroek Block. The company has submitted a proposal for a 35-well exploration and appraisal drilling campaign, expected to run from 2028 through 2033, pending regulatory approval. The program would build on more than 30 commercial discoveries already made in the block, with drilling activity focused on evaluating new prospects and appraising existing discoveries to support future development opportunities.

Exploration activity is also extending into Guyana’s frontier acreage, with ExxonMobil advancing drilling operations at the deepwater Canje Block. The company has deployed the Noble Stena Carron drillship for exploration activity, highlighting continued industry interest in evaluating Guyana’s underexplored offshore potential beyond the established Stabroek Block.

Guyana’s strong exploration outlook comes as the country’s economy continues to benefit from rapid oil sector expansion, with hydrocarbons expected to remain a key driver of exports, government revenues and economic growth. As production scales up, attracting additional investment across exploration, services and infrastructure will be critical to supporting the next phase of development.

That momentum is being reinforced through partnerships established under Guyana’s 2023 offshore licensing round. A consortium comprising TotalEnergies, QatarEnergy and Petronas is advancing exploration activities in Block S4 under a five-year production sharing agreement signed with the government in late 2025. The award represents one of the first major outcomes of the licensing round and demonstrates continued international confidence in Guyana’s offshore resource potential.

Beyond the largest operators, a diverse group of companies is also expanding activity across Guyana’s offshore basin. Eco Atlantic is advancing exploration at the Orinduik Block; CGX Energy and Frontera Energy are progressing work in the Corentyne Block; Occidental is evaluating opportunities in the Roraima Block; while Ratio Guyana and Cataleya Energy hold interests in the Kaieteur Block. Together, these partnerships are broadening Guyana’s exploration landscape, increasing competition for acreage and creating opportunities for future discoveries.

As Guyana transitions from an emerging producer to a global energy hub, the next challenge will be converting exploration success into sustainable investment, local value creation and regional growth. These opportunities will be explored at Caribbean Energy Week 2027, held under the theme “Unlocking the Caribbean Energy Corridor: Oil, Gas, LNG & Investment for a New Global Hub.” Bringing together governments, IOCs, investors and technology providers, the event will examine how Guyana’s expanding partnerships can accelerate offshore development, strengthen regional energy cooperation and attract the capital needed to support the Caribbean’s evolving energy landscape.

Distributed by APO Group on behalf of Energy Capital & Power.

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Energy Capital & Power Establishes London Entity, Expanding Global Platform for Energy and Mining Events

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Energy

The move strengthens ECP’s presence in the UK and Europe, and its ability to connect African and South American markets with global investors

LONDON, United Kingdom, August 6, 2026/APO Group/ –International events company Energy Capital & Power (ECP) (www.EnergyCapitalPower.com) has officially established its UK entity in London, marking a milestone in the company’s growth strategy and reinforcing its ability to deliver world-class energy and mining events and campaigns in the UK and Europe.

By establishing a presence in a key hub like London – the pre-eminent energy and mining finance center – ECP actively shapes the global energy conversation. The expansion positions ECP to better serve clients, partners and investors seeking to develop business opportunities between Africa, Europe, the Americas and energy markets worldwide.

Opening our UK company brings ECP closer to key investors in the global energy finance capital

The milestone comes as ECP strengthens its reach through a series of investment platforms that connect global capital to energy and mining projects. These include the Venezuela Energy Week London Showcase on July 30 – with over 300 delegates registered – and the annual Invest in African Energy Forum, held in Paris as the premier event connecting global investors to Africa’s energy transformation.

ECP hosts high level summits and investor conferences in leading energy and minerals producing countries in Africa and South America, including: Venezuela Energy Week; Angola Oil & Gas; MSGBC Oil, Gas & Power; African Mining Week; Libya Energy & Economic Summit; Congo Energy & Investment Forum; South Sudan Oil & Power; and Caribbean Energy Week. The company has hosted investor forums and supported licensing round roadshows in Houston, London and Paris since 2016.

“Opening our UK company brings ECP closer to key investors in the global energy finance capital,” states CEO James Chester. “Having a permanent presence in London further cements our footprint in Europe, enabling us to fulfil our mission to bring minerals and energy investment to diverse global markets.”

With teams located across Africa, Europe and the Americas, ECP has long-facilitated strategic engagement, market intelligence and industry convening, uniting investors with leading energy and mining projects.

Distributed by APO Group on behalf of Energy Capital & Power.

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