Connect with us
Anglostratits

Business

A New Era of Manipulation: How Deepfakes and Disinformation Threaten Business (By Anna Collard)

Published

on

Anna Collard

The WEF’s 2024 Global Risk Report named misinformation and disinformation as the top global risk, surpassing even climate and geopolitical instability

 A reality where falsity feels familiar, and information is weaponised to polarize societies and manipulate our belief systems

JOHANNESBURG, South Africa, April 14, 2025/APO Group/ —By Anna Collard, SVP Content Strategy & Evangelist, KnowBe4 Africa  (www.KnowBe4.com).

Last weekend, at a typical South African braai (barbeque), I found myself in a heated conversation with someone highly educated—yet passionately defending a piece of Russian propaganda that had already been widely debunked. It was unsettling. The conversation quickly became irrational, emotional, and very uncomfortable. That moment crystallised something for me: we’re no longer just approaching an era where truth is under threat—we’re already living in it. A reality where falsity feels familiar, and information is weaponised to polarize societies and manipulate our belief systems. And now, with the democratisation of AI tools like deepfakes, anyone with enough intent can impersonate authority, generate convincing narratives, and erode trust—at scale.

The Evolution of Disinformation: From Election Interference to Enterprise Exploitation

The 2024 KnowBe4 Political Disinformation in Africa Survey (https://apo-opa.co/3RTVMu1) revealed a striking contradiction: while 84% of respondents use social media as their main news source, 80% admit that most fake news originates there. Despite this, 58% have never received any training on identifying misinformation​.

This confidence gap echoes findings in the Africa Cybersecurity & Awareness 2025 Report, (https://apo-opa.co/4ikY0xv) where 83% of respondents said they’d recognise a security threat if they saw one—yet 37% had fallen for fake news or disinformation, and 35% had lost money due to a scam.

What’s going wrong? It’s not a lack of intelligence—it’s psychology.

The Psychology of Believing the Untrue

Humans are not rational processors of information; we’re emotional, biased, and wired to believe things that feel easy and familiar. Disinformation campaigns—whether political or criminal—exploit this.

  1. The Illusory Truth Effect: The easier something is to process, the more likely we are to believe it—even if it’s false (Unkelbach et al., 2019). Fake content often uses bold headlines, simple language, and dramatic visuals that “feel” true.
  2. The Mere Exposure Effect: The more often we see something, the more we tend to like or accept it—regardless of its accuracy (Zajonc, 1968). Repetition breeds believability.
  3. Confirmation Bias: We’re more likely to believe and even share false information when it aligns with our values or beliefs.

A recent example is the viral deepfake image of Hurricane Helena shared across social media. Despite fact-checkers clearly identifying it as fake, the post continued to spread (https://apo-opa.co/3RMZHZH). Why? Because it resonated emotionally with users’ felt frustration and emotional frame of mind.

Deepfakes and State-Sponsored Deception

According to the Africa Centre for Strategic Studies, disinformation campaigns on the continent have nearly quadrupled since 2022. Even more troubling: nearly 60% are state-sponsored, often aiming to destabilise democracies and economies. The rise of AI-assisted manipulation adds fuel to this fire. Deepfakes now allow anyone to fabricate video or audio that’s nearly indistinguishable from the real thing.

Why This Matters for Business

This isn’t just about national security or political manipulation —it’s about corporate survival too. Today’s attackers don’t need to breach your firewall. They can trick your people. This has already led to corporate-level losses, like the Hong Kong finance employee tricked into transferring over $25 million during a fake video call with deepfaked “executives.” These corporate disinformation or narrative based attack can also result in:

  • Fake press releases can tank your stock.
  • Deepfaked CEOs can authorise wire transfers.
  • Viral falsehoods can ruin reputations before PR even logs in.

The WEF’s 2024 Global Risk Report named misinformation and disinformation as the top global risk, surpassing even climate and geopolitical instability. That’s a red flag businesses cannot ignore.

The convergence of state-sponsored disinformation, AI-enabled fraud, and employee overconfidence creates a perfect storm. Combating this new frontier of cyber risk requires more than just better firewalls. It demands informed minds, digital humility, and resilient cultures.

Building Cognitive Resilience

What can be done? While AI-empowered defenses can help improve detection capabilities, technology alone won’t save us. Organisations must also build cognitive immunity—the ability for employees to discern, verify, and challenge what they see and hear.

  1. Adopt a Zero Trust Mindset—Everywhere
    Just as systems don’t trust a device or user by default, people should treat information the same way, with a healthy dose of scepticism. Encourage employees to verify headlines, validate sources, and challenge urgency or emotional manipulation—even when it looks or sounds familiar.
  2. Introduce Digital Mindfulness Training
    Train employees to pause, reflect, and evaluate before they click, share, or respond. This awareness helps build cognitive resilience—especially against emotionally manipulative or repetitive content designed to bypass critical thinking. Educate on deepfakes, synthetic media, AI impersonation, and narrative manipulation. Build understanding of how human psychology is exploited—not just technology.
  3. Treat Disinformation Like a Threat Vector
    Monitor for fake press releases, viral social media posts, or impersonation attempts targeting your brand, leaders, or employees. Include reputational risk in your incident response plans.

The battle against disinformation isn’t just a technical one—it’s psychological. In a world where anything can be faked, the ability to pause, think clearly, and question intelligently is a vital layer of security. Truth has become a moving target. In this new era, clarity is a skill that we need to hone.

Distributed by APO Group on behalf of KnowBe4

Business

SLB commissions new fluids systems plant in Pemba to support Mozambique’s offshore energy development

Published

on

Mozambique

New facility expands in-country drilling and completion fluids capability, advancing the next phase of SLB’s growth in Mozambique

PEMBA, Mozambique, October 9, 2026/APO Group/ –SLB (NYSE: SLB) (www.SLB.com) announced the opening of a new fluids systems plant in Pemba, Mozambique. The new facility strengthens in-country capacity to prepare, store and deliver drilling and completion fluids for offshore operations, reinforcing the infrastructure needed as Mozambique’s offshore activity grows and its role as a strategic energy hub for East Africa continues to expand.

The commissioning of the plant, also known as a liquid mud plant, coincides with SLB marking 70 years of operations in Mozambique. It reflects the company’s long-term commitment to investing in people, infrastructure and capability that support the country’s long-term offshore energy development plans.

 




  

With an initial storage capacity of 21,000 barrels, the liquid mud plant provides a scalable platform for future growth, supporting multiple customers and rising offshore activity while improving logistics and enhancing operational flexibility.

As SLB marks 70 years in Mozambique, this investment reflects our confidence in the country’s future and our commitment to supporting its energy ambitions

“As SLB marks 70 years in Mozambique, this investment reflects our confidence in the country’s future and our commitment to supporting its energy ambitions,” said Miguel Baptista, Central, East and Southern Africa, Managing Director, SLB. The new liquid mud plant strengthens local energy infrastructure, expands opportunities for local content development, and enhances our ability to support customers as they deliver some of Africa’s most significant offshore energy resources.”

The liquid mud plant project was delivered with strong local participation and that momentum is expected to continue into operations. During project delivery, more than 100 jobs were created in Pemba with nationals representing 80% of the workforce, reflecting a focus on building local capability.

The project was delivered with a strong focus on safety, operational integrity, and quality, achieving more than 67,000 hours worked without a recordable safety incident.

This key infrastructure strengthens SLB’s ability to support consistent service quality and enhance supply chain readiness for increasing offshore activity across Mozambique, supporting customers execute safely and efficiently while developing local skills and expertise.

Key Points:

  • SLB has commissioned a new fluids system plant in Pemba, expanding in-country drilling and completion fluids capability for offshore operations.
  • With an initial storage capacity of 21,000 barrels, the facility provides a scalable platform to support growing offshore activity in Mozambique.
  • The investment marks the next phase of SLB’s growth in Mozambique, strengthening local capability and supporting long-term offshore energy development.

Distributed by APO Group on behalf of SLB.

 

 




 

Continue Reading

Business

South African Energy Storage Association (SAESA) welcomes 4,600 MW battery storage prioritisation and calls for integrated energy planning

Published

on

Battery energy storage systems (BESS) are becoming critical system infrastructure, supporting flexibility, reducing avoidable curtailment, shifting energy into periods of demand and strengthening security of supply

JOHANNESBURG, South Africa, October 9, 2026/APO Group/ –The South African Energy Storage Association (SAESA) (www.SAESA.org.za) welcomes the prioritisation of 4,600 MW of battery energy storage under the first Integrated Resource Plan (IRP) 2025 Section 34 determination.

 




  

The timing is significant. Recent Integrated Energy Plan (IEP) modelling and assumptions discussions highlighted a fundamental shift that South Africa’s energy planning now needs to capture: we cannot plan the future power system by counting megawatts of generation alone.

We must plan for when energy is available, where it is available, how it moves through a constrained grid and how it is stored and dispatched when the system needs it most.

The announcement reinforces that shift. Battery energy storage systems (BESS) are becoming critical system infrastructure, supporting flexibility, reducing avoidable curtailment, shifting energy into periods of demand and strengthening security of supply.

For SAESA, the message for the IEP is clear: storage, flexibility and system services must be modelled as integral components of South Africa’s future electricity architecture, with their contribution considered from the outset of generation planning.

“The IEP must plan the power system we are becoming, not simply model the power system we have inherited,” says SAESA.

The IEP must plan the power system we are becoming, not simply model the power system we have inherited

Partnership with C&I Energy + Storage Summit

SAESA is an association partner of the C&I Energy + Storage Summit, created by VUKA Group, taking place on 28–29 October 2026 at The Maslow Hotel, Sandton, Johannesburg.

The summit brings together commercial and industrial energy users, project developers, financiers, regulators and solution providers to explore practical approaches to energy security, procurement and storage deployment.

For businesses assessing how storage can support their operations, the event offers an opportunity to meet SAESA and engage with the wider energy community on the decisions shaping South Africa’s evolving electricity system.

Commercial and industrial energy decision-makers are invited to apply to attend as hosted buyers. Qualifying buyers receive complimentary summit access and curated opportunities to engage with industry partners.

 

Meet SAESA at C&I Energy + Storage Summit: Join the Hosted Buyer Programme

The Hosted Buyer Programme connects commercial and industrial energy decision-makers with solution providers shaping South Africa’s evolving private energy market.

Qualified energy buyers receive complimentary access to the summit and curated engagement with industry partners exploring energy procurement, storage deployment and project development.

Apply for the Hosted Buyer Programme (https://apo-opa.co/4ehLijJ)

Distributed by APO Group on behalf of VUKA Group.

 




 

Continue Reading

Business

Afreximbank welcomes launch of Africa Credit Rating Agency as an important step in strengthening Africa’s financial architecture

Published

on

Expanding credible rating coverage can improve the information available to investors and support the development of deeper domestic and regional capital markets

PORT LOUIS, Mauritius, October 8, 2026/APO Group/ –African Export-Import Bank (Afreximbank) (www.Afreximbank.com) welcomes today’s launch of the Africa Credit Rating Agency (AfCRA), an important milestone in strengthening Africa’s financial architecture and expanding the continent’s capacity to generate credible, independent analysis of African credit risk.

 




 
 

Credit ratings play an important role in determining access to capital, influencing investor perceptions and shaping the cost at which governments, institutions and businesses can finance development. It is therefore essential that assessments of African credit risk are independent, rigorous and evidence-based, while reflecting a complete understanding of the structures, institutions and economic realities being assessed.

The establishment of AfCRA adds an important African-led source of credit opinion to the market. Its value will not be measured by whether it produces more favourable ratings, but by the credibility of its analysis, the quality of its data and transparency of its methodology, and its ability to deepen understanding of African sovereigns, sub-sovereigns and corporate credit.

This is particularly important given that many African issuers remain unrated, while local-currency and sub-sovereign markets continue to have limited rating coverage. Expanding credible rating coverage can improve the information available to investors and support the development of deeper domestic and regional capital markets.

AfCRA must set a new benchmark for the continent, maintain its independence, and remain wholly owned and controlled by Africans

Alongside fellow members of the Alliance of African Multilateral Financial Institutions (AAMFI), Afreximbank has consistently maintained that African Multilateral Financial Institutions should be assessed on the basis of their fundamentals, performance, legal frameworks, mandates and operating models. Ensuring that these institutional characteristics are properly understood is essential to achieving informed, balanced and credible assessments of African risk.

Commenting on the uniqueness of the African market, and need for AfCRA’s rating methodology to reflect this, Mr Denys Denya, Senior Executive Vice President, Afreximbank, said: “The rating methodology AfCRA develops must recognise the uniqueness of our environment and its institutional structures. The Agency must set its own standards and not follow those set elsewhere — it must build a unique identity that conforms to an ‘African best practice.”

Highlighting the need for the autonomy of the Africa Credit Rating agency as it takes off, Mr Denya added: “Most importantly, AfCRA must set a new benchmark for the continent, maintain its independence, and remain wholly owned and controlled by Africans. We must all use it, and in return expect a complete assessment of where we (Africa) stand: the strengths the market has ignored, and the weaknesses we still need to fix.”

AfCRA should therefore be seen as complementary to existing international and regional rating agencies, broadening the range of credible analysis available to investors and issuers while strengthening competition, transparency and analytical capacity within Africa’s credit markets.

As Africa seeks to mobilise the scale of capital required for industrialisation, trade, infrastructure and economic transformation, credible African institutions that improve information, strengthen market confidence and deepen the continent’s financial markets will become increasingly important.

Afreximbank congratulates the African Union, the African Peer Review Mechanism (APRM) and all those involved in bringing AfCRA from concept to launch, and looks forward to the contribution the Agency will make to deeper, more transparent and more efficient African capital markets.

Distributed by APO Group on behalf of Afreximbank.

 




 

Continue Reading

Trending