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The Arab Africa Trade Bridges (AATB) Program Partners with Tunisia Africa Business Meeting to Drive Economic Growth and Food Security

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2 years ago

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AATB

Strategic Discussions to Enhance Trade and Economic Cooperation Between Arab and African Nations

TUNIS, Tunisia, June 21, 2024/APO Group/ — 

The 4th Meeting of the Arab-Africa Trade Bridges (AATB) Board of Governors (BoG) alongside the 11th Meeting of the AATB Executive Committee (EC) will take place on July 1-2, 2024, in Tunis, Republic of Tunisia. In addition, AATB will be a strategic partner and sponsor the Tunisia Africa Business Meetings (TABM) 2024. This significant event, held in collaboration with the Government of Tunisia, aims to strengthen economic cooperation and enhance trade relationships between Arab and African nations.

The AATB Program, launched in February 2017, has successfully organized three Board of Governors meetings, and this fourth assembly marks a pivotal step in advancing its mission. The meetings will focus on several key objectives, including raising awareness about the AATB Program among participating delegations, providing strategic guidance for the institutionalization of the program, and fostering stronger relationships among member countries.

The events will feature the participation of over 400 attendees in the plenary session, with more than 20 delegations expected at the 4th BoG meeting and 6 delegations at the 11th EC meeting. Key outcomes anticipated the achievements of the AATB Program and the implementation of the Operational Plan, the enhanced coordination of AATB activities with partner objectives, and increased engagement and commitment from member countries and organizations.

A main highlight of the event will be a roundtable discussion on “Bridging the gap on Food Security”. In 2023, AATB launched an initiative designed to address the pressing challenges of food security in the region. This program aims to enhance agricultural productivity, ensure sustainable food systems, and improve the livelihoods of communities across Arab and African countries.

The upcoming meeting will witness the participation of key AATB partners, including the African Export-Import Bank (Afreximbank), the Arab Bank for Economic Development in Africa (BADEA), the Islamic Development Bank (IsDB), the International Islamic Trade Finance Corporation (ITFC), the Islamic Corporation for the Insurance of Investment and Export Credit (ICIEC), and the Islamic Corporation for the Development of the Private Sector (ICD).

These organizations have been instrumental in advancing the AATB’s objectives through strategic initiatives and financing programs.

This 4th AATB Board of Governors meeting is an important step for AATB, as it comes at a critical juncture in our efforts to institutionalize the program and deepen our impact

Agenda Highlights:

  • Review of the AATB Program’s Progress: An assessment of the initiatives launched under the program, including Food Security program, Institutionalization project and Arab Africa Guarantee Fund.
  • Focus on Strategic Partnerships: Discussions on enhancing existing collaborations to facilitate cross-border trade and investment.
  • The AATB Operational Plan: Partnerships with member countries and organizations: Country programs, Regional projects, Capacity-building initiatives, and AATB events.

Eng. Hani Salem Sonbol, Secretary General of AATB, emphasized the importance of this collaboration, stating, “This 4th AATB Board of Governors meeting is an important step for AATB, as it comes at a critical juncture in our efforts to institutionalize the program and deepen our impact. Our partnership with the Tunisia Africa Business Meeting underscores our commitment to driving sustainable economic growth and addressing key challenges like food security. We are excited about the opportunities this event presents for deepening our cooperation and creating lasting impact.”. “

The Tunisia Africa Business Meeting organized by CEPEX, the Tunisia Export Agency, in which AATB is the premium partner will convene a diverse group of participants, including private Sector Companies in Tunisia and Africa, ministers, CEOs, and high-ranking officials from Arab and African countries. Attendees will engage in meaningful discussions, sign agreements and memoranda of understanding, and explore innovative solutions to enhance the trade relations between the two regions.

In addition to the formal sessions, the event will facilitate B2B professional meetings, offering a dynamic platform for businesses to network, forge partnerships, and explore new trade and investment opportunities.

The Government of Tunisia’s support and the strategic location of Tunis enhance the significance of this gathering, highlighting Tunisia’s pivotal role in fostering trade and economic cooperation within the region.

Distributed by APO Group on behalf of The Arab Africa Trade Bridges Program (AATB).

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Canada–Africa Financing Forum to Convene Investors and Decision-Makers in Cape Town – May 14, 2026

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12 hours ago

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April 29, 2026

By

Ateau Zola

This timely Forum comes on the heels of commitments announced by Canadian Prime Minister Mark Carney, deepening Canada–Africa commercial ties and expanding investment partnerships

TORONTO, Canada, April 29, 2026/APO Group/ –The Canada–Africa Chamber of Business (https://CanadaAfrica.ca) will convene investors, financiers, policymakers, and industry leaders in Cape Town on May 14, 2026 for the Canada–Africa Financing Forum—a high-level platform focused on unlocking capital and accelerating deal flow across African markets.

Registration is open (http://apo-opa.co/4vZN6oV)

This timely Forum comes on the heels of commitments announced by Canadian Prime Minister Mark Carney, deepening Canada–Africa commercial ties and expanding investment partnerships. The program connects leaders from venture capital, private equity, and institutional investors to examine where capital is moving—and where the next opportunities lie—supported by Canadian project partners with proven capacity to deliver on-the-ground.

Delegates will engage directly with finance and investment decision-makers, following the program opening, featuring messages from President Cyril Ramaphosa and Prime Minister Mark Carney, in addition to high-level Ministerial representation.

This Forum is about capital deployment, not just conversation

“This Forum is about capital deployment, not just conversation,” said Garreth Bloor, President of the Canada–Africa Chamber of Business. “We are convening investors, institutions, and project leaders who are actively shaping transactions across Africa—and connecting them directly with Canadian partners who are ready to work together.”

The Canada–Africa Financing Forum reflects the Chamber’s role as a privately financed, market-led platform advancing Canada-Africa trade and investment through world-class networking and information-sharing events.

Why Attend

  • Direct access to active dealmakers and capital allocators
  • Insights into where capital is being deployed and key players delivering major projects
  • Opportunities to build partnerships across Canada and African markets
  • Participation in a curated, high-level environment focused on execution

Secure Your Place

Space is limited and demand is strong.

Apply to secure your place (http://apo-opa.co/4vXb9oz)

Read More and View the Program (http://apo-opa.co/4vZN6oV)

Distributed by APO Group on behalf of The Canada-Africa Chamber of Business.

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ORUN and 1xBET Partner to Support a Dynamic Creative Africa

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19 hours ago

on

April 29, 2026

By

MIR Holding

During the MASA 2026 edition, held from April 11 to 18, 2026, ORUN and 1xBET implemented the We Champion Talent program, an initiative aimed at promoting African talent and advancing the development of Cultural and Creative Industries (CCIs)

ABIDJAN, Ivory Coast, April 28, 2026/APO Group/ –As part of the Innovation Village co-organized with MASA at the Palais de la Culture in Abidjan from April 14 to 18, ORUN (https://ORUN.Africa) announces the rollout of its partnership with 1xBET to support a creative Africa that is structuring itself, professionalizing, and scaling across the continent.

We aim to demonstrate that it is possible to support African talent, narratives, and creative ecosystems over the long term, with ambition and consistency

Designed as a space of convergence between heritage, innovation, and knowledge transmission, the Innovation Village features scenography crafted by Ivorian artisans, a program of panels and masterclasses on creative industries, an immersive experience produced by Orun Studios, and a major institutional highlight on April 17. Its narrative platform is built around three pillars: memory, structure, and transmission. The initiative aims to position cultural and creative industries as an economic driver for the continent.

“The Innovation Village was conceived as an act of construction. By partnering with organizations such as 1xBET, we aim to demonstrate that it is possible to support African talent, narratives, and creative ecosystems over the long term, with ambition and consistency,” said Habyba Thiero, CEO of Africa Currency Network and President of ORUN.

This vision aligns with ORUN’s broader ambition to produce, structure, and internationalize African creative industries through events, content, and strategic partnerships.

Distributed by APO Group on behalf of ORUN, part of African Currency Network (ACN).

 

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MIR Holding Reaffirms Its Commitment to African Creative Industries Alongside ORUN at Marché des Arts du Spectacle Africain d’Abidjan (MASA) 2026

Published

19 hours ago

on

April 29, 2026

By

MIR Holding

More than event support, this partnership reflects a commitment to backing platforms capable of structuring value chains, increasing the visibility of talent, and fostering the emergence of strong African creative infrastructures

ABIDJAN, Ivory Coast, April 28, 2026/APO Group/ –On the occasion of MASA 2026, held from April 11 to 18 in Abidjan, MIR Holding (https://MIRHolding.odoo.com) reaffirmed its commitment to supporting the growth of African creative industries by partnering with ORUN as part of the Innovation Village, hosted at the Palais de la Culture in Abidjan. This presence reflects a clear intention to support the scaling of cultural and creative industries so they can fully contribute to job creation and value generation across the continent.

 

Co-organized by ORUN and MASA, the Innovation Village brought together over several days scenography designed by Ivorian artisans, a program of panels and masterclasses dedicated to creative industries, an immersive experience produced by Orun Studios, and a key institutional highlight on April 17.

At MIR Holding, we believe that Africa’s future will also be shaped by its ability to structure its narratives, its talent, and its creative value chains

Built around three pillars — memory, structure, and transmission — the initiative carried a renewed ambition for culture: positioning it as a concrete lever for economic structuring and African projection.

By supporting this initiative, MIR Holding aligns with a broader dynamic aimed at strengthening connections between creation, entrepreneurship, content, youth, and growth ecosystems. More than event support, this partnership reflects a commitment to backing platforms capable of structuring value chains, increasing the visibility of talent, and fostering the emergence of strong African creative infrastructures. MIR Holding stands among the main partners of the Village, alongside Africa Currency Network and other stakeholders engaged in this vision.

“With ORUN, we are not only seeking to make culture visible. We aim to help provide it with a framework, a reach, and a trajectory. What is at stake here is the continent’s ability to better transform its creative energy into sustainable value, real opportunities, and influence,” said Habyba Thiero, CEO of Africa Currency Network and President of ORUN.

Mouhamed Dieng, President of MIR Holding, added: “Supporting Africa’s creative industries is not about backing a secondary sector. It is about investing in one of the continent’s most powerful spaces for storytelling, youth, innovation, and competitiveness. At MIR Holding, we believe that Africa’s future will also be shaped by its ability to structure its narratives, its talent, and its creative value chains.”

Distributed by APO Group on behalf of MIR Holding.

 

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