Connect with us
Anglostratits

Business

“Africa will be the pivotal continent in the world, given its economic prospects”—African Development Bank Group President

Published

on

African Development Bank

Dr Akinwumi Adesina delivered an inspiring address to a diverse audience of diplomats, investors, academics, politicians, and media, emphasizing Africa’s untapped potential and abundant opportunities

LONDON, United Kingdom, June 11, 2024/APO Group/ — 

Financing is key to unlocking Africa’s development opportunities; Dr Adesina tells Chatham House: “Africa can no longer be ignored.”

In a packed auditorium at the renowned Chatham House, African Development Bank President Group Dr Akinwumi Adesina delivered an inspiring address to a diverse audience of diplomats, investors, academics, politicians, and media, emphasizing Africa’s untapped potential and abundant opportunities.

In his presentation on Friday, “Envisioning Africa’s Economic Prospects,” Adesina explained the reasons behind his optimism and passion for Africa.

The Bank Group president said Africa is a continent of tremendous opportunities. It is endowed with and characterized by a young, dynamic and vibrant workforce, massive renewable energy potential, abundant biodiversity resources, rapid regional integration and innovative solutions designed to unlock the continent’s vast natural capital.

Adesina outlined the resilience of Africa’s economies despite global challenges, noting that the continent remains the second-fastest-growing region after Asia. He cited the Bank’s African Economic Outlook Report (https://apo-opa.co/4aUEW5r), which shows the  the continent’s  3.7% economic growth for 2024, increasing to 4.3% in 2025. The report which was launched during the Bank’s May Annual Meetings in Nairobi revealed that 15 countries achieved real growth rates of at least 5 percent, and half of the world’s 20 fastest-growing economies are in Africa.

However, he said achieving strong economic prospects and resilience will require overcoming some significant headwinds, including tackling climate change and rising debt, and through critical global financial reforms.

“As Africa’s economic resilience is bolstered, unlocking its economic prospects requires ensuring structural change of its economies, raising the productivity of agriculture, provision of electricity, accelerating infrastructure investments, supporting faster pace digitalization, unleashing economic and job opportunities for women and youth, and driving industrialization through greater mobilization of the private sector,” he stated.

Addressing infrastructure and agricultural production, Adesina shared successes like the Bank’s flagship Technologies for African Agricultural Transformation (TAAT) program, which has helped 13 million farmers to increase crop productivity. In Ethiopia, the distribution of 65 metric tons of heat-resistant wheat has led to self-sufficiency in wheat production, covering 2.2 million hectares.

The event, attended by over 150 guests in person and hundreds more virtually, included diplomats from more than 18 African countries, the Commonwealth Secretariat, international financial institutions, private and corporate investors, startups, civil society, students and academics from some of the UK’s leading academic institutions and international media houses.

Adesina acknowledged challenges such as youth unemployment, poverty, debt vulnerability, and political instability but dispelled perceptions of Africa as a risky investment destination. He referenced a 14-year Moody’s Analytics study showing Africa’s low infrastructure loan default rate at 1.9 percent, compared to between 4.6 and 12.4 percent in other regions around the world.

He reiterated the Bank’s advocacy for an independent African credit rating agency to counteract misperceptions that lead to underinvestment due to excessive risk premiums. Quoting the United Nations Development Program, Adesina said fairer credit ratings for African countries could save at least $75 billion annually in debt service payments.

“The trajectory for Africa will be much stronger as we tackle these challenges, as well as improve security and expand more concessional financing and private sector financing,” he emphasized.

Repositioning the Bank to do more

As Africa’s economic resilience is bolstered, unlocking its economic prospects requires ensuring structural change of its economies

Adesina recalled the Bank Group shareholders’ recent approval of a $117 billion callable capital increase (https://apo-opa.co/3VqLXFE), raising the Bank’s total authorized capital to $318 billion to preserve its AAA credit rating and enhance its lending capacity. The approval announced during the just concluded 2024 annual meetings of the Bank will align the institution with the changing global financial architecture and enhance its support for the continent.

“We’re going to be bigger, bolder, and better,” he declared, predicting Africa’s rise as a pivotal global region.

Reflecting on the Bank’s achievements, Adesina highlighted the Bank’s successful launch of sustainable hybrid capital (https://apo-opa.co/3Vj4IKT), marking the first such issuance by a multilateral development bank in line with the G20 Capital Adequacy Framework recommendations to boost lending capacity. The transaction won global commendation, including from the G7 finance ministers (https://apo-opa.co/4aUEZOF) and central bank governors.

Adesina also cited the Bank’s Alliance for Green Infrastructure In Africa (AGIA), which the G7 has backed with a $150 million contribution (https://apo-opa.co/3Vgnq5X). AGIA is working to leverage $3 billion in private sector investment for green projects.

He also mentioned the $20 billion Desert-to-Power project in the Sahel to generate 10,000 megawatts of solar power for nearly 250 million people across 11 countries. When completed, it will be the largest solar zone in the world. In addition, Adesina and the President of the World Bank Group Ajay Banga recently announced a joint effort by their two institutions to connect 300 million Africans to electricity by 2030.

The Bank Group president praised the recent International Monetary Fund approval of $20 billion Special Drawing Rights channeling for hybrid capital in line with proposals by the African Development Bank and the Inter-American Development Bank.

“The African Development Bank is mobilizing more private sector investments into Africa. We supported the $24 billion LNG (Liquified Natural Gas) project in Mozambique, which will provide over $66 billion in revenue for Mozambique and make it the third-largest exporter of LNG in the world. We supported the $19.5 billion Dangote Refinery Complex, the largest single-train refinery in the world and the largest ammonia plant globally. We supported the $13 billion OCP phosphate company in Morocco, the largest phosphate fertilizer plant in the world,” he said.

He said these achievements have fuelled the Bank’s ambitions as reflected in its new ten-year strategy (2024-2033), which outlines the vision of an Africa that is prosperous, inclusive, resilient and integrated.

“Africa can no longer be ignored. I fully expect Africa to be the pivotal continent in the world, given its economic prospects,” he said.

He said that the future of energy transition for a world primarily powered by renewable energy will depend on Africa, which accounts for 25 percent of global biodiversity and contributes substantially to providing key minerals. According to African Development Bank estimates, Africa’s natural capital stood at $6.2 trillion in 2018, with mineral and fossil fuel resources alone valued at $290 billion and $1.05 trillion, respectively.

He said Africa must work out how to tap the potential of its youth, turning this asset into an economic dividend.

“We are supporting universities of science and technology, expanding training in science, technology, engineering and mathematics, centers of excellence in biotechnology and material sciences, as well as technical and vocational training. We have committed $700 million to education and skills development, which has supported 4,000 tertiary education and training facilities, and provided 1.7 million African youths with access to science, technology, engineering and mathematics education, providing critical digital skills in computer coding.”

He added that the African Development Bank is also focusing heavily on women. “The African Development Bank’s flagship initiative, Affirmative Finance Action for Women in Africa (AFAWA), is de-risking financial institutions to lend to women. It is working with 169 financial institutions in 43 countries and has so far approved $1.7 billion in financing for 18,300 women-led businesses. Our goal is to mobilize $5 billion for women-led businesses.”

He also mentioned the Africa Investment Forum, founded by the Bank group and seven other partners, saying it continues to provide a transparent platform for investors interested in Africa to meet, assess projects, evaluate risks, seek counter-risk mitigants, as well as address political risks to investors. Since the establishment of the Africa Investment Forum in 2018, it has attracted investor interests in Africa worth over $180 billion.

He expressed optimism that Africa’s prosperity is within reach and it will emerge as a pivotal continent: “Africa is critical to the future of the world. It’s a vision Africa deserves and it’s a vision we’ll achieve.”

Distributed by APO Group on behalf of African Development Bank Group (AfDB).

Business

WARC reveals insights from the winners of the Cannes Creative Effectiveness Lions 2026

Published

on

Cannes Creative Effectiveness Lions 2026
Cultural insights, interactive experiences, strategic creator partnerships and platform-native ideas lead to commercial success
12 August 2026 – Strategically integrating cultural insights, interactive experiences, strategic creator partnerships, and platform-native ideas into campaigns are key drivers of commercial success, according to a new report by WARC, the global authority on marketing effectiveness.

‘Creative Effectiveness Lions – Insights from the 2026 winners’, identifies trends and themes common to the winners of this year’s Cannes Creative Effectiveness Lions awards category, which rewards creativity that has also met business goals and driven sustainable impact over time.

Based on WARC’s exclusive access to the jury deliberations and analysis of the entries, the report unearths insights into what makes a campaign both creative and effective, offers a behind-the-scenes view on the strategies that led to success, and provides takeaways for advertisers, agencies, media owners, people and planet.

Commenting on the report, John Bizzell, Content Lead, WARC, said: “This year’s winning Creative Effectiveness campaigns offer valuable insights for marketers, demonstrating how creative excellence can address genuine business and social issues while delivering meaningful growth.”

On the winners, jury president Bertille Toledano, CEO, BETC, Havas Creative Middle East and President of Havas Creative Network, commented: “The jury sought to award Lions to campaigns that delivered genuine impact on real people – the kind of campaigns you would discuss with your mother over lunch. We kept in mind the Creative Effectiveness Ladder to select the most effective creative work that embodied a cultural vision and a clear sense of what the brand stands for. These are the ones I’ll be telling my mother about.”

The three key themes of the Creative Effectiveness Lions 2026 winners are:

  • Rewrite cultural rules, don’t just reflect them

Cultural insight is a strategic business tool that helps brands actively focus on what connects people, and how to respond and innovate. Brands that move beyond surface-level understanding and instead use cultural analysis strategically can unlock new opportunities for growth, relevance and differentiation.

 

Brands should prioritize activation over observation, position themselves as cultural solutions, and focus on value exchange rather than transactional relationships.

Creative Effectiveness Grand Prix winner, Three Words for insurance brand AXA by Publicis France, transformed its home insurance offering to support victims of domestic violence in France by adding the clause ‘and domestic violence’ to its contracts, enabling emergency relocations for those in need.

Gold winner Pedigree’s Caramelo campaign by AlmapBBDO São Paulo, redefined the concept of ‘pedigree’ and increased the adoption of mixed-breed dogs in Brazil, particularly the culturally significant Caramelo, expanding its total addressable market.

  • Interactive experiences foster deeper brand involvement

Turning brand assets into interactive tools enables brands to deepen engagement, foster participation and create memorable moments for audiences.

Brands should embrace direct consumer participation utilising assets, leverage data to build credibility, and implement meaningful reward mechanisms to drive engagement.

Vaseline, the trusted skin healer’s silver-winning Vaseline Verified campaign by Ogilvy Singapore, engaged directly with creators to address misinformation about its product on social media to ensure safe usage among consumers.

Furniture retailer IKEA’s Hidden Tags silver campaign in Portugal by Uzina, Lisbon, encouraged customers to discover the hidden production dates on their products to build consumer trust and reinforce long-term brand commitment.

  • Strategic creator partnerships and platform-native ideas build brands

Creators are more than paid promoters; they can be authentic advocates who add real value. Platform-specific features earn community buy-in and mean reach continues when spend stops.

Brands should focus on integration rather than interruption, look beyond simple amplification, and meet audiences where they naturally engage.

Uber Easts, the food delivery platform’s silver-winning campaign Football is for Food, by Special US, transformed its NFL sponsorship into a purchase opportunity by embedding itself into the sport, linking football with food.

Bronze-winning campaign ‘U Up?’ by Rethink Canada for IKEA leveraged multiple touchpoints to create unexpected brand interactions into points of purchase for mattresses by turning consumer insomnia into immediate conversation.

WARC’s John Bizzell added: “This year’s jury talked a lot about context, from sourcing to metrics and culture. The jury wanted to see work that included well-sourced, credible data and metrics on what was the business impact. They also wanted to see cultural context – on an international jury, not everyone may understand why an insight is so important for a brand or category. Entrants should bear these factors in mind for next year.”

The full report is available to WARC Strategy subscribers. An upcoming WARC Podcast available from 20 August will discuss the findings.

 

Continue Reading

Energy

ExxonMobil’s Artificial Intelligence (AI) Breakthrough Signals New Era of Digital Exploration in Guyana Ahead of Caribbean Energy Week (CEW) 2027

Published

on

Etu Energias

As artificial intelligence transforms upstream decision-making, Guyana’s energy sector continues to attract investment and innovation ahead of the Caribbean Energy Week 2027 In-Country Launch in Georgetown on 1 September 2026

CAPE TOWN, South Africa, August 12, 2026/APO Group/ –ExxonMobil’s announcement that artificial intelligence has identified four new exploration opportunities within Guyana’s prolific Stabroek Block marks a significant milestone in the country’s digital transformation. By applying AI to historical discoveries, drilling results and subsurface data, the company is demonstrating how advanced analytics, machine learning, high-performance computing and next-generation seismic imaging can accelerate exploration, reduce costs and improve discovery success rates.

 

The breakthrough comes as Guyana targets crude oil production of 1.3 million barrels per day by 2027 and 1.7 million barrels per day by 2030, underscoring the growing role of digital technologies in maximizing resource development alongside continued investment in drilling and infrastructure.

Against this backdrop, the Caribbean Energy Week (CEW) 2027 Guyana In-Country Launch, taking place on 1 September 2026 at the Guyana Marriott Hotel in Georgetown, will bring together operators, technology providers, geoscience companies, investors and regulators to examine the latest developments shaping Guyana’s energy sector and build momentum ahead of CEW 2027 next July. Returning for its second edition, CEW provides a premier platform for advancing investment, showcasing new projects and highlighting the technologies driving the country’s next phase of upstream growth.

Momentum behind AI adoption continues to build. In May 2026, ExxonMobil Vice President of Exploration John Ardill confirmed the company was expanding its use of deep learning, machine learning and high-performance computing to analyze seismic data and identify hydrocarbon-bearing prospects that were previously more difficult to evaluate.

The company is simultaneously advancing an ambitious offshore drilling program. This month, ExxonMobil commenced new drilling activities in Guyana’s Exclusive Economic Zone, including the Whiptail development well and Rockhead-1 exploration well. Earlier this year, the company also sought environmental authorization for the Haimara gas-condensate development and has proposed a 35-well drilling campaign between 2028 and 2033, reinforcing confidence in Guyana’s long-term exploration potential.

These developments are creating growing opportunities for AI developers, digital technology providers, seismic specialists, engineering firms and oilfield service companies that can support increasingly data-driven exploration and field development activities.

As the first official milestone on the road to Caribbean Energy Week 2027, the Georgetown launch will provide a platform for industry leaders to examine the technologies, partnerships and investment strategies driving Guyana’s next phase of growth while strengthening collaboration across the Caribbean energy sector.

Distributed by APO Group on behalf of Energy Capital & Power.

Continue Reading

Business

SOKOYO Advances Global Solar Street Lighting Capabilities

Published

on

SOKOYO

BEIJING, CHINA – Media OutReach Newswire – 12 August 2026 – SOKOYO, a top manufacturer of solar street lights, has installed 252 sets of lighting units in QatarEnergy’s solar power project in Ras Laffan and Masaieed in Qatar.

Installation of SOKOYO’s split solar street lights for the project being built by Samsung C&T Corp. was completed in July. The arrangement of solar panels was customized at the customer’s request for ease of maintenance.

“SOKOYO provided us with a specially customized solution for our power station,” said Ms. Kathy, senior procurement manager for Samsung. “The entire solar street lighting system consistently met our expectations for brightness, battery life and overall reliability.”

SOKOYO, founded in 2008, has manufactured more than 1 million lighting units installed in a wide range of settings across SoutheastAsia, Africa, the Middle East and Central Asia.

The company manufactures its own LED modules, solar panels, batteries, light housings and light poles. They have third-party certification for European Union and other safety and reliability standards, which qualifies them for export to global markets.

SOKOYO is regularly appointed to bodies that establish national and industry standards.

SOKOYO’s product line includes all-in-one solar street lights, all-in-two solar street lights and split-type solar street lights. They can be controlled remotely with IoT technology to improve safety and efficiency. Using solar power makes them immune to disruptions in supplies of oil and gas.

As the industry evolves to focus on “system-level R&D,” SOKOYO is reducing customer costs by enhancing reliability and resistance to heat and cold. To improve efficiency, it is developing smart lighting and IoT applications. It is promoting modular production, intelligent manufacturing and standardized process management.

The research team has seven engineers, some with more than two decades of industry experience. They develop technology for a wide range of environments and customer needs.

SOKOYO has experience in markets including Thailand, thePhilippines, Pakistan, Saudi Arabia and Nigeria. It has developed technology to cope with heat, humidity, sandstorms and low light during extended rains, a challenge in central Africa and other areas.

In Uganda, SOKOYO supplied 1,000 light sets to help improve safety on a busy expressway between the capital, Kampala, and the eastern industrial center of Jinja. They provide the first nighttime lighting on a 22-kilometer section of road crowded with trucks, buses and motorcycles.

In Yemen and the United Arab Emirates, SOKOYO lights use LED modules developed to cope with heat, sun and sand.

The company supplied more than 2,000 light units to Saudi Arabia’s planned high-tech city of NEOM as part of the Saudi 2030 Vision plan.

Customers can use SOKOYO’s test facilities to try out different light configurations. Lights can be tested on roads of up to four lanes in an1,100-square-meter darkroom. Designers and urban planners can ensure light is distributed effectively, eliminating dark areas on the road and improving safety.

Batteries are tested to confirm they resist crushing, heat and cold, vibration, overcharging or being dropped. LED modules are drenched in salt spray for up to 72 hours to make sure they resist corrosion.

SOKOYO has been chosen for bodies that formulated eight national and industry standards including the “General Technical Specification for Solar Photovoltaic Lighting Devices” in 2025 with definitions and standards for split-type and integrated solar devices.

SOKOYO products have third-party certification that they meet standards of the International Electrotechnical Commission (IEC) and other bodies.Its batteries meet the requirements of the CB scheme under the IEC, recognized in more than 50 countries. Tests confirm they withstand overcharging, high temperature, vibration, impact and short circuit.

The company’s solar panels received IEC certification that they meet standards for electric shock protection, temperature changes, damp, heat, humidity, hail impact and other factors.

SOKOYO participates in efforts to improve the industry’s reputation by promoting “zero false labeling” and reliable products that refuse to cut corners.

SOKOYO pays attention to the environment. Its products are designed to minimize light pollution and limit disruption for wildlife, stargazers and the public.
The issuer is solely responsible for the content of this announcement.

 

Continue Reading

Trending