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How Huawei is Helping Build South Africa’s New Digital Highway

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SHENZHEN, CHINA – Media OutReach Newswire – 10 December 2025 – Across South Africa, millions still struggle to get online, limiting access to education, jobs, and opportunity. As the government accelerates its SA Connect broadband strategy, Huawei and Broadband Infraco are helping extend high-speed connectivity to underserved communities. For young people like Godfrey, a digital future is finally coming within reach.
“No Internet, no modern life.” That’s the blunt conclusion of young South African, Godfrey.

He’s not wrong. South Africa has among the highest Internet penetration rates on the continent, but a digital divide persists, leaving many young people like Godfrey and their families with no Internet access. They’re desperate to be connected, and to transform their lives.

Now, change is underway. With the rollout of the national broadband strategy—SA Connect—a “digital highway” to the future is extending from cities into rural areas.

Voices from the Unconnected

Godfrey lives in Diepsloot, Gauteng, a densely populated, underserved community. With weak broadband infrastructure, most households—including Godfrey’s—remain unconnected.

“In brief passings, the Internet has revealed to me glimpses of lives beyond the constricted space I live in,” says Godfrey. “The rest of the time, however, the poor connection here stops me from taking a further step out.”

As the main family breadwinner, Godfrey works part-time and is set on becoming a barista. But it requires hours of online learning, and without home broadband and with mobile data costs prohibitively high, staying connected is a luxury. Godfrey often switches his phone to airplane mode to save data, drafts his job applications offline, and then walks 1.2 kilometers to the nearest mall for its one hour of free Wi-Fi. There, he sends out his daily batch of applications, only to miss short-notice video interviews after he returns home. Godfrey’s story is echoed throughout many more communities still left behind by digital transformation.

Building South Africa’s Digital Highway

To bridge the digital divide, the South African government launched the SA Connect national broadband strategy, with the goal of bringing affordable, reliable, high-capacity broadband access to every South African by 2030.

As a state-owned enterprise, Broadband Infraco (BBI) is charged by the Department of Communications and Digital Technologies (DCDT) with expanding South Africa’s broadband infrastructure. In collaboration with Huawei, Broadband Infraco is building an intelligent all-optical backbone network, which will directly support the goals of SA Connect.

Gift Zowa, CEO of Broadband Infraco, said, “We are addressing one of SA Connect’s primary goals, the DCDT’s flagship broadband connectivity project, to make connectivity inclusive and bring stable, high-capacity broadband to all South African communities and government facilities by 2030.”

Broadband Infraco uses Huawei’s next-generation Optical Cross-Connect (OXC) technology to deliver 800G wavelengths across its network—a cutting-edge infrastructure leap that will support SA Connect’s ambitions for expansion of broadband access. It also enables massive volumes of data to be transferred between cities or data centers, powering applications in healthcare, education, e-commerce, and e-government, as well as fueling South Africa’s digital economy.

Expanding Inclusive Connectivity with All-Optical Broadband

Through its intelligent all-optical backbone and partnerships with local service providers, BBI has connected over 13,000 public Wi-Fi hotspots and more than 2 million homes in underserved and rural areas nationwide, transforming network connectivity in these areas.

Nomso Kana, CEO of a local ISP, SimSciex, observed: “Improving Internet access is the key to driving economic growth. With the reliable network built by BBI, we have expanded rural and household network coverage with high-quality broadband, enabling remote work, boosting employment, and helping small- and medium-sized enterprises reach new markets.”

Despite the limited connectivity in his community, Godfrey is optimistic, knowing his area has been included in the SA Connect plans. With fiber and Wi-Fi coverage planned by the end of 2026 and more affordable packages for disadvantaged communities, SA Connect is bringing the digital world closer to remote areas. For many young people like Godfrey, a digital life is finally within reach.

Realizing the 2030 Vision

As the first 800G intelligent optical backbone network deployed by the government sector, the infrastructure will not only bring inclusive benefits to South Africa but also serve as a key driver of the digital economy. By 2030, the rapid growth of applications such as telemedicine, smart cities, and artificial intelligence will increase demand for capacity and services; the backbone network aims to lower connectivity costs and accelerate progress in sectors such as healthcare, education, e-commerce and e-government.

BBI has completed the construction of 100G/400G/800G backbone networks across Gauteng and various northern regions with the goal of strengthening high-speed cross-border connectivity across the SADC region. The full backbone will span all nine provinces and extend to the borders of six neighboring countries.

Gift Zowa, CEO of Broadband Infraco, said, “We are collaborating to build one of South Africa’s best national broadband infrastructure. This will guide South Africa toward its 2030 vision, where everyone can participate equally in the digital era.”

 

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Huawei’s Bangkok Launch Ignites All-Scenario Intelligence, Opening a New Chapter of Smart Life

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BANGKOK, THAILAND – Media OutReach Newswire – 7 May 2026 – On May 7, 2026, Huawei held the “Now Is Your Spark” global product launch in Bangkok, Thailand, where they officially unveiled the HUAWEI MatePad Pro Max, HUAWEI WATCH FIT 5 Series, HUAWEI WATCH GT Runner 2 Racing Legend Edition, and other innovative products. With all-scenario technology, these devices serve as a genuine extension for global users to explore the world and express themselves.

An ultra-slim flagship tablet setting new benchmarks in mobile productivity

Huawei globally debuted the HUAWEI MatePad Pro Max at this launch. Combining refined design, a premium display, PC-level productivity, and a full suite of creative tools, the HUAWEI MatePad Pro Max provides flagship tablet performance in a remarkably thin and light form factor. At 499g and measuring a mere 4.7 mm thick, even the exclusive PaperMatte Edition weighs just 509g, HUAWEI MatePad Pro Max is the thinnest and lightest tablet among the 13-inch+ tablet.

Smart wearables refreshed for the next generation

Huawei has introduced a fresh lineup of smart wearables tailored for the young generation. The HUAWEI WATCH FIT 5 Series retains its iconic square design, now enhanced with a sleek, vibrant aesthetic. It guides users through engaging and accessible mini-workouts, encouraging a more active lifestyle. The series also supports a wide range of competitive sports, including cycling, golf, trail running, and tennis. With advanced tracking, analysis, and guidance features, it caters to diverse needs, from daily fitness routines to competitive sport.

Debuting at this event, the HUAWEI WATCH GT Runner 2 Racing Legend Edition is a professional running watch that embodies the look and feel of marathon racing. It features a new single running ability index (RAI) and a professional Training Camp Dashboard, giving runners deeper data insights to train smarter and race harder.

Huawei partnered with renowned jewelry designer Francesca Amfitheatrof to launch the HUAWEI WATCH ULTIMATE DESIGN Spring Edition. Inspired by the blooming beauty of spring, this design features 99 natural diamonds and diamond-cut sapphire glass, a wearable celebration of feminine strength and vitality.

Huawei has also unveiled new premium flagship kids watches: the HUAWEI WATCH KIDS X1 Series. Equipped with a front and rear high-definition camera setup, it features a 110° ultra-wide-angle front camera and a 1.82-inch AMOLED screen, offering a larger display and broader field of view. The device also includes a detachable and rotatable device body and AR fun feature, enabling kids to capture every precious moment of their explorations.

A new phone experience for the diverse needs of young users

Huawei officially launched the HUAWEI nova 15 Max, redefining the experience for a generation that plays hard and shoots sharp. Equipped with a 50 MP RYYB Ultra Vision Camera, it delivers true-to-life colors even in low light or backlit conditions. The 8,500 mAh Super Battery powers all-day use, eliminating battery anxiety. The Extra-Durable Body is drop-resistant, so everyday bumps are no longer a worry. Combined with a Vivid OLED Screen and Symmetrical Stereo Dual Speakers, an immersive audio-visual experience is always within reach. From photography to battery life, and from durability to audio-visuals, the HUAWEI nova 15 Max continuously empowers every passion.

From flagship tablets to smartwatches designed for children, Huawei’s connected device ecosystem continues to expand its presence in the daily lives of users around the world. Huawei remains committed to technology that is not only useful, but genuinely enriching, technology that ignites inspiration. Huawei looks forward to continued collaboration with users around the world, helping people live and work better, wherever they are.

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AI-powered measurement enables faster, more responsive decisions but poses transparency and control risks

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WARC releases The Future of Measurement 2026, exploring emerging trends in media and creative measurement

7 May 2026 – As marketing measurement continues to evolve, WARC, the global authority on marketing effectiveness, has today released The Future of Measurement 2026, a report that explores the latest emerging trends in media and creative measurement. It focuses on three key areas: the shift to outcomes measurement; how AI is moving measurement upstream; and the rise of creative intelligence.

Paul Stringer, Managing Editor Research and Insights, WARC, says: “Marketing measurement is no longer just about understanding what happened, but enabling better decisions about what to do next. Traditional approaches – based on attribution, proxy metrics, and post-hoc reporting – are becoming less relevant. Rapid advances in AI are enabling a more dynamic, continuous optimisation of both media and creative. However, the foundational challenges of transparency, governance, and data quality need to be addressed.

“This report explores the key trends shaping this new era of marketing measurement highlighting the fundamental questions and decisions that marketers need to act on.”

Key trends set to shape the measurement landscape over the next 12 months are:

Outcomes measurement gathers pace

Media is increasingly bought against outcomes, driven by greater access to data, digital platforms, and ROI pressures. But the ability to measure and optimise against them is developing unevenly across the ecosystem.

Digital platforms are embedding real-time, outcome-based optimisation directly into their advertising systems, while legacy media are still evolving from an audience-based measurement towards proving their impact using experiments and advanced modelling techniques. The result is a two-speed measurement landscape converging on the same goal: incremental growth.

With no single system providing a complete picture, and a lack of trust and transparency in data and attribution, particularly within digital platforms, marketers are advised to make independent validations and take a cross-platform approach that combine multiple data sources and insights to support better marketing investment decisions.

AI moves measurement upstream

Artificial Intelligence (AI) is primarily being used in measurement to automate data collection, cleaning and normalisation before human interpretation. It can also significantly increase the frequency of testing and modelling for advertisers.

AI promises to move marketing measurement upstream, from a reporting output into ‘decision system’ that supports more dynamic planning and optimisation.

Marketers are rightfully excited about its potential. However, without rigorous, independent validation, AI-driven measurement risks becoming a black box for budget allocation, producing outputs that may appear credible but are not transparent or reliably grounded in true causal signals.

The rise of creative intelligence

Creative quality is a key driver of advertising effectiveness, yet it remains undervalued and undermeasured by marketers making it harder to justify investment. This is changing thanks to advances in AI and machine learning.

Marketers are building creative intelligence capabilities, an integrated system that allows them to measure and optimise creative at scale. This enables them to forecast asset performance ahead of launch, continuously optimise creative assets in real time for engagement and effectiveness, and measure the true impact of creative on commercial outcomes.

However, creative intelligence faces several barriers to adoption, such as poor data quality and a lack of resources. It also demands a closer integration across people, processes and technology – particularly creative and media.

Marketers are advised to unify disciplines and workflows so creative and media work as one operating system. Investing in platforms that support end-to-end creative activation, optimisation, and measurement will be essential. Piloting is expected to begin with social channels, where creative data is easily accessible and closely linked to performance.

The Future of Measurement 2026 report is available to WARC subscribers. A WARC podcast will be available from 12 May.

The insights for The Future of Measurement report are based on a combination of exclusive data from WARC and external research studies and reports. It is part of WARC Strategy’s Evolution of Marketing, series of in-depth forward-looking reports on the marketing discipline through evidence-based insights and emerging trends, technologies, and other drivers of change.

 

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Enlit Africa 2026 keynote programme tackles Artificial Intelligence (AI) reality, grid constraints and the energy–water nexus

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Taking place on 19–21 May 2026 at the Cape Town International Convention Centre (CTICC), Enlit Africa convenes stakeholders from across the electricity value chain and the water ecosystem

CAPE TOWN, South Africa, May 7, 2026/APO Group/ –Enlit Africa 2026 returns to Cape Town with a focused opening sequence built for decision-makers who need practical clarity, not theory: an early-morning investment-led breakfast followed by two keynote anchors that tackle delivery realities in Africa’s power, energy and water systems.

 

Taking place on 19–21 May 2026 at the Cape Town International Convention Centre (CTICC), Enlit Africa convenes stakeholders from across the electricity value chain and the water ecosystem. The programme is anchored by the 2026 theme: Compounding impact: small changes, outsized outcomes – a deliberate focus on the operational decisions, governance shifts and financing mechanisms that translate intent into measurable system performance.

19 May: Project & Investment Network Business Breakfast (07:00–09:30)

The week starts with the Project & Investment Network Business Breakfast, featuring keynote commentary from Bruce Whitfield followed by a fireside chat between Bruce Whitfield and Goolam Ballim (Chief Economist and Head of Research, Standard Bank Group).

The breakfast is designed for participants focused on bankability, procurement confidence and the practical steps that move projects from intent to execution. It unpacks what financiers are actually pricing, what evidence strengthens confidence in delivery, which behaviours and signals measurably improve fundability and why Africa is more geopolitically relevant than ever before.

19 May: Keynote 1 – Africa in the AI Age (10:30–12:55)

The first keynote anchor, Africa in the AI Age, is hosted by Enkromelle Andrew (Master of Ceremonies) and opens with a welcome from Chanelle Hingston (Group Director, Power, Energy & Water, VUKA Group).

A ministerial address by the Honourable Dr. Kgosientsho Ramokgopa, Minister of Electricity and Energy is followed by a focus on digital power, storage and AI, with a keynote contribution from David Sun (Vice President and CEO of Electric Power Digitalisation Business, Huawei).

The keynote then moves into a panel discussion on the role of AI and digital technologies in Africa’s energy evolution, with panellists including Carol Koech (CEO, GEAPP). The morning concludes with an in-conversation session moderated by James Mackay (CEO, Energy Council of South Africa) with senior business leaders including Dan Marokane (Group Chief Executive, Eskom), and leaders in industry.

20 May: Keynote 2 – How coordinated energy and water planning could change African resilience (09:30–12:00)

The second keynote anchor turns to a reality shaping resilience across the continent: energy security and water security are increasingly inseparable but planning and funding remain fragmented.

Under the guidance of MC Enkromelle Andrew, the session includes a perspective on the water–energy nexus from Sabine Dall’Omo (CEO, Siemens South Africa which convenes a high-level panel on taking water–energy coordination beyond theory, with panellists including Darshana Myronidis (Global Group Director of Sustainability, Virgin Group), Deerosh Maharaj (Executive Head: Energy, Infrastructure & Mining, Standard Bank Business & Commercial Banking), Sabine Dall’Omo (CEO, Siemens South Africa), and JP van der Merwe (Chief Foreign Direct Investment Officer, Wesgro).

Across the Business Breakfast and both keynote anchors, Enlit Africa 2026 is designed to deliver high-signal discussions focused on delivery, governance and the actions that improve system outcomes at pace.

Enlit Africa, created by VUKA Group, will take place on 19–21 May 2026 at the CTICC in Cape Town, South Africa. The full programme and registration information are available at: www.Enlit-Africa.com

Distributed by APO Group on behalf of VUKA Group.

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