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Barrows Hotel Enterprises launches new Hotel Fintech Review Booster

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4 years ago

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HotelBooster will be fully operational as of August 1, 2022

DUBAI, United Arab Emirates, April 8, 2022/APO Group/ — 

Barrows (BarrowsHotels.com), the provider of hotel investment and advisory services for hotels in the Middle East and Africa, launches a new intelligent Hotel Review Booster.

Barrows has announced the launch of HotelBooster. This fintech solution – designed for online SaaS as a Service and hotel booking software – is said to be “the most intelligent and easiest” way for both large and small hotel companies to adequately monitor and process guest reviews.

Because the Artificial Intelligence Software system offers integration for all booking platforms as well as multilingual support, it is supportive for hotel entrepreneurs to make their hotels work more efficiently and to change customer expectation into customer satisfaction. It saves the hotel management a lot of hours that are saved by means of the HotelBooster software.

According to Chairman Erwin Jager of Barrows Hotel Enterprises, HotelBooster meets a very important market need: “simplifying review processes and their follow-up in a complex system with multiple parties”. The system offers a perfect solution for targeted communication that increases the occupancy rate as a result of a good review application.

The system offers a perfect solution for targeted communication that increases the occupancy rate as a result of a good review application

“Whether you’re a SaaS platform that offers booking and reservation solutions for local hotels, or a platform like Booking.com, TripAdvisor and Expedia that shows reviews from millions of travelers, HotelBooster simplifies the follow-up and processing of reviews and ensures that the reviewer gets the attention she expects and when she expects it. This enables our hotel customers to compete with underperforming hotels, increase revenue and increase profitability through higher occupancy rates.

With HotelBooster we can follow up and process reviews worldwide on behalf of our hotel customers. The onboarding procedure is quick and easy. Once the Hotel registers and the payment has been processed, we generate the links to our AI application that are necessary for the application of the system. On top of that we also provide an individual dashboard for the hotel management so they can use the results in their sales and marketing departments.

HotelBooster will be fully operational as of August 1, 2022. The feedback we received Internationally during the development phase was excellent. Currently there are more than 1500 hotel who have done their pre-registration and that number grows everyday, says Erwin Jager.

Barrows Hotel Enterprises internationally manages over 10,000 hotel rooms in more than 10 countries. Barrows is specialized in the fast-growing hotel industry in the entire MEA Region including West Africa.

Distributed by APO Group on behalf of Barrows Hotel Enterprises.

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Emirates to bring the A350 to Nairobi, introducing next-generation cabin experiences

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44 minutes ago

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September 25, 2026

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The introduction of the A350 also marks the first time Emirates’ highly acclaimed Premium Economy cabin will be available to customers flying to and from Kenya, complementing the airline’s enhanced Business and Economy offerings

NAIROBI, Kenya, September 25, 2026/APO Group/ —

  • From 25 October, Nairobi becomes the 32nd destination to be served by the Emirates A350
  • Latest-generation aircraft introduces Emirates’ acclaimed Premium Economy cabin to Kenya for the first time, along with enhanced Business and Economy Class cabins
  • Deployment reinforces Emirates’ continued investment in Kenya and commitment to delivering an exceptional customer experience across its Africa network

 




  

Emirates (www.Emirates.com), the world’s largest international airline, will soon serve Nairobi with its newest aircraft type, the Airbus A350 (https://apo-opa.co/47hy1nv). From 25 October 2026, the A350 will operate on EK717 and EK718, bringing Emirates’ latest-generation cabin experience to customers travelling between Dubai and Nairobi. The Emirates A350 is defined by spacious, bright cabins, enhanced technology, connectivity, and the airline’s signature hospitality across all three cabins.

 

The introduction of the A350 also marks the first time Emirates’ highly acclaimed Premium Economy cabin will be available to customers flying to and from Kenya, complementing the airline’s enhanced Business and Economy offerings.

 

Christophe Leloup, Emirates Country Manager in Kenya said, “The arrival of the A350 in Nairobi marks an exciting new chapter for Emirates in Kenya. We’re delighted to bring our latest aircraft and onboard experience to our customers in market, with more comfort, choice and thoughtful touches in every cabin. Combined with our growing flight schedule, the A350 gives customers travelling on the Dubai-Nairobi route something new to discover, while building on the experience they know and love from Emirates.”

 

 

What passengers can expect from the A350

The newest aircraft type to join Emirates’ all widebody fleet, the A350 accommodates 298 passengers in three spacious cabins – Business, Premium Economy and Economy. The bright and airy cabins have been thoughtfully designed to provide more space and comfort in every cabin, whilst cutting-edge technology and enhanced entertainment options elevate every journey.

 

Making its debut in Kenya, Emirates’ Premium Economy cabin offers elevated comfort, comparable to a Business Class experience on many airlines. The cabin is spacious with leather reclining seats that feature a generous pitch, adjustable headrests and more legroom. Customers can enjoy in-seat charging points, a wood-finished side cocktail table, a 13.3-inch TV screen, a generously sized pillow and blanket, complimentary amenity kits on select flights – including the Dubai-Nairobi route – and a globally exclusive sparkling wine, Chandon Vintage Brut 2017.

We’re delighted to bring our latest aircraft and onboard experience to our customers in market, with more comfort, choice and thoughtful touches in every cabin

 

Business Class is configured in a 1-2-1 layout ensuring every passenger has direct aisle access and a spacious, private environment for both work and relaxation. The fully lie-flat seat is wrapped in soft cream leather and features a personal minibar and wireless charging for comfort and convenience. At the back of the cabin is a snack display area allowing passengers to help themselves to refreshments throughout the flight.

 

Economy Class features an all new, airy colour palette of sky blue, bronze and cream, complemented by lighter-toned wood finishings. Each seat features the airline’s upgraded ice inflight entertainment system on a 13.3inch 4K adjustable touchscreen, while generous seat pitch and leather headrests provide support, comfort and extra legroom.

 

 

Continuing to raise the bar in Kenya

The deployment of the A350 follows a series of enhancements to the Emirates customer proposition in Kenya, including the introduction of the third daily flight between Dubai and Nairobi in July. With 21 flights per week, customers have greater flexibility and connections between Kenya and key markets across Europe and the US, via Dubai.

 

Nairobi is also home to Africa’s first Emirates World (https://apo-opa.co/4yeI34C) store, which opened in 2024, offering customers a more immersive way to discover Emirates’ products, while offering more convenience and personalised service.

 

Earlier this year, Emirates introduced further flexibility for customers in Kenya through a partnership with Cellulant, launching a split-payment solution (https://apo-opa.co/4xLYG6R) that allows travellers to combine multiple payment methods across 24-hour instalments when purchasing airfares.

Tickets can be booked now on Emirates.com, the Emirates App, or via both online and offline travel agents as well as Emirates World Store (https://apo-opa.co/46Kglkc) in Nairobi. Emirates continues to offer flexible booking policies for added peace of mind while travelling. Every ticket booked after 10th August 2026 comes with free unlimited dates changes to Dubai and one complimentary date change to anywhere else in the world, in addition to significantly reduced refund fees across all cabins and fare types, allowing passengers to adjust their travel plans with minimal penalties.

Distributed by APO Group on behalf of The Emirates Group.

 




 

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Optics Valley Launches Corporate International Communication Alliance to Empower Tech Companies’ High-Quality Global Expansion

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4 hours ago

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September 25, 2026

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WUHAN, CHINA – Media OutReach Newswire – 17 September 2026 – On September 13, the inauguration ceremony of the Optics Valley International Communication Alliance was held. Representatives of 13 founding member companies — including FiberHome, China Construction Third Engineering Bureau, HGTECH, YHKT Entertainment, Huakang Clean and Shenglong Electric — and of more than 100 other Optics Valley enterprises attended the event.

 




 
 

The ceremony was held under the theme “Chasing the Light, Connecting the World.” In recent years, Optics Valley’s innovations have been reaching the world at an accelerating pace. The overseas social media matrix of “Optics Valley of China” has continued to attract attention, and “made in Optics Valley” products such as the Optics Valley Photon sky rail and driverless minibuses have been repeatedly applauded by spokespersons of China’s Ministry of Foreign Affairs, becoming a “calling card for China” in the eyes of overseas netizens. To help companies move from “product export” to “brand export,” Optics Valley has worked with the News & Information Service Center of Xinhua News Agency and other partners to establish the Optics Valley International Communication Alliance, opening international communication resources to Optics Valley companies and providing them with one-stop services such as overseas public opinion response and multilingual content production, so as to serve as a “navigator” for companies going global. As the national news agency of China, Xinhua News Agency has 184 overseas branches and has established cooperative links with more than 2,000 media outlets around the world.

Speaking as a representative of the founding members, Li Lei, vice president of FiberHome, said that FiberHome’s business now covers more than 100 countries and regions, with wholly owned subsidiaries in 36 countries and three overseas optical cable plants in Ecuador, Thailand and Hungary; at its Philippine subsidiary, locally hired employees account for more than 95 percent of the workforce. “We will stay committed to high-quality global expansion and to deepening localized operations, and, with the platform of the Optics Valley International Communication Alliance, we will not only export China’s advanced communication technologies and solutions, but also serve as a bridge for industrial cooperation and people-to-people connectivity between China and the rest of the world,” he said.

Huakang Clean, also a founding member, is a leading enterprise in China’s cleanroom industry. It has made going global a core strategy for the 15th Five-Year Plan period, completed its market layout in Southeast Asia, Central Asia, the Middle East, South America and Africa, and exported mature cleanroom technology solutions. It looks forward to deepening cross-border collaboration and strengthening brand building through the alliance platform.

At the ceremony, a think tank report was released — “Going Global, Competing Worldwide: How ‘Optics Valley of China’ Polishes Its International Calling Card in Service of Building a Strong Nation in Science and Technology — Practices and Insights,” written by Reference News Press · Reference Think Tank. According to the report, leading enterprises represented by the “Seven Stars of Optics Valley” have seen average annual growth in overseas revenue of more than 30 percent. The report sums up Optics Valley’s global communication path as “one strategic direction and ten keywords”: Optics Valley takes serving the building of a strong nation in science and technology as its strategic direction, and adheres to central-local coordination, AI empowerment, going global as a team, and tailored measures for different markets.

The report states that Optics Valley has witnessed and written the confidence and determination of a brand of a strong nation in science and technology going global, and that when the light of “Optics Valley of China” illuminates the global industrial landscape, it conveys the narrative of the times in which China takes part in global competition through technological self-reliance and self-strengthening and shares its opportunities with the world. The report suggests that, for Optics Valley to keep polishing its international calling card in service of building a strong nation in science and technology, three things need to be fully considered: first, elevating the Optics Valley story from “corporate behavior” to a “national narrative”; second, making full use of AI, a global knowledge-service infrastructure, to carry out global communication; and third, moving from “communication empowering industry” to “communication as an industrial capability.”

A training session on overseas communication capacity building was held alongside the inauguration ceremony, with David Wei, founder of Vision Knight Capital, and Cao Yang, deputy director of the International Communication Department of the News & Information Service Center of Xinhua News Agency, invited to give lectures.
 




 

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Carbon, water and grid investment move to the centre of Africa’s business resilience agenda

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5 hours ago

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September 25, 2026

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A new series of VUKA Group webinars will bring industry experts together to examine these challenges and the practical decisions organisations need to make

JOHANNESBURG, South Africa, September 24, 2026/APO Group/ –Commercial and industrial businesses, utilities and investors across Africa are being forced to confront three increasingly connected challenges: credible decarbonisation, water security and the infrastructure required to support reliable power systems.

A new series of VUKA Group webinars will bring industry experts together to examine these challenges and the practical decisions organisations need to make.

 




 
Commercial and industrial compliance in the spotlight

On 29 September 2026 at 13:00 SAST, Carbon, compliance and credible energy claims: What C&I customers must get right will explore how commercial and industrial energy users can align renewable energy procurement with carbon accounting standards and evolving reporting obligations.

The discussion will examine the evidence required to substantiate renewable electricity claims, the role of Renewable Energy Certificates in Scope 2 reporting, the implications of mechanisms such as the EU Carbon Border Adjustment Mechanism and how organisations can reduce greenwashing risk while strengthening emissions reporting.

Speakers include Sanelisiwe Mdlalose, Hulamin; Hendrick Raedani, City of Ekurhuleni; and Duane Newman, EY.

Register for the carbon compliance webinar: https://apo-opa.co/4AtqRKf

These issues will continue at the C&I Energy + Storage Summit Johannesburg, 28–29 October 2026 at The Maslow Hotel, Sandton, where energy procurement, carbon taxes, renewable integration, storage, market reform and industrial resilience form part of the programme.

Find out more about the Summit: https://apo-opa.co/4xMkZsR

Strategy for African water resilience

Water resilience takes centre stage on 30 September 2026 at 14:00 SAST with From water risk to water resilience: How South Africa’s water-intensive industries are securing their future.

The webinar will examine how businesses are responding to ageing infrastructure, supply uncertainty, rising costs and sustainability pressures by improving efficiency, diversifying water sources and investing in reuse, recycling and smarter water management.

The webinar line-up includes Benoit Le Roy, South African Water Chamber NPC; Nsuku Chankira, Thungela; Molatelo Motau, Heineken Beverages; Marilyn Maduka, Credew Limited; and Philindile Mahlangu from Magalies Water as moderator.

Register for the water resilience webinar: https://apo-opa.co/4z0aJyx

The conversation continues at Water Security Africa Johannesburg, co-located with the C&I Energy + Storage Summit, where industrial water independence, infrastructure finance, digital water systems, reuse and business continuity will be explored across two days.

Read more here: https://apo-opa.co/4yfjlBj

Towards Africa’s scalable energy transition

Looking to the infrastructure enabling Africa’s energy transition, Scaling transmission infrastructure: Innovative financing models for emerging markets takes place on 14 October 2026 at 14:00 SAST, moderated by Tshegofatso Neeuwfan, Global Energy Alliance.

Using the Mozambique Temane Transmission Project and insights from Belgian transmission system operator Elia, the webinar will explore bankable project structures, risk allocation and investor engagement that can help move major transmission projects from planning to delivery.

Register for the transmission infrastructure webinar: https://apo-opa.co/4ycMnkS

Transmission investment, project delivery and financing will remain central to Enlit Africa, 11–13 May 2027 at the CTICC in Cape Town, bringing Africa’s power, energy and water sectors together around supply security, investment and infrastructure development.

Join the Enlit Africa 2027 programme waiting list: www.Enlit-Africa.com

Distributed by APO Group on behalf of VUKA Group.

 




 

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