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Unleashing the Power of Telecoms in Ethiopia: Winning Strategies for New Entrants (By Liban Gaashaan)

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Ethiopia

Telecom firms need to understand the unique challenges and opportunities of the Ethiopian market and adjust their strategies accordingly

LONDON, United Kingdom, June 12, 2023/APO Group/ — 

By Liban Gaashaan, Managing Partner, Head of Telecom and PMO at Value X Partners (www.ValueXadvisory.com)

Ethiopia, one of the fastest-growing economies in Africa, is becoming a promising destination for telecom firms looking to expand their business operations. With a population of over 100 million and a growing demand for telecommunications services, the country is attracting an increasing number of new entrants into its telecom industry; however, entering a new market is never easy, especially in a highly competitive sector like telecoms. As a new entrant, building a viable business in Ethiopia requires a carefully planned and executed strategy. In this article we will discuss effective strategies for new entrant telecom firms to build viable businesses in Ethiopia.

Firstly, understanding the market is crucial. Comprehensive market research is essential to understand the local market dynamics, consumer behavior, and competition. Telecom firms need to understand the unique challenges and opportunities of the Ethiopian market and adjust their strategies accordingly. It is important to develop products and services tailored to the local market needs and preferences, for example, affordable rate plans and services such as mobile money transfer.  

The Ethiopian telecom market offers significant opportunities for new entrants looking to expand their business operations

Secondly, establishing partnerships and collaborations is crucial for success. Entering strategic partnerships with local companies can help new entrants to navigate the complex regulatory environment and overcome the challenges of doing business in a new market. Partnering with local firms can also provide access to local networks, knowledge, and resources, which can be invaluable for building a strong market position.

Thirdly, investing in network infrastructure is a key strategy for building a viable business in Ethiopia. The country has a vast and diverse geography, and building a robust network infrastructure that can cater to the needs of the entire population is crucial. Building a robust telecom infrastructure is an expensive undertaking, to say the least, and it takes a very long time, so a strategy that new entrants and existing players can use is to create a consortium that will build and maintain the telecom infrastructure for all players. This approach will reduce the cost of building and maintaining the network for everyone while allowing firms to invest in growing and expanding their network coverage and capacity to ensure they can provide reliable, high-quality services to their customers.

Fourthly, offering innovative and affordable products and services is critical to success in the Ethiopian telecom market. Ethiopians are price-sensitive, and affordability is a significant factor in their purchasing decisions. Therefore, telecom firms should focus on offering affordable packages that meet the needs and budgets of the local population. Additionally, introducing innovative products and services, such as mobile money and other value-added services, can help to differentiate telecom firms and create a unique selling proposition.

Finally, investing in talent and building a strong workforce is essential for success in Ethiopia’s telecom market, one that is often overlooked.  Telecom firms should prioritize hiring and training local talent to ensure they have the skills and knowledge to provide excellent customer service and support. Investing in employee training and development will also help to retain top talent and build a strong and motivated workforce.

In conclusion, the Ethiopian telecom market offers significant opportunities for new entrants looking to expand their business operations. However, building a viable business in the market requires a carefully planned and executed strategy that takes the unique challenges and opportunities of the local market into account. By understanding the market, establishing strategic partnerships, investing in network infrastructure, offering innovative and affordable products and services, and building a strong workforce, telecom firms can build successful and sustainable businesses in Ethiopia’s fast-growing telecom market.

To learn more about how VXP supports Telecom firms, please contact Liban Gaashaan, Managing Partner, Head of Telecom and PMO. liban.gaashaan@vlauexadvisory.com.

Distributed by APO Group on behalf of ValueX Partners.

Business

SPIRO publishes its first Sustainability Report and confirms strong economic, social and climate impact

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SPIRO

The publication provides a comprehensive overview of the environmental, social and economic impact of its operations

DUBAI, United Arab Emirates, July 21, 2026/APO Group/ —

  • Spiro’s inaugural Sustainability Report provides the first comprehensive overview of the environmental, social and economic impact of Spiro’s operations.
  • The company also unveils ambitious objectives and targets net-zero Scope 1 and 2 emissions by 2040 and up to 0.7 million tonnes of CO₂ emissions avoided from product use annually by 2030.

SPIRO (www.Spironet.com), Africa’s leading electric mobility company, today published its inaugural Sustainability Report. The publication provides a comprehensive overview of the environmental, social and economic impact of its operations and aims at establishing a baseline, to track future progress on its path to scale clean transport infrastructure and affordable mobility solutions.

Download Report: https://apo-opa.co/4wPw7VP

 

Having grown up in India, I have witnessed firsthand the impact of vehicle emissions on public health and urban environments. At SPIRO, our responsibility as founders is not only to scale innovation, but to ensure that the systems we build endure economically, socially, and environmentally for generations to come”, said Gagan Gupta, Founder of SPIRO and Chairman of Equitane.

 

“This report reflects how far SPIRO has come—not only in terms of growth, but in our ability to measure and improve our impact. As we expand across Africa, sustainability will remain a core business driver, shaping how we invest, manufacture, innovate and partner for the long term”, highlighted Anant Badjatya, Group Chief Executive Officer, SPIRO.

 

This report reflects how far SPIRO has come—not only in terms of growth, but in our ability to measure and improve our impact

“By establishing our first comprehensive ESG baseline, including Scope 1, 2 and 3 emissions, we are creating the foundations needed to track progress, set measurable targets and strengthen transparency as SPIRO continues to scale across Africa. Sustainability is not a standalone initiative—it is integrated into how we operate, innovate and create long-term value”, said Imtinen Hamlaoui, Head of ESG and Sustainability.

 

Among key highlights :

 

  • As part of its sustainability roadmap, SPIRO completed its first end-to-end greenhouse gas inventory, covering Scope 1, Scope 2 and Scope 3 emissions across its operations and value chain.

 

  • Among others, operational efficiency measures taken last year delivered an estimated 15–25% reduction in energy use at assembly facilities, reinforcing SPIRO’s commitment to continuously improving energy efficiency and reducing the environmental footprint of its operations.

 

  • The report outlines SPIRO’s long-term sustainability roadmap, including its ambition to achieve net-zero Scope 1 and Scope 2 emissions by 2040. As the company expands, its electric mobility ecosystem is projected to help avoid approximately 700,000 tonnes of CO₂ emissions annually by 2030. To further strengthen energy resilience and reduce grid dependency, SPIRO is evaluating the deployment of 80–125 KVA on-site solar solutions across selected battery-swapping stations, while smart energy management initiatives implemented at its assembly facilities have already delivered an estimated 15–25% reduction in energy consumption.

 

  • The report highlights SPIRO’s growing investment in people and local capabilities. Through the Spiro Academy, the company trained more than 4,000 individuals across Africa in 2025 in areas including EV maintenance, battery management and technical operations. Initiatives such as Africa’s first women electric motorcycle assembly line further reinforce SPIRO’s commitment to skills development, workforce inclusion and local industrial growth.

 

  • Beyond environmental performance, the report underlines the growing economic benefits of electric mobility. Commercial riders using SPIRO motorcycles reduce operating costs by 70–80% compared with petrol-powered alternatives, while benefiting from lower maintenance costs and reduced exposure to fuel price volatility.

 

Download (https://apo-opa.co/4ptV32MSPIRO First Sustainability Report

Distributed by APO Group on behalf of Spiro.

 

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eWAKA Co-Founder and Chief Executive Officer (CEO) Selected as a 2026 Cartier Women’s Initiative Fellow

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eWAKA

eWAKA Joins the Cartier Women’s Initiative to Accelerate Africa’s Transition to Clean Mobility

NAIROBI, Kenya, July 21, 2026/APO Group/ –eWAKA (www.eWAKA.tech) today announced the company’s Co-founder and CEO, Céleste Tchetgen Vogel, has been selected as a 2026 Cartier Women’s Initiative Fellow. Vogel was recognized for her work to electrify Africa’s last mile, giving riders clean vehicles they can own and a better way to earn. Chosen from applicants around the world, Vogel represents the Anglophone and Lusophone Africa category of the 2026 Cartier Women’s Initiative Awards, which celebrate women entrepreneurs using business as a force for positive change.

 

eWAKA is an early-stage company with a clear ambition: to make Africa’s last mile clean, affordable, and within reach of the people who move it. Today it provides electric motorcycles and cargo bikes, financing that lets riders own their vehicles affordably, and charging and battery-swap to keep them moving. It coordinates deliveries and fleet operations through its own software. It aims to grow this into a managed electric delivery network, where businesses get reliable, lower-cost delivery and riders earn a steady living. Operating in Kenya and Rwanda, eWAKA is actively expanding into Burundi and the Democratic Republic of Congo, demonstrating its confidence in regional growth and impact.

 

eWAKA at a Glance

 

  • Nearly 1,500 active riders in Kenya and Rwanda
  • More than one million deliveries completed, up by over 80,000 on the prior year
  • More than 550 vendors onboarded onto the company’s merchant ordering platform
  • Approximately Ksh 25 million (about US$190,000 or CHF 150,000) earned by riders, up more than Ksh 6 million on the prior year
  • More than 1,500 jobs were created, with over 85% of riders aged 18 to 30
  • More than 3000 metric tons of CO₂ emissions avoided through clean mobility operations
  • Woman-founded and woman-led, with women working as riders, vendors, and agents across the network

 

We are delighted to welcome Céleste Tchetgen Vogel to the Cartier Women’s Initiative community

By bringing electric vehicles, financing, and software together in a single operation, eWAKA is building a model it can carry from one city to the next, so that each new market means more riders earning, more businesses served, and cleaner air to breathe. The company’s early backers include the Swiss State Secretariat for Economic Affairs (SECO), through its Start-up Fund, alongside impact investors and development finance partners.

 

eWAKA Co-founder and CEO Céleste Tchetgen Vogel said, “Mobility should open doors, not close them. When a rider can own a clean vehicle and earn a living with it, a whole family moves forward, and the city breathes a little easier. That is the future eWAKA is building, one electric mile at a time. To be welcomed into the Cartier Women’s Initiative, in its twentieth year, tells us the path is real, and gives us the resolve to walk it much further.”

 

eWAKA is building Africa’s next-generation electric mobility platform, operating in Kenya and Rwanda and expanding into Burundi and the Democratic Republic of Congo. Originally from Cameroon, Vogel is an African entrepreneur who co-founded eWAKA in 2021 after a career in senior legal and executive roles at Credit Suisse, ABB, and Swiss Re. She holds a degree in economics and international relations from Ohio Wesleyan University and a law degree from Northwestern University’s Pritzker School of Law, both in the United States. She was named among the Most Influential Women in Mobility in 2024 and to the Meaningful Business 100 in 2025. eWAKA works with ETH Zurich as a technical partner on battery and fleet data.

 

Cartier Women’s Initiative Director Kiyo Taga-Witkin commented, “We are delighted to welcome Céleste Tchetgen Vogel to the Cartier Women’s Initiative community. Through eWAKA, she exemplifies how entrepreneurship can drive meaningful, positive change. We look forward to supporting her journey and celebrating the impact she is creating.”

 

The Cartier Women’s Initiative is an international entrepreneurship program established in 2006 to support women impact entrepreneurs who are building a more inclusive society for generations to come. Since its inception, the program has been dedicated to identifying and accompanying women whose businesses address the world’s most pressing social and environmental challenges. Through a comprehensive approach combining financial support, access to a global network, and tailored leadership development, the Cartier Women’s Initiative enables fellows to scale their businesses while strengthening their capacity to lead and create lasting impact.

 

Over the years, the initiative has grown into a vibrant international community of more than 520 community members, united by a shared ambition to drive meaningful change within their respective ecosystems. At its core, the Cartier Women’s Initiative is guided by a set of enduring convictions: the belief that women are powerful agents of transformation, that talent is universal, while opportunities are not, that continuous learning is essential to progress, and that sustainable impact is rooted in a deep commitment to the communities it serves.

Distributed by APO Group on behalf of eWAKA.

 

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Africa’s Mining Boom Has a New Financier: Domestic Capital

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Etu Energias

As African banks and investors take larger stakes in mining deals across the continent, Moore Infinity’s Danie Dorfling tells African Mining Week why domestic capital will be critical to financing Africa’s next generation of mineral projects

CAPE TOWN, South Africa, July 21, 2026/APO Group/ –As demand for critical minerals accelerates and governments push to capture more value from their resources, African banks and investors are stepping into larger roles financing the projects that will define the continent’s next mining era.

The latest example came in July, when Kropz subsidiary Kropz Elandsfontein secured a R200 million loan from Ubuntu-Botho Investments, the indirect controlling shareholder of African Rainbow Capital, to strengthen its phosphate mining operations in South Africa’s Western Cape. The transaction reflects growing confidence among domestic investors in Africa’s mining sector and signals a broader trend: regional capital is increasingly moving from the sidelines into the center of mining development.

In an exclusive interview with Energy Capital & Power, organizers of African Mining Week (AMW), Danie Dorfling, Head of Business Development at Moore Infinity – a partner of AMW – said the growing participation of domestic capital marks a fundamental shift in how Africa finances mining projects.

“Domestic capital is no longer an optional supplement to foreign investment. It is becoming a test of whether Africa can convert its mineral wealth into durable domestic financial capacity,” he said.

Dorfling pointed to the $700 million financing package secured in April 2026 for Phase 2 of South Africa’s Platreef Mine by Nedbank, Absa and France’s Société Générale as an example of African financial institutions partnering with global lenders to finance complex, large-scale mining developments.

Domestic capital is no longer an optional supplement to foreign investment

“The significance is that African banks were not asked to replace international capital; they participated alongside it in a major, complex mining financing. That hybrid model is likely to be more scalable than expecting large projects to be funded exclusively from either domestic or international balance sheets,” said Dorfling.

The trend extends beyond South Africa. As Africa seeks to mobilize its estimated $2 trillion in non-bank domestic capital to finance strategic infrastructure and industrial development, regional financial institutions are expanding their role across the mining value chain.

Tharisa recently secured a R750 million revolving asset finance facility from Nedbank to acquire specialized underground mining equipment for its Apollo Mine in South Africa’s Bushveld Complex. Meanwhile, Absa is supporting major projects including Pensana’s Longonjo Rare Earth Project in Angola and the Kamoa Copper Mine in the Democratic Republic of the Congo alongside Rawbank and Nigeria’s FirstBank.

According to Dorfling, Rawbank’s participation demonstrates how domestic African institutions are building the expertise and balance sheet capacity required to participate in increasingly complex regional mining transactions.

Collectively, these developments reflect a broader evolution in Africa’s mining finance landscape. Rather than relying solely on international development finance institutions and foreign commercial lenders, projects are increasingly being supported through blended financing structures combining domestic banks, regional financial institutions and global investors. This approach diversifies funding sources, strengthens local capital markets and enables African institutions to capture greater value from the continent’s expanding mining industry.

These trends will take center stage at AMW 2026, taking place from October 14–16 in Cape Town under the theme “Mining the Future: Unearthing Africa’s Full Mineral Value Chain.” Bringing together regional financiers, international investors, mining companies and market intelligence firms, the event will explore how African capital can be integrated with global financing to accelerate project development and strengthen the continent’s mining investment ecosystem.

Financial institutions including Absa, Standard Bank, the Industrial Development Corporation, Africa50, the Africa Finance Corporation, Trade and Development Bank, U.S. International Development Finance Corporation, World Mining Investment and Aperoin Investment Group will join industry experts such as Moore Global to examine financing models capable of unlocking Africa’s next generation of mining projects.

Distributed by APO Group on behalf of Energy Capital & Power.

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