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Canon Central and North Africa Unveils Groundbreaking Technology with Immersive Experience at GITEX Africa 2024

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Canon Central

Canon’s participation in GITEX Africa is a testament to the company’s commitment to getting closer to its customers and bringing cutting-edge technology with hands-on experience

DUBAI, United Arab Emirates, May 30, 2024/APO Group/ — 

Canon Central and North Africa (www.Canon-CNA.com), a global leader in imaging solutions, makes its debut at GITEX Africa 2024, the largest technology and startup event on the continent happening from 29 – 31 May in Marrakech, Morocco. Canon’s participation at GITEX Africa is set to inspire creativity and innovation, forge valuable partnerships and relationships, and enhance the exchange of knowledge by demonstrating its entire ecosystem of consumer and business products and solutions.

‘WORLD UNSEEN’ EXHIBITION – A FIRST FOR AFRICA

A key highlight of Canon’s participation is the debut of its ‘World Unseen’ campaign in Africa. This is a unique photography exhibition designed to enable people with sight loss to better engage with the visual world. It also challenges sighted individuals to see imagery through different lenses.

The ‘World Unseen’ campaign is a groundbreaking initiative that embodies Canon’s commitment to accessibility and inclusivity in the creative arts field. By offering a sensory-rich experience, we aim to change how both sighted and visually impaired individuals engage with photography, making it an immersive and inclusive art form. The exclusive unveiling of the “World Unseen” exhibition at GITEX, led by Rashad Ghani, B2C Business Unit Director & Amine Djouahra, B2B Business Unit Director at Canon Central & North Africa, was inaugurated by Her Excellency Ms. Aawatif Hayar, Minister of Solidarity, Social Inclusion, and Family, alongside Mr. Hamid Nabil, the first blind Moroccan student to earn a Ph.D.

Her Excellency Aawatif Hayar, Minister of Solidarity, Social Inclusion, and Family in Morocco, highlighted the importance of the exhibition with the following statement:

“It is an immense honor to be here today at the launch of Canon’s World Unseen photography exhibition. This groundbreaking event marks a significant step towards fostering inclusivity and reshaping how we perceive the world, particularly for those with sight loss. By providing visually impaired and partially sighted individuals with an opportunity to engage with photography through elevated prints, audio descriptions, soundscapes, and braille, Canon is not only making art accessible but also challenging societal perceptions. This exhibition exemplifies how, by adapting our surroundings and approaches, we can remove barriers and empower everyone to participate fully in life. It invites us all to experience images from a different perspective, fostering empathy and understanding, and it stands as a testament to the profound impact that art and technology can have on personal development and social inclusion.”

The campaign believes that photography is an incredibly powerful medium that can push the imagination. It is designed for everyone- blind, partially sighted, and sighted – by transforming how we all experience photography. This exhibition features works from world-renowned photographers and Canon ambassadors Muhammed Muheisen and Yagazie Emezi, from the MENA region. Visitors will experience photography through elevated prints, audio descriptions, soundscapes, and braille for a tactile connection with the powerful images and stories they tell.

According to WHO data, 2.2 billion people have some form of visual impairment globally (https://apo-opa.co/4582Ed9), which puts up barriers to appreciating photography. The ‘World Unseen’ exhibition removes these barriers by offering a unique, accessible, and immersive way to experience and enjoy photography.

Click here to learn more: https://apo-opa.co/4aBBFI8

DEMONSTRATING CANON’S CUSTOMER-CENTRIC INNOVATION 

Canon invites visitors to GITEX Africa to experience this unique, inclusive exhibition

Participation in the event not only demonstrates Canon’s commitment to contributing to the continent’s digital transformation and economic growth, but also provides a unique opportunity to showcase its products and solutions, as well as demonstrate how it is actively contributing to sustainable growth and education initiatives on the continent. 

“Canon Central and North Africa’s participation at GITEX Africa is a testament to understanding and addressing the unique needs of the African region. We are very excited to showcase our wide ecosystem including the latest cutting-edge technologies, providing an immersive and interactive experience for attendees. We have an incredible range of innovative solutions that cater to various industries and applications. These include the wide range of EOS R System cameras & lenses, multicamera technology, and advanced printing solutions. Our goal is to inspire creativity, foster meaningful connections and drive technology advancement across the continent,” says Rashad Ghani, B2C Business Unit Director, Canon Central & North Africa

Conference attendees have the chance to explore unique experiential zones that showcase Canon’s offerings, providing an immersive experience that allows participants to interact with cutting-edge technology.As a brand with six offices across Africa offering diverse expertise, Canon has ensured that at GITEX, its entire expertise will be on-ground for partners and end users, fortifying our closer-to-customer strategy.  

The Photography Application Zone offers the complete input-to-output technology Canon provides, allowing visitors to discover the mirrorless range of cameras and lenses and experience firsthand the precision and versatility of these state-of-the-art imaging tools, as well as explore the range of Canon photo printers. This zone aims to engage photography enthusiasts and professionals by providing them with the tools and inspiration to capture stunning images with unparalleled quality.

The Video Zone features captivating live demonstrations of Canon’s PTZ (pan-tilt-zoom) camera range. This interactive experience highlights the advanced capabilities of the PTZ cameras showcasing their potential in various applications, from broadcast and live events to security and surveillance.

The Workspace Zone features a diverse range of products tailored to enhance productivity in both home offices and small to medium-sized businesses. Visitors can explore Canon’s MAXIFY and color laser printers, as well as B2B offerings such as the imagePRESS series, Uniflow, and PRISMA solutions. These B2B offerings will aid in document digitization and automation of processes, demonstrating how these products can streamline workflow and improve efficiency in work environments.

The Education Zone features the company’s education initiatives, highlighting Canon’s approach to education on the continent, which aligns with Canon’s corporate philosophy, Kyosei, a Japanese concept meaning living and working together for the common good. This zone will demonstrate how we bring to life our commitment to sustainability, how we work together, and our desire to create an environment for everyone to thrive and grow. Our dedicated team focuses on six programmes under the umbrella of Canon’s World of Education: the Miraisha Programme, Canon Academy Juniors, Canon Academy Photo, Canon Academy Video, Canon Print Hub, and the Canon Student Development Programme.

Amine Djouahra, B2B Business Unit Director, Canon Central and North Africa, expressed his enthusiasm upon Canon’s participation, “GITEX Africa 2024 is an incredible platform for us to connect with our valued partners and potential customers from across the African continent. This event represents a remarkable intersection of innovation and collaboration where we introduce cutting-edge technology while celebrating the strength of our local connections. These zones are designed to demonstrate our latest innovations and allow participants to interact with our latest technology. Our goal is to provide hands-on and interactive experiences that inspire creativity, forge valuable connections, and drive technological advancement throughout the region,”.

Canon’s participation in GITEX Africa is a testament to the company’s commitment to getting closer to its customers and bringing cutting-edge technology with hands-on experience. It serves as a strategic move to strengthen the company’s ever-growing presence in the African region.

Canon invites visitors to GITEX Africa to experience this unique, inclusive exhibition.

For more information, please visit Canon’s stands at 1B-30, Hall 1 and 17D-10 Hall 17 at GITEX Africa 2024.

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

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Yellow Card Secures Crypto Asset Service Provider Licence in South Africa

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Stablecoin adoption is surging throughout Africa, with sub-Saharan Africa having the highest adoption rate in the world at 9.2%

JOHANNESBURG, South Africa, November 20, 2024/APO Group/ — 

Yellow Card (www.YellowCard.io), Africa’s leading stablecoin-based infrastructure provider, has been issued a Crypto Asset Service Provider (CASP) licence by the Financial Sector Conduct Authority (FSCA) in South Africa.  

Commenting on the FSCA’s decision to issue the licence to Yellow Card Financial South Africa, Chris Maurice, Yellow Card’s co-founder and CEO, said, “The CASP licence underscores Yellow Card’s commitment to its customers in South Africa and regulatory compliance across the continent.This achievement reflects our dedication to providing secure, compliant and transformative solutions for our customers both in South Africa and across Africa.  

The CASP licence underscores Yellow Card’s commitment to its customers in South Africa and regulatory compliance across the continent

Stablecoin adoption is surging throughout Africa, with sub-Saharan Africa having the highest adoption rate in the world at 9.2%. In South Africa alone, where the number of total users of crypto assets is estimated to amount to 5.8 million people, stablecoins have experienced growth of 50% month over month since October 2023, displacing bitcoin as the country’s most popular cryptocurrency.  Yellow Card is excited to play a pivotal role in this financial revolution in South Africa. 

Yellow Card, which launched in South Africa in 2020, has facilitated over US$3 billion in transactions in the last several years and now operates in 20 countries across the continent. The company recently completed a US$33 million Series C financing, led by Blockchain Capital and existing investors, including Polychain Capital, Valar Ventures, Third Prime Ventures, Coinbase Ventures, and Block, Inc. (Square/Cash App), reflecting strong investor confidence in its mission.   

As the stablecoin landscape continues to evolve, Yellow Card is committed to leading the charge in making digital assets accessible and secure for businesses across Africa. With the recent licensing and funding, the company plans to expand its B2B offerings by enhancing its stablecoin rails, upgrading infrastructure, and advancing its B2B API and Widget. These efforts will empower businesses with seamless solutions for liquidity management and their general operations. 

To learn more about Yellow Card, visit: https://YellowCard.io/

Distributed by APO Group on behalf of Yellow Card Financial.

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Telecoming and MTN Partner to Launch cloud gaming in South Africa

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MTN Cloudplay will allow MTN users in South Africa to access a wide range of cloud-based video games, providing a high-quality gaming experience without the need for downloads or high-end gaming consoles

JOHANNESBURG, South Africa, November 20, 2024/APO Group/ —

  • Both companies extend their collaboration to introduce cloud gaming in South Africa.
  • MTN Cloudplay aims to revolutionize digital entertainment with affordable, high-quality gaming access.

MTN, Africa’s leading telecommunications operator with over 290 million subscribers across the continent, announces the launch of Cloudplay, a revolutionary new cloud gaming service, with Telecoming (www.Telecoming.com), a sportech company specializing in developing and distributing mobile experiences for sports and entertainment. This project marks a new milestone in the ongoing collaboration between the two companies.

MTN Cloudplay: A Game Changer

MTN Cloudplay will allow MTN users in South Africa to access a wide range of cloud-based video games, providing a high-quality gaming experience without the need for downloads or high-end gaming consoles. The service will allow customers to stream high-end PC games to their mobile phones, enabling them to play anywhere, anytime.

This service seeks to democratize access to high-quality mobile gaming for the whole family; including various genres which include retro games and exciting popular gaming titles with multi-device gameplay, at an affordable price of only R79 per month.

Jason Probert, General Manager for Digital Services at MTN South Africa shared his thoughts on the collaboration:

Customers can use their existing Steam licenses on the service, and have access to more than 300 games on the service for only R79 per month

“We’re thrilled to launch MTN Cloudplay in South Africa. We’re committed to enabling our customers to enjoy the benefits of a modern connected life and the advent of 5G means that it is now possible to stream and play games without the need for a PC or console. Customers can use their existing Steam licenses on the service, and have access to more than 300 games on the service for only R79 per month.”

Alí Karaosman, MEA Director of Telecoming says “It is very exciting for us to extend our collaboration with MTN, bringing our nearly decade-long experience in this market and supporting the operator in this innovative digital entertainment offering, we are convinced that MTN Cloudplay will revolutionize the way users in South Africa enjoy video games. For Telecoming, this partnership with MTN is a strategic step in our mission to bring esports and innovative digital services to Africa. We are committed to continuing to develop technological solutions that enhance digital leisure for people in the region.”

Service Details

MTN Cloudplay is available to all MTN users in South Africa since November 2024. With a vast library of over 340 games from over 50 publishers, this cloud gaming service offers an unmatched gaming experience on any device.

MTN Cloudplay is accessible to MTN subscribers. Users can visit https://Cloudplay.MTN.co.za to explore the platform and enjoy a wide selection of gaming titles.

Highlights

  • Extensive Game Library: Enjoy classics like Contra, PacMan and Mortal Kombat and modern hits like Hogwarts Legacy and Borderlands 3.
  • Bring Your Own License (BYOL): Access games you’ve purchased on Steam, such as Grand Theft Auto V and Fallout 4.
  • Multi-Device Access: Play on any device and switch seamlessly between them.
  • Low Latency: Experience responsive gameplay with minimal lag.
  • Subscription: Available directly on https://Cloudplay.MTN.co.za or via the MTN Play https://Play.MTN.co.za website for R79 per month.

Distributed by APO Group on behalf of Telecoming.

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rainx Launches the101 Range of 5G Fixed Wireless Access (FWA) Routers for Mobile Network Operators (MNOs)

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The industry’s smartest and most aesthetically pleasing 5G and Wi-Fi 7 router opens new opportunities for service providers globally

JOHANNESBURG, South Africa, November 20, 2024/APO Group/ — 

rainx, a leader in 5G Fixed Wireless Access (FWA) solutions, has launched the101 range (https://apo-opa.co/40UwYYE), an advanced ecosystem of fixed wireless 5G and Wi-Fi access products designed to meet the high standards of modern Mobile Network Operators (MNOs), Mobile Virtual Network Operators (MVNOs) and their customers.

This lineup includes the101 and the101 Pro 5G smart routers, the101 Xtender smart mesh Wi-Fi extender, and the101 Loop – a new category of product designed for today’s always-connected customer, powered by MediaTek. Together, these solutions redefine 5G FWA, enabling operators to enhance network quality, reduce churn, and drive new revenue streams. The routers also offer a collection of 101 skins to suit the users’ style, creating devices that are designed to be on show.

Targeted to the demands of the modern telco

As demand for 5G-enabled FWA continues to surge, MNOs face complex challenges in scaling network capacity and quality for fixed locations, while managing the concurrent load on mobile networks. Recognising this challenge, rainx has engineered the Customer Edge approach, an integrated ecosystem of products and services designed to empower operators to manage and optimise the customer experience. This begins with the101 range of 5G smart routers, which double as network probes, feeding real-time insights to theStation, a smart managed services platform.

theStation provides operators with deep network insights, enabling accurate, proactive decisions on coverage and capacity expansion. Operators can access detailed data on network performance in the home, including Wi-Fi clients, usage patterns, speed and latency – providing proactive support and direct customer communication through the101’s touch screen. This visibility gives MNOs comprehensive control over the entire FWA ecosystem, helping to streamline network load management, anticipate capacity needs, and deliver high-speed connectivity for both residential and commercial customers.

For end-users, the101 range provides an intuitive, self-service interface that empowers customers to manage their network in real time, minimising support needs and enhancing the overall customer experience.

Key Products in the101 Range include:

the101 Pro 5G smart router

Built for premium, high-demand users, the101 Pro offers advanced 5G capabilities with the new MediaTek (MTK) T830 platform that delivers sub-6Ghz 5G with speeds of up to 7 Gbps, Wi-Fi 7 and 300MHz 4 carrier aggregation. The routers offer a range of customisable skins to suit the users’ aesthetic preferences that bring the Pro’s screen to life. Its powerful hardware ensures optimal performance for bandwidth-intensive applications, including cloud gaming.

Our Customer Edge approach provides operators with the deep insights they need to make informed decisions on their networks

Ripple Messaging™ offers MNOs a direct communication channel to the device’s 2.1” touch screen for real-time support and service notifications. It includes a built-in speed test and a “Tap for Support” feature. Additionally, theStation’s managed services enable proactive device management, optimising performance with real-time updates to ensure continuous service quality and reducing operational costs.

the101 5G Smart Router

rainx’s mid-range offering is powered by an MTK T750 platform with 200MHz two carrier aggregation and AX3600 Wi-Fi 6. With a 1.8” touch screen display, it offers smart features like “Scan to Connect”, direct messaging and a built-in speed test. It’s available with a choice of 101 skins to suit customer tastes. the101 also offers managed services through theStation.

the101 Xtender Smart Mesh Wi-Fi

the101 Xtender broadens 5G coverage, enabling MNOs to deliver high-quality, uniform connectivity throughout larger spaces. As part of the mesh network, Xtenders integrate directly with 101 routers, allowing operators to address Wi-Fi coverage gaps and deliver a consistent, high-speed experience across homes or office spaces.

the101 Loop

A new portable 5G router designed for today’s always-connected consumer. With built-in 5G, a 5.5” LCD touch screen, 25W stereo sound and a cinematic camera, the Loop lets you connect in exciting new ways. MNOs can leverage the Loop’s multimedia capabilities to offer premium services, build customer loyalty and create new ARPU (Average Revenue Per User) opportunities through integrated 5G and Wi-Fi.

“Through smart hardware and services, we’re partnering with MNOs and MVNOs to unlock the potential of 5G,” said Brandon Leigh, Founder and Director of rainx. “Our ecosystem empowers operators to monetise latent 5G capacity, create new revenue streams, and addresses the shift from spiky mobile traffic to high, steady usage at fixed locations. Our Customer Edge approach provides operators with the deep insights they need to make informed decisions on their networks, manage the customer experience and generate ROI from 5G.”

“For customers, the 101range allows them to blend their aesthetic preferences with beautiful customisable skins, alongside high-performance engineering powered by the latest MediaTek CPE technology. the101 range delivers a reliable, high-speed connection that stays robust during periods of spiky traffic. The range also offers intuitive self-service features, allowing customers to easily monitor and control their router, reducing the need for support calls and creating a seamless, hands-on user experience that truly puts the power in their hands,” Leigh concluded. 

Rami Osman, Director of Business Development for MediaTek Middle East and Africa, said: “We are excited to collaborate with rainx to increase 5G FWA access across Africa, Asia and abroad to bring the benefits of fast, reliable connectivity to consumers and businesses. The MediaTek T830 has a highly integrated and compact design that provides big power savings and reduces development time and costs for customers like rainx.

“The MediaTek T830 chipset platform represents the latest advancements in both 5G and Wi-Fi connectivity and enables our customers to build extremely high-performance multi-gigabit 5G CPE products in the smallest form factors possible. Users can get a super-fast router at home of office that they can self-install and manage, reducing the lengthy installation times for fixed line broadband,” Osman said.  

Distributed by APO Group on behalf of MediaTek Inc..

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