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New Cameroon business incubator signs up with Pan-African tech firm and Finnish education technology network

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BB Incubator is the first of its kind in Africa to adopt the 5G Mokki Tech Spaces, a high-tech learning and communication environment in the shape of a small cottage

HELSINKI, Finland, May 24, 2022/APO Group/ — 

Today, the recently launched Boris Bison Youth Empowerment Business Incubator in Douala, Cameroon, the Pan-African video game publishing company Ludique Works and Start North (StartNorth.com), the Finnish technology learning accelerator network, have announced mutual memoranda of understanding to introduce their technologically advanced learning environments, the ‘5G Mokki Tech Spaces’, across the African continent.

Download document: bit.ly/3a7MqZ6

The new partnership comes just weeks after Boris Bison Youth Empowerment Business Incubator’s opening ceremony in Douala, where Cameroon’s Minister for Small and Medium-Sized Enterprises, Social Economy and Handicrafts Mr. H.E. Bassilekin III Achille offered Mr. Boris Ngala, the incubator’s Founder and CEO, his congratulations and personal support.

Having spent seven years abroad, Boris Ngala returned to his home country of Cameroon with a vision to reduce poverty through technology-driven solutions, entrepreneurial training and business advice.

Boris Bison Youth Empowerment Business Incubator (‘BB Incubator’ for short) provides office facilities, computer equipment services, internet connectivity, entrepreneurial training and business advisory services to promising local startup companies and young entrepreneurs.

The first of its kind

BB Incubator is the first of its kind in Africa to adopt the 5G Mokki Tech Spaces, a high-tech learning and communication environment in the shape of a small cottage. Mr. Ngala is also a Co-Founder of the 5G Mokki Tech Space network.

“Our aim is a Pan-African tech space network that connects the African continent to Europe and the rest of the world, promoting the learning and adoption of technology, remote work, and entrepreneurship. In addition to promoting education, jobs, and the economic development of the regions, the network also aims to curb climate change by utilising the latest technology.”

Mr. Boris Ngala, Founder and CEO of BB Incubator and one of the Co-Founders of the 5G Mokki Tech Space network.

‘Mokki’ is derived from the Finnish word ‘mökki’, meaning ‘cottage’. The cottage enables innovative uses of fifth-generation (5G) mobile communication technology.

In the case of the incubator and its startups, it can be used, among other things, to develop software applications that require ultra-fast internet connections, to render immersive, three-dimensional (3D), virtual-reality (VR) and augmented-reality (AR) learning experiences, as well as to deliver innovation services and remote work to corporations around the globe.

Compared to the technology standards preceding it, fifth-generation wireless communication technology will enable data connections that are a hundred times faster on mobile devices and ten times faster than the fastest fixed broadband services currently.

Its true potential lies in enabling entirely new categories of applications. Think remote control of drones, self-driving cars and complex industrial processes. Think remote surgery. Think remote work and meetings in virtual or augmented reality. Think remote learning. The operative word is “remote”.

5G’s ability to make the world a smaller place is Africa’s opportunity.

Ludique Works is deploying the cottages in Kenya and South Africa and is committed to building a network of 5G Mokki Tech Spaces in other African countries as well.

In addition to promoting education, jobs, and the economic development of the regions, the network also aims to curb climate change by utilising the latest technology

“The 5G Mokki Tech Space network has the ability to serve international and local companies, to provide creative-economy and technology based jobs and promote entrepreneurship based on the learning of the latest technology and hands-on projects that serve local conditions. Furthermore, this is supported by extensive national and international collaboration with universities and companies.”

Mr. Douglas Ogeto, Co-Founder and CEO of Ludique Works and one of the Co-Founders of the 5G Mokki Tech Space network.

Powerhouse potential

With its natural resources, young population and growing markets, Africa has the potential to become a productivity powerhouse. Given Europe’s and Africa’s overlapping timezones, European corporations could find access to technologically skilled labour and services from Africa via high-touch, 5G-enabled remote connections in real time.

The 5G Mokki Tech Spaces aim to hit several birds with one stone: to provide the technology that enables advanced learning environments with remote connectivity, as well as to offer learning solution content, starting in the fields of technology and entrepreneurship.

The 5G Mokki Tech Spaces are being developed by Start North, a Finnish accelerator network that aims to promote the learning and application of new technologies to meet the challenges of global sustainable development. The concept was pioneered by leading Finnish universities.

One of those is Aalto University, which is among the world’s top institutions in research and education of 5G technologies. As part of a co-innovation process with Nokia, the mobile communications technology giant, Aalto launched its Summer School in 2019 to involve students in creating real-life 5G applications. The Summer School produced the 5G Mökki with input from Start North, who were subsequently tasked to take the concept abroad.

As part of a collaboration programme between Start North and Ludique Works in Africa, over 250 young people from across the continent applied for the 5G Summer School. More than 60 participants successfully completed the programme with a number of them earning ECTS (European Credit Transfer and Accumulation System) credits.

Aalto is in talks with several business schools and universities in Africa, including the African School of Economics with campuses in Nigeria, Ivory Coast and Benin, and Addis Ababa University in Ethiopia. Furthermore, a project is underway to set up a 5G Mokki in a rural area in Zambia, powered by solar energy, to provide immersive learning and research in the field of agriculture.

Tapping into Africa’s talent

At the launch event of the 5G Mökki network at Häme University in Finland, in October 2021, Dr. Mark Nelson, founder and Director of Innovation at the Stanford Peace Innovation Lab, drew parallels between the high-tech cottage, the invention of the microscope in biology and the telescope in space research, allowing the exploration of social interaction and society without people having to travel from one place to another.

Without innovative approaches to training and job creation, traditional degree-based education falls short of creating sufficient employment opportunities. To illustrate this point, approximately half a million students graduate from Cameroon’s universities every year, but only some three thousand of these graduates tend to find employment. Cameroon is no exception in Africa.

The expansion of the 5G Mokki Tech Spaces network in Africa is in part facilitated by financial instruments developed jointly by the African Union and the European Union, aimed at improving connectivity, know-how, and sustainable social and economic development.

The 5G Mokki Tech Spaces network provides an opportunity for international corporations to tap into highly skilled, young African talent, not only to render remote work but also to spur innovation. Companies can, for example, submit a technology challenge to one of the 5G Mökki Summer Schools, or assign a fully-fledged development project.

Some of the best-known companies that have benefited from participating in previous 5G Summer Schools include Enel S.p.A, H&M AB, Konecranes Oyj, Nokia Oyj, Metso Outotec Oyj and Philips N.V.

Distributed by APO Group on behalf of Start North.

Business

Afreximbank welcomes launch of Africa Credit Rating Agency as an important step in strengthening Africa’s financial architecture

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Expanding credible rating coverage can improve the information available to investors and support the development of deeper domestic and regional capital markets

PORT LOUIS, Mauritius, October 8, 2026/APO Group/ –African Export-Import Bank (Afreximbank) (www.Afreximbank.com) welcomes today’s launch of the Africa Credit Rating Agency (AfCRA), an important milestone in strengthening Africa’s financial architecture and expanding the continent’s capacity to generate credible, independent analysis of African credit risk.

 




 
 

Credit ratings play an important role in determining access to capital, influencing investor perceptions and shaping the cost at which governments, institutions and businesses can finance development. It is therefore essential that assessments of African credit risk are independent, rigorous and evidence-based, while reflecting a complete understanding of the structures, institutions and economic realities being assessed.

The establishment of AfCRA adds an important African-led source of credit opinion to the market. Its value will not be measured by whether it produces more favourable ratings, but by the credibility of its analysis, the quality of its data and transparency of its methodology, and its ability to deepen understanding of African sovereigns, sub-sovereigns and corporate credit.

This is particularly important given that many African issuers remain unrated, while local-currency and sub-sovereign markets continue to have limited rating coverage. Expanding credible rating coverage can improve the information available to investors and support the development of deeper domestic and regional capital markets.

AfCRA must set a new benchmark for the continent, maintain its independence, and remain wholly owned and controlled by Africans

Alongside fellow members of the Alliance of African Multilateral Financial Institutions (AAMFI), Afreximbank has consistently maintained that African Multilateral Financial Institutions should be assessed on the basis of their fundamentals, performance, legal frameworks, mandates and operating models. Ensuring that these institutional characteristics are properly understood is essential to achieving informed, balanced and credible assessments of African risk.

Commenting on the uniqueness of the African market, and need for AfCRA’s rating methodology to reflect this, Mr Denys Denya, Senior Executive Vice President, Afreximbank, said: “The rating methodology AfCRA develops must recognise the uniqueness of our environment and its institutional structures. The Agency must set its own standards and not follow those set elsewhere — it must build a unique identity that conforms to an ‘African best practice.”

Highlighting the need for the autonomy of the Africa Credit Rating agency as it takes off, Mr Denya added: “Most importantly, AfCRA must set a new benchmark for the continent, maintain its independence, and remain wholly owned and controlled by Africans. We must all use it, and in return expect a complete assessment of where we (Africa) stand: the strengths the market has ignored, and the weaknesses we still need to fix.”

AfCRA should therefore be seen as complementary to existing international and regional rating agencies, broadening the range of credible analysis available to investors and issuers while strengthening competition, transparency and analytical capacity within Africa’s credit markets.

As Africa seeks to mobilise the scale of capital required for industrialisation, trade, infrastructure and economic transformation, credible African institutions that improve information, strengthen market confidence and deepen the continent’s financial markets will become increasingly important.

Afreximbank congratulates the African Union, the African Peer Review Mechanism (APRM) and all those involved in bringing AfCRA from concept to launch, and looks forward to the contribution the Agency will make to deeper, more transparent and more efficient African capital markets.

Distributed by APO Group on behalf of Afreximbank.

 




 

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Energy

Nigeria Mining Week 2026 sets the agenda for the sector’s next decade

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Nigeria Mining Week

International Lithium Association and Mercuria Energy Trading NG join Nigeria Mining Week 2026 ahead of its opening in Abuja on 12 October

Nigeria has the mineral endowment to play a growing role in global supply chains, including critical minerals

CAPE TOWN, South Africa, October 8, 2026/APO Group/ —Programme and delegate passes: www.NigeriaMiningWeek.com

With less than a week to go, Nigeria Mining Week 2026 has added a global commodity trader and the world’s lithium trade association to its programme. Mercuria Energy Trading NG has signed as a Gold Sponsor, and the International Lithium Association (ILiA) has joined as a Supporting Association.

 




 
 

They join Nigeria’s mining leaders, investors and operators in Abuja from 12 to 14 October for three days on the questions that will define the sector’s next decade: who finances Nigerian projects, who buys their output, and how much of it is processed in Nigeria.

Now in its 11th edition, the event takes place at the Abuja Continental Hotel under the theme “Unlocking Investment and Growth through Partnerships”. More than 3,080 attendees and more than 90 sponsors and exhibitors are expected across seven strategic forums.

The decisions made on processing, financing and market access over the next few years will shape Nigerian mining for the decade ahead. Nigeria Mining Week puts the people making those decisions in the same room.

On the agenda

The programme follows six content pillars: exploration and geological data; financing and investment; industrialisation and processing; infrastructure and power; ESG, transparency and community development; and international and regional collaboration.

  • 12 October: pre-conference and roundtables on geological data, financing for junior miners, compliance and enforcement, and power and infrastructure.

Available to conference attendees only.

  • 13 October: conference and exhibition opening, the new Critical Minerals Forum, the Women in Extractive Industries Forum and technical workshops
  • 14 October: Gold Day, sessions on steel and industrial minerals, the Deal Room and further technical workshops

The Deal Room is a curated space for one-on-one meetings between mining projects and financiers, off-takers and strategic partners. Projects seeking offtake or financing can apply to take part.

International Lithium Association joins as Supporting Association

ILiA, the global trade association for the lithium industry, will take part in the Critical Minerals Forum on 13 October. Astrid Karamira, EMEA Representative Director at ILiA, joins the panel “Building Reliable Pathways from Nigeria to Global Battery, Magnet & EV Markets”.

The session looks at what Nigerian projects must do to reach international battery markets: technical and quality standards, traceability and responsible sourcing, export readiness, and the step from exploration success to commercial operation.

“Global buyers are asking more of their suppliers on quality, traceability and responsible sourcing than ever before. Nigeria Mining Week is an opportunity to discuss openly what those expectations mean in practice, and how Nigerian projects can meet them.”

Mercuria Energy Trading NG signs as Gold Sponsor

Mercuria Energy Trading NG is the Nigerian subsidiary of Mercuria, one of the world’s leading independent energy and commodity groups. It brings a buyer and offtaker perspective to the programme.

For many Nigerian projects, a credible buyer is the gap between a promising deposit and a financed mine. Mercuria will contribute to discussions on commodity trading and offtake partnerships, critical minerals supply chains, and infrastructure and logistics.

“Nigeria has the mineral endowment to play a growing role in global supply chains, including critical minerals. We look forward to sharing how trading, offtake and logistics partnerships can help Nigerian projects reach global markets.”

Event details

The programme is subject to change.

Distributed by APO Group on behalf of Nigeria Mining Week.

 

 




 

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Global advertising spend surges 11.9% to $1.34trn this year despite consumer caution

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WARC

Social media is expected to record the strongest growth up 21.3% to $394.6bn
VOD (15.1%), retail media (14.3%), search (14.2%) and digital OOH (13.7%) are all set for double-digit increases
Technology and electronics (20.7%), travel and transport (19.3%) and automotive (17.8%) to be fastest growing product categories
Ad spend growth in 2027 expected to moderate (8.4%) to $1.46trn

WARC Media Global Ad Spend Forecast Q3 2026 update

8 October 2026 – Global ad spend is forecast to grow 11.9% to $1.34trn in 2026, according to the latest data from WARC Media. This comes on the back of strong 10.0% growth in 2024 and 2025.

 




 
 

Advertising investment continues to grow despite consumer pressure and geopolitical uncertainty, fueled by significant corporate AI investment and major events including the Olympics, FIFA World Cup, and US mid-term elections. While the economy has remained resilient to date, further escalations of global tensions pose potential downside risks.

Suzy Young, Head of WARC Media Data, says: “These are unusual times for advertising. Investment is accelerating even as many consumers face cost-of-living pressures and become more cautious with spending. This apparent contradiction reflects an increasingly uneven economy, where growth – particularly from the AI boom – is benefiting some companies, sectors and consumers more than others.”

Performance priority

Social media, search and retail media are three of the biggest channels for ad investment. Altogether they are expected to account for 66.4% of total global ad spend in 2026, rising to 70.0% in 2028.

Social media is set to register the strongest growth in ad spend this year, up 21.3% to $394.6bn, and is on course to exceed $500bn in 2028. Video on-demand (15.1% to $48.4bn), retail media (14.3% to $202.1bn), search (14.2% to $295.7bn) and digital OOH (13.7% to $21.7bn) will also see double-digit increases this year. Performance channels, which can adapt quickly to changing conditions, continue to benefit as uncertainty becomes the new norm.

Technology and electronics is forecast to be the fastest growing product category this year, rising 20.7% compared with 2025, followed by travel and transport (19.3%) and automotive (17.8%). Social media is expected to account for 40.2% of all tech and electronics spend in 2026.

2027 and 2028 ad spend outlook

Ad spend growth is expected to moderate in 2027, rising 8.4% to $1.46trn, reflecting tougher comparables and a normalisation from the exceptionally strong growth seen in recent years.

In 2028, ad spend will increase by a further 7.9% to $1.57trn – putting the market on course to be 2.3 times larger than it was a decade ago in 2019.

New AI destinations emerge

AI is driving advertising growth from multiple angles. New tech businesses are investing to acquire customers and build brands, while established companies spend heavily to compete in an increasingly crowded market. Simultaneously, AI tools are enhancing targeting, asset creation, and campaign optimisation – boosting ROI and fueling further investment.

AI is also opening new destinations for advertising. As generative search and AI assistants become gateways to product discovery and purchasing, ad dollars will follow – fundamentally reshaping where consumers encounter brands and where advertisers invest.

AI fuels ad triopoly

Alphabet, Amazon and Meta are set to take a combined market share of 59.7% of global ad spend (excluding China) this year – equivalent to $659.6bn. This is predicted to rise to 61.5%, or $804.1bn, in 2028.

Ad spend signals opportunity

Ad spend per capita vries dramatically across global markets. Developed economies like the US ($1395 per capita forecast for 2026), UK ($935), Austria ($850), and Switzerland ($825) show significantly higher advertising intensity, while China ($170), Brazil ($110), and India ($13) combine lower per-capita spending with massive consumer populations – highlighting substantial growth potential as these emerging markets mature.

WARC Media subscribers can read WARC’s global ad spend Q3 2026 update report in full.
 




 

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