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APO Group appointed Official Newswire of The Africa Tech Festival

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In 2022, AfricaCom is celebrating 25 years as the largest live tech event in Africa with more than 300 visionary speakers

CAPE TOWN, South Africa, March 22, 2022/ — APO Group (www.APO-opa.com), the leading Pan-African communications consultancy and press release distribution service, was today appointed the Official Newswire for Africa Tech Festival (https://bit.ly/355VqMo), a series of world-class tech events that includes AfricaCom, AfricaTech, the AHUB, the AFest and the AfricaCom Awards.

Africa Tech Festival runs from 7-11 November 2022 in Cape Town, South Africa.

Watch the video: https://bit.ly/3L4xd8p

As Official Newswire, APO Group will provide distribution and monitoring of all press releases, images, video and soundbite content issued by the Africa Tech Festival.

Over the past 24 years, Africa Tech Festival has become the biggest telecoms and technology event on the continent, connecting business leaders, policy makers and experts across all sectors of the technology industry, including connectivity and communications, enterprise digital transformation, ICT policy, broadcasting and digital media. 

The festival is a celebration of Africa’s vibrant, diverse community of technology champions, and is designed to inspire a better, more inclusive digital world. 

The anchor event of Africa Tech Festival 2022 is AfricaCom – the meeting place for Africa’s growing community of tech champions. AfricaCom is the largest live tech event in Africa with more than 300 visionary speakers and 16 premium conference tracks, each with razor-sharp focus, exploring the hottest connectivity and enterprise tech trends.

In total, Africa Tech Festival 2022 will host 10.000+ attendees, and 300+ sponsors and exhibitors over a week of strategic events. 

APO Group is the obvious choice to distribute and monitor the performance of all news content generated at a festival of this magnitude. With a powerful media network (https://bit.ly/36DUYVN) including more than 450.000 journalists working in Africa or writing about Africa, APO Group is able to reach every corner of the continent, as well as targeting international technology journalists interested in the festival.

News content distributed by APO Group is also automatically published on 320 African news websites, international platforms like Bloomberg Terminal, Thomson Reuters Eikon, Lexis Nexis, and Factiva, hundreds of RSS readers, News Industry Text Format (NITF) readers, Google News, and social media channels.

After news content has been distributed, monitoring is essential for showing evidence of media engagement and coverage. APO Group’s media monitoring reports (https://bit.ly/3JvLrip) are the most comprehensive available in the press release industry, and include unique features such as print monitoring and Google impressions.

The biggest players in the African technology space choose APO Group because it has the network and expertise to help them thrive in Africa’s diverse media landscape.

APO Group works with some of the largest technology organizations in the world, helping them establish and develop their African operations. These include multinational companies such as Facebook, Netflix and Orange – and also the biggest African-owned tech organizations such as Liquid Intelligent Technologies and Phase3 Telecom. 

“APO Group’s African media credentials are unparalleled,” said James Williams, Event Director of Africa Tech Festival. “As Official Newswire of Africa Tech Festival 2022, APO Group will be able to bring fantastic visibility to our events, exhibitors, and speakers, helping us to deliver the best technology content to audiences in Africa and internationally.”

“African Tech Festival is the biggest on the continent, and a meeting place for the most influential players in the African tech sector,” said APO Group Founder and Chairman, Nicolas Pompigne-Mognard (www.Pompigne-Mognard.com). “It is a privilege for APO Group to be the Official Newswire for the festival, and a chance for us to show the world that the tech industry in Africa is stronger than ever.” 

This is a joint press release by APO Group and Africa Tech Festival.
Distributed by APO Group on behalf of APO Group.

Business

Transform Your Social Media Profile into a Sales Catalog with GoDaddy’s Show in Bio Tool

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GoDaddy

Over 1 in 4 small businesses globally are run on social media, GoDaddy research finds

JOHANNESBURG, South Africa, April 10, 2025/APO Group/ –How a small business presents and sells its offerings can be the difference between success and failure. GoDaddy (www.GoDaddy.com) has launched Show in Bio (https://apo-opa.co/4crqmoj) to help small businesses increase sales and stand out on social media.

This affordable tool offers flexibility for small business owners not yet ready to build a website, enabling them to showcase their products or services on social media channels, including Instagram, TikTok, Facebook, X, Pinterest and LinkedIn, and interact with customers through channels like WhatsApp to close sales. Using artificial intelligence (AI) to quickly draft product information, such as name, description, and price, and create a personalized one-page sales catalogue in minutes, no technical skills are required to use the tool.

Entrepreneurs who run their business on social media are more confident using AI
Research from GoDaddy’s 2025 Global Entrepreneurship Survey found over one in four (28%) of small business owners globally primarily run their business on social media. This shift in small business ownership to social-first entrepreneurs heightens the importance of how a small business sells online.

GoDaddy’s research has found these social-first entrepreneurs are younger, more optimistic about business performance and more confident in their ability to leverage AI for their business. This trend reveals not only the growth potential of social-first businesses, but also how technology – specifically AI – is a key enabler to innovate, scale and thrive.

We’re supporting entrepreneurs to start their online business wherever it makes the most sense for them – including on social media

Start a business on social media with low spend and without the need to build a website
Show in Bio allows entrepreneurs to start a business quickly with low spend, even validating a business idea before launching it. While perfect for small business owners who may not have yet built a website, the tool also supports domain integration, allowing those with an established online presence to use their own domain for a seamless branded experience.

Key features and benefits include:

  • Centralize Your Links – Put all your important content in one shareable link.
  • Drive Engagement – Drive traffic to key offers and updates instantly by sharing your link in bio on social channels.
  • Showcase Products – Create a captivating catalogue with images and videos directly on your page.
  • Domain Integration – Use your own domain for a seamless and branded experience.
  • Save Time with AI – Generate quality product information and profile bios fast, no tech skills required.

“We’re supporting entrepreneurs to start their online business wherever it makes the most sense for them – including on social media,” said Selina Bieber, Vice President of International Markets at GoDaddy. “The rise of social media in the last 20-plus years has captured a significant share of internet activity, but it hasn’t diminished the need for businesses to have their own brand and their own identity.

“Show in Bio is an enhanced link in bio solution built to support small businesses run on social media, directly addressing challenges such as driving traffic, lack of technical skills and setting up a website while simplifying social selling.”

Distributed by APO Group on behalf of GoDaddy

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Not Just a Sporting Event, but Also a Technological Test: Insights into the World’s First Human-Robot Co-Run Marathon

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BEIJING, CHINA – Media OutReach Newswire – 9 April 2025 – A scene even science fiction has yet to depict—humans and humanoid robots running side by side in a half-marathon — will become reality on ​April 13 in Beijing E-Town. Every spring, marathons sprout across China like bamboo shoots after rain. In Beijing, the world’s only “Dual Olympic City” and a global hub for science and innovation, the ​2025 Beijing E-Town Half-Marathon and Humanoid Robot Half-Marathon, scheduled for ​April 13, will pioneer a “sports + technology” format. For the first time, humanoid robots will register alongside human runners, start simultaneously, and share the 21.0975-kilometer course in an unprecedented fusion of innovation.

Li Quan, Member of the Party Working Committee and Deputy Director of the Administrative Committee of Beijing E-Town, revealed that the event has already attracted over ​30,000 human applicants. On the robotics front, global humanoid robot companies, research institutes, robotics clubs, universities, and other innovators have shown immense enthusiasm, with registration numbers soaring.

Notably, to ensure safety, ​physical barriers will separate human and robot runners, with distinct race rules and completion time standards. Yet this groundbreaking human-robot collaboration undeniably signals a bold leap for “technology stepping into reality.”

During a visit to training facilities, reporters observed teams racing against time to upgrade robotic components and intelligence levels, tackling technical challenges to enhance mobility. Some competing robots now reach a ​top speed of 12 km/h. To mitigate the physical strain of road running, some models have added shock-absorbing mechanisms, while others wear customized running shoes.

Liang Liang, Deputy Director of the Beijing E-Town Administrative Committee, explained that as the event is a ​global first with no prior experience or data to reference, both logistics and participants face significant hurdles. To support the robots, organizers have deployed dedicated support vehicles and robotic aid stations. Additionally, they are working closely with each team to refine technology, troubleshoot functions, and achieve developmental goals through pre-race collaboration.

At the ​2024 Paris Olympics, artificial intelligence revolutionized real-time data monitoring, 3D motion capture, and referee decision-making—boosting athlete training efficiency and competitive fairness while showcasing how technology elevates life’s value.

The upcoming human-robot “half-marathon” collaboration represents a ​new frontier where the humanoid robotics industry intersects with humanity, sports, and endurance challenges. Industry experts note that half-marathons strike an ideal balance between “challenge and accessibility”: the event’s low entry barrier contrasts with its rigorous test of physical stamina and mental resilience, culminating in profound personal achievement. By completing the same course, humanoid robots aim to validate industrial progress and refine human-centric technologies.

“This isn’t just a sports competition—it’s a ​stress test for technological breakthroughs and industrial growth,” asserted Xiong Youjun, CEO of the Beijing Humanoid Robot Innovation Center.

A participating robotics executive stated that “marathon-running robots” could accelerate technical maturity, spur industry standards, and drive innovation. On one front, the effort pushes upgrades in high-torque motors, flexible joints, and wear-resistant materials. On another, running’s demand for full-body coordination forces tighter integration of hardware-software systems and deeper partnerships between manufacturers and AI algorithm firms.

These advances promise to unlock ​transformative applications: deploying humanoid robots in disaster relief, long-range inspections, hazardous operations, smart manufacturing, and even elderly home care. As capabilities grow, such robots could also serve as AI training partners for elite athletes, “giving back” to sports development.

Industry experts emphasize that humanoid robots—comprising thousands of components—still face significant hurdles in maintaining stable, prolonged running.

Xiong Youjun explained, “Real-world road conditions differ vastly from lab environments.” To complete the race, robots require ​high-density integrated joints and bodies capable of enduring long distances with efficient heat dissipation. Second, precise coordination of all joints is critical for running, positioning, and dynamic obstacle avoidance—a test of core algorithm development and adaptability. Third, the marathon’s demands on stability, reliability, and battery life are immense, with slopes, turns, and uneven terrain pushing machine performance to its limits.

Given ​persistent technical challenges requiring breakthroughs in industrial development, alongside the disruptive impact of complex outdoor environments on robotic operations, current capabilities allow robots to run alongside humans but not truly compete with them. Thus, this event functions more as an ​industry dialogue and a ​robotic stress test than a traditional race.

For human participants and spectators, sharing the track with robots offers sensory thrills and intellectual expansion. These benefits are concrete: the “constructive interplay” between technology and society clarifies the boundaries of human-robot collaboration, reinforces the principle of “technology for humanity,” and accelerates the shift from ​coexistence to ​co-prosperity.

“As the essence of this event, humanoid robots ‘running marathons’ symbolize humanity’s imagination and dreams in motion—that’s the ultimate highlight,” said Li Quan. “Regardless of rankings or speed, the footprints left by these robots at the finish line hold greater value than any medal. The 21-kilometer course will end, but our quest for human-robot synergy never will.”

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YOFC Unveils Game-Changing Hollow-Core Fibre Advances at OFC 2025

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SAN FRANSICO, USA – Media OutReach Newswire – 3 April 2025 – At the OFC Conference, from March 30 to April 3, 2025, at San Francisco’s Moscone Center, Yangtze Optical Fibre and Cable Joint Stock Limited Company (YOFC) (stock tickers: 601869. SH, 06869.HK) highlighted several new developments in hollow-core fibre technology. During a workshop entitled “How will future submarine systems look like”, Dr. LUO Jie, YOFC’s Chief Technology Officer, presented groundbreaking advances in the field of hollow-core fibre technology.

YOFC’s presentation focused on its latest strides in reducing attenuation to a record-low of 0.05dB/km and extending the manufacturing length of single fibres to over 20 kilometers—achievements that not only set new global benchmarks but also starkly outperform traditional solid-core fibres. These technological advancements were demonstrated through a 21.7 km long hollow-core fibre with a proprietary supporting tube structure (ST-HCF). This drew considerable attention at the exhibition for its potential implications in optical communications.

Hollow-core fibre technology represents a paradigm shift in optical communications, enabling light to be transmitted through an air core. The design facilitates a 47% increase in transmission speed and a 31% reduction in latency compared to conventional fibres, showcasing the significant potential for applications requiring rapid and efficient data transmission such as in data centers, AI models, and financial trading. Additionally, the technology’s exceptionally low attenuation and nonlinearity could potentially address the capacity bottlenecks faced by submarine communication networks and long-distance terrestrial communication lines.

In his presentation, Dr. LUO Jie explored both the practical and theoretical enhancements that hollow-core fibres could bring to submarine cable systems, emphasizing their ability to increase data throughput and reduce transmission times in future deployments.

YOFC has been at the forefront of hollow-core fibre technology development, leveraging its comprehensive research capabilities and autonomous raw material research system to overcome significant industrial challenges. As the digital economy grows, YOFC’s continued innovation in hollow-core fibre technology is set to play a crucial role in supporting the evolution of global digital infrastructure, ensuring it is robust, efficient, and equipped to meet future demands.

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