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HUAWEI SOUND ULTIMATE Series: Defining a New Era of Smart In-Car Audio

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HUAWEI

SHANGHAI, CHINA – Media OutReach Newswire – 19 September 2025 – Huawei’s acoustic experts shared insights into the advanced technology chain behind the HUAWEI SOUND ULTIMATE Series, and shares the R&D journey that shaped its signature sound quality at the HUAWEI SOUND In-Car Audio Experience Event. Held at Huawei’s Shanghai Acoustics R&D Center, the event invites media guests to tour the labs and experience the system first-hand in Maextro S800, the ultra-luxury sedan, delivering an immersive showcase of sight and sound.

Building on its sustained, high-intensity investments and research into audio technology since 2012, Huawei is addressing growing consumer demands for exceptional audio experiences. Huawei’s decades of expertise in hardware engineering and software algorithms, combined with artistic tuning by a team of top-tier sound engineers, forge an unparalleled audio experience for HUAWEI SOUND. With the launch of the Maextro S800 featuring the top-tier HUAWEI SOUND ULTIMATE series this year, it also marks the rise of the Chinese-developed in-car audio system, surpassing those of long-established competitors from all over the world.

The HUAWEI SOUND ULTIMATE Series is HUAWEI’s most luxurious audio system to date, featuring a rare industry-leading configuration of 43 speakers to create an ultra-surround acoustic design needed to support all features for the sound system. It supports 2920 W dual amplifiers for stronger power and more impactful sound, and introduces rear 4D exciters that synchronize with music and video content to create a fully immersive, multi-sensory experience. Integrating Huawei’s cutting-edge hardware, technologies, and algorithms, the HUAWEI SOUND ULTIMATE Series delivers an industry-first seat-specific 4D immersive surround sound experience.

HUAWEI SOUND ULTIMATE Series debuts the Crystal Star-Ring Diffuser, which automatically rises to greet users as they enter, with ambient lighting that moves in sync with the music. Its precision-crafted structure delivers clear center information when needed, with 30 percent greater sound uniformity over the previous generation, creating a truly luxurious listening experience. The Series also introduces the innovative Tangential Force Woofer, an industry-first design that rotates the conventional door woofer by 90 degrees to reduce panel resonance while extending bass response for deeper, purer low frequencies. Completing the lineup, the patented Dual-Diaphragm Subwoofer uses an ingenious dual-diaphragm acoustic design that breaks free from traditional cavity constraints, harnessing the surrounding cabin space to deliver the deepest bass extension in its class, with remarkable layering and greater impact.

The HUAWEI SOUND ULTIMATE Series also demonstrates its strong technological capabilities through its listening performance. It debuts 4-seat, 4-headrest speaker system and pioneers independent sound zone technology: powered by Huawei’s proprietary sound field control algorithms, the vehicle’s speakers can instantly act as silencers, achieving 30 dB isolation between front and rear sound fields and 99% energy separation, so passengers in each row can enjoy separate audio information with less interference. With 10 overhead channels, adaptive sound field control, and Huawei’s proprietary spatial audio track model, the Series delivers spatial audio with greater clarity and more precise positioning.

In smart ambience, HUAWEI SOUND is continuously expanding a HarmonyOS-based content ecosystem that brings users a premium end-to-end audio-visual experience. With AI-powered “sound-to-light” technology, ambient lighting moves in sync with the music, giving the cabin a richer emotional quality where every note can not only be heard, but seen.

At the event, Lars Goller, Chief Automotive Sound & Acoustics Advisor, Huawei shared his goal for the in-car audio tuning is to recreate “an optimum reproduction of the recording, to bring us closer to the experience the artist intended. By marrying the science of psychoacoustics with exquisite tuning and a foundation of bespoke high-performance hardware, HUAWEI SOUND aims to bring the outstanding phantom effect of sitting right where the music was created to the car users”.

Looking ahead, HUAWEI SOUND will continue to evolve and innovate, pushing boundaries in the world of sound. By uniting technology with artistry, it aims to deliver an extraordinary in-cabin experience for every user.

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Canada–Africa Financing Forum to Convene Investors and Decision-Makers in Cape Town – May 14, 2026

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Ateau Zola

This timely Forum comes on the heels of commitments announced by Canadian Prime Minister Mark Carney, deepening Canada–Africa commercial ties and expanding investment partnerships

TORONTO, Canada, April 29, 2026/APO Group/ –The Canada–Africa Chamber of Business (https://CanadaAfrica.ca) will convene investors, financiers, policymakers, and industry leaders in Cape Town on May 14, 2026 for the Canada–Africa Financing Forum—a high-level platform focused on unlocking capital and accelerating deal flow across African markets.

Registration is open (http://apo-opa.co/4vZN6oV)

This timely Forum comes on the heels of commitments announced by Canadian Prime Minister Mark Carney, deepening Canada–Africa commercial ties and expanding investment partnerships. The program connects leaders from venture capital, private equity, and institutional investors to examine where capital is moving—and where the next opportunities lie—supported by Canadian project partners with proven capacity to deliver on-the-ground.

Delegates will engage directly with finance and investment decision-makers, following the program opening, featuring messages from President Cyril Ramaphosa and Prime Minister Mark Carney, in addition to high-level Ministerial representation.

This Forum is about capital deployment, not just conversation

“This Forum is about capital deployment, not just conversation,” said Garreth Bloor, President of the Canada–Africa Chamber of Business. “We are convening investors, institutions, and project leaders who are actively shaping transactions across Africa—and connecting them directly with Canadian partners who are ready to work together.”

The Canada–Africa Financing Forum reflects the Chamber’s role as a privately financed, market-led platform advancing Canada-Africa trade and investment through world-class networking and information-sharing events.

Why Attend

  • Direct access to active dealmakers and capital allocators
  • Insights into where capital is being deployed and key players delivering major projects
  • Opportunities to build partnerships across Canada and African markets
  • Participation in a curated, high-level environment focused on execution

Secure Your Place

Space is limited and demand is strong.

Apply to secure your place (http://apo-opa.co/4vXb9oz)

Read More and View the Program (http://apo-opa.co/4vZN6oV)

Distributed by APO Group on behalf of The Canada-Africa Chamber of Business.

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ORUN and 1xBET Partner to Support a Dynamic Creative Africa

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MIR Holding

During the MASA 2026 edition, held from April 11 to 18, 2026, ORUN and 1xBET implemented the We Champion Talent program, an initiative aimed at promoting African talent and advancing the development of Cultural and Creative Industries (CCIs)

ABIDJAN, Ivory Coast, April 28, 2026/APO Group/ –As part of the Innovation Village co-organized with MASA at the Palais de la Culture in Abidjan from April 14 to 18, ORUN (https://ORUN.Africa) announces the rollout of its partnership with 1xBET to support a creative Africa that is structuring itself, professionalizing, and scaling across the continent.

We aim to demonstrate that it is possible to support African talent, narratives, and creative ecosystems over the long term, with ambition and consistency

Designed as a space of convergence between heritage, innovation, and knowledge transmission, the Innovation Village features scenography crafted by Ivorian artisans, a program of panels and masterclasses on creative industries, an immersive experience produced by Orun Studios, and a major institutional highlight on April 17. Its narrative platform is built around three pillars: memory, structure, and transmission. The initiative aims to position cultural and creative industries as an economic driver for the continent.

“The Innovation Village was conceived as an act of construction. By partnering with organizations such as 1xBET, we aim to demonstrate that it is possible to support African talent, narratives, and creative ecosystems over the long term, with ambition and consistency,” said Habyba Thiero, CEO of Africa Currency Network and President of ORUN.

This vision aligns with ORUN’s broader ambition to produce, structure, and internationalize African creative industries through events, content, and strategic partnerships.

Distributed by APO Group on behalf of ORUN, part of African Currency Network (ACN).

 

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MIR Holding Reaffirms Its Commitment to African Creative Industries Alongside ORUN at Marché des Arts du Spectacle Africain d’Abidjan (MASA) 2026

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MIR Holding

More than event support, this partnership reflects a commitment to backing platforms capable of structuring value chains, increasing the visibility of talent, and fostering the emergence of strong African creative infrastructures

ABIDJAN, Ivory Coast, April 28, 2026/APO Group/ –On the occasion of MASA 2026, held from April 11 to 18 in Abidjan, MIR Holding (https://MIRHolding.odoo.com) reaffirmed its commitment to supporting the growth of African creative industries by partnering with ORUN as part of the Innovation Village, hosted at the Palais de la Culture in Abidjan. This presence reflects a clear intention to support the scaling of cultural and creative industries so they can fully contribute to job creation and value generation across the continent.

 

Co-organized by ORUN and MASA, the Innovation Village brought together over several days scenography designed by Ivorian artisans, a program of panels and masterclasses dedicated to creative industries, an immersive experience produced by Orun Studios, and a key institutional highlight on April 17.

At MIR Holding, we believe that Africa’s future will also be shaped by its ability to structure its narratives, its talent, and its creative value chains

Built around three pillars — memory, structure, and transmission — the initiative carried a renewed ambition for culture: positioning it as a concrete lever for economic structuring and African projection.

By supporting this initiative, MIR Holding aligns with a broader dynamic aimed at strengthening connections between creation, entrepreneurship, content, youth, and growth ecosystems. More than event support, this partnership reflects a commitment to backing platforms capable of structuring value chains, increasing the visibility of talent, and fostering the emergence of strong African creative infrastructures. MIR Holding stands among the main partners of the Village, alongside Africa Currency Network and other stakeholders engaged in this vision.

“With ORUN, we are not only seeking to make culture visible. We aim to help provide it with a framework, a reach, and a trajectory. What is at stake here is the continent’s ability to better transform its creative energy into sustainable value, real opportunities, and influence,” said Habyba Thiero, CEO of Africa Currency Network and President of ORUN.

Mouhamed Dieng, President of MIR Holding, added: “Supporting Africa’s creative industries is not about backing a secondary sector. It is about investing in one of the continent’s most powerful spaces for storytelling, youth, innovation, and competitiveness. At MIR Holding, we believe that Africa’s future will also be shaped by its ability to structure its narratives, its talent, and its creative value chains.”

Distributed by APO Group on behalf of MIR Holding.

 

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