CASABLANCA, Morocco, April 28, 2025/APO Group/ –Salesforce (www.Salesforce.com), a global leader in AI-powered CRM solutions, participates at GITEX Africa 2025 to demonstrate how its groundbreaking Agentforce platform is empowering African enterprises to harness the full potential of autonomous AI. The event marks a pivotal moment for businesses across the continent to experience firsthand how AI agents are transforming operations, customer engagement, and competitive advantage.

Since its September 2024 debut, Agentforce has achieved remarkable adoption as Salesforce’s fastest-growing solution, with more than 5,000 organizations worldwide already deploying autonomous AI agents. This rapid uptake reflects the platform’s ability to move beyond traditional automation to what industry experts recognize as the third wave of AI – intelligent agents that don’t just assist but actually execute complete business processes with human-like reasoning.

“At Salesforce, we believe that enhancing the customer experience is an essential driver of success. With Agentforce, we are transforming how African businesses interact with their customers, utilizing intelligent agents that understand and anticipate customer needs, leading to deeper connections and trust”, said Omar Oualif, Regional Vice President at Salesforce.

Visitors to the Salesforce booth will witness live demonstrations of Agentforce 2dx, the platform’s latest evolution that introduces proactive AI capabilities. These next-generation agents can anticipate business needs, trigger actions based on real-time data changes, and operate autonomously across any business process. The showcase will also feature the newly launched AgentExchange marketplace, where attendees can explore hundreds of prebuilt agent templates and industry-specific solutions designed to accelerate deployment.

The timing of this demonstration couldn’t be more significant for African businesses. With a report from Futurum Research showing Agentforce delivers ROI five times faster than DIY AI implementations while reducing costs by 20%, the platform provides a compelling solution for organizations looking to capitalize on the $6 trillion digital labor opportunity.

A thriving ecosystem in Africa

The GITEX Africa Salesforce showcase will also feature local partners who are leading the charge in this exciting new landscape and play a significant role in the development of a thriving ecosystem that will extend Salesforce solutions to African customers. Partners participating in the Salesforce booth are:

BaybridgeDigital, a leading Agentic AI powerhouse, emphasizes their commitment to driving growth through Salesforce’s innovative platform. ” With more than 300 projects experience, we connect brands, technology, data, and people to empower African enterprises to scale faster and innovate like never before,” said a representative from BaybridgeDigital.

NBS Consulting, a Salesforce Partner, is showcasing how AI and data can revolutionize customer experiences. “We are excited to share inspiring success stories and demonstrate immersive technologies that personalize and optimize customer interactions,” noted a spokesperson from NBS Consulting.

Gear9, returning for its third consecutive GITEX, highlights its commitment to showcasing Moroccan technological excellence. “Our real-world implementations on the Salesforce platform underscore the transformative power of AI, data, and CRM solutions. This year, we aim to further strengthen our vision of innovation,” stated Mounir Bouchiha, CEO of Gear9.

ASSA Associates, specializing in CRM solutions for Telecom, Banking/Insurance and Distribution, is ready to demonstrate the efficacy of Salesforce Industries Solutions at GITEX Africa 2025. “We are eager to show how our expertise can support businesses in navigating digital transformation challenges,” said the company representative.

D&A Technologies adds to the excitement by participating in GITEX alongside Salesforce. “We are proud to showcase African excellence in AI, CRM integration, and digital innovation. This is a great opportunity to strengthen our strategic partnership with Salesforce and highlight our expertise in leading ambitious transformation projects across the continent,” said a spokesperson from D&A Technologies.

Salesforce’s participation at GITEX Africa underscores its commitment to supporting Africa’s digital transformation. The company will offer hands-on sessions with its low-code development tools, and present real-world case studies from African enterprises that have successfully deployed autonomous AI agents. Developers can also sign up for a free Salesforce Developer Edition to get started with the Platform. These activities align with Salesforce’s broader vision to empower what it calls “Agentblazers” – the next generation of professionals who will shape how businesses operate in the era of autonomous AI.

Distributed by APO Group on behalf of Salesforce.

WINDHOEK, Namibia, April 26, 2025/APO Group/ –The National Petroleum Corporation of Namibia (NAMCOR) has revealed that the country could produce more than 2.5 million tons of natural gas per year, based on early-stage assessments of recent discoveries made since 2022.

Speaking during a panel discussion on gas monetization strategies at the Namibia International Energy Conference on April 24, Mtundeni Ndafyaalako, Executive of Upstream Development & Production at national oil company NAMCOR, outlined a dual-pronged approach adopted by the corporation.

The first pillar focuses on leveraging legislative frameworks to enable coordinated infrastructure development, fostering collaboration among operators. The second emphasizes expanding exploration activities to unlock further resources.

“We have launched a gas monetization strategy project to support both government and industry on how best to commercialize gas. From our appraisals, we now have a clearer picture of production potential and various applications,” said Ndafyaalako, noting that the strategy is designed to attract new players and investment by clarifying monetization pathways.

Manfriedt Muundjua, Deputy General Manager at BW Kudu, reinforced the importance of integrating four pillars of local content – training, skills transfer, local procurement and local ownership – into the broader gas development framework.

Muundjua shared that BW Kudu is placing Namibian interns in every technical role currently held by international staff, supporting long-term local capacity building. He also emphasized the urgent need for downstream investment and infrastructure development.

“We already have a downstream investment partner lined up to join us once production at Kudu begins,” he said.He added that drilling of additional wells is scheduled to begin in October, supporting NAMCOR’s emphasis on continued exploration to identify new reserves.

Paul Eardley-Taylor, Head of Oil & Gas Coverage for Southern Africa at Standard Bank, highlighted the need for a “shadow infrastructure” – potentially led by public-private partnerships – in southern Namibia to address energy shortages through gas utilization. He suggested that oil revenues should be strategically directed toward financing gas infrastructure and fostering local energy markets.

Eardley-Taylor also pointed to the broader regional opportunity, suggesting that Namibia could assume a role once held by South Africa as the region’s primary energy supplier, particularly as critical mineral projects are willing to pay a premium for stable power supply.

Meanwhile, Ian Thom, Research Director for Upstream at Wood Mackenzie, expressed confidence that Namibia could implement a comprehensive Gas Master Plan within the next nine months. With only 59% of the population currently connected to the electricity grid, Thom underscored the potential of gas to dramatically increase energy access across residential, commercial and industrial sectors.

“Namibia could generate more value by exporting electricity rather than raw gas, given the limited infrastructure for gas exports and the high costs associated with building it,” Thom said.

Looking ahead, the upcoming African Energy Week (AEW): Invest in African Energies conference – set to take place from September 29 to October 3, 2025, in Cape Town – will spotlight Namibia’s gas developments and broader African opportunities The event will feature panel discussions, project showcases, deal signings and high-level networking sessions that connect African energy projects with global investors.

AEW: Invest in African Energies is the platform of choice for project operators, financiers, technology providers and government, and has emerged as the official place to sign deals in African energy. Visit www.AECWeek.com for more information about this exciting event.

WINDHOEK, Namibia, April 26, 2025/APO Group/ –Merger and acquisition (M&A) activity continues to emerge as a critical engine for growth in Namibia’s upstream oil and gas sector, as emphasized during a high-level panel discussion at the Namibia International Energy Conference (NIEC) on Thursday. Industry leaders outlined how strategic M&A deals are not only reshaping the country’s energy landscape, but also playing a key role in unlocking capital and accelerating exploration.

Gil Holzman, CEO of Eco Atlantic Oil & Gas, highlighted how acquisitions have underpinned his company’s expansion in Namibia since its entry into the market in 2009, stating: “Most of our best blocks are the result of M&As. Our most recent acquisition was in 2021 when we bought Azinam, which gave us promising blocks in the Orange Basin.”

According to Holzman, these acquisitions have fortified Eco Atlantic’s asset portfolio while positioning Namibia as an increasingly attractive frontier for global exploration. He pointed to M&A transactions involving supermajors such as ExxonMobil, QatarEnergy, Chevron and TotalEnergies as instrumental in bringing in not just capital, but also the technical capabilities needed to advance exploration in Namibia’s offshore and onshore basins.

Discussing the company’s operational strategy, Holzman emphasized a phased approach anchored in collaboration: “We aim to secure promising prospects, de-risk them internally and then attract partners with the technical know-how and capital required to unlock new frontiers.”

Echoing this sentiment, Adam Rubin, General Counsel at ReconAfrica, emphasized that M&As remain a strategic avenue to catalyze value creation, drive innovation and meet the substantial capital demands of upstream development. “We have not yet produced onshore, but the oil is there. Be patient – we will find it and produce,” he said, reaffirming the company’s commitment to moving from exploration toward full-scale production in the Kavango Basin.

Robert Bose, CEO of Sintana Energy, added that M&A activity has played a central role in enabling Sintana to broaden its asset base and build relationships with complementary partners. “M&As have helped us connect with the right partners and diversify our portfolio,” he said. “Cost-effective investment remains a key motivator, and we are focused on disciplined growth.”

From a financial perspective, Liz Williamson, Head of Energy at Rand Merchant Bank, outlined the opportunities that arise when IOCs divest from mature or late-life assets. She noted that such moves often create openings for mid-cap firms with fresh capital and a focused approach to step in. “This trend is beneficial for African governments, as middle-tier companies are often better suited to fully commit to and invest in these projects,” she explained.

Williamson also underscored the importance of establishing clear, investor-friendly deal frameworks and local content policies that build investor confidence. “Not many African countries are currently securing significant foreign direct investment, and Namibia must maintain its appeal by offering clarity on local content laws,” she said.

As Namibia emerges as a key exploration hotspot on the continent, discussions around capital flows, deal-making and upstream expansion are set to continue at African Energy Week 2025: Invest in African Energies, taking place from September 29-October 3, 2025 in Cape Town. The event will unite industry leaders, investors and government representatives to advance dialogue, showcase project opportunities and drive strategic partnerships across Africa’s energy landscape. Namibia’s rising profile and recent exploration success will be a focal point, drawing increased attention from global stakeholders seeking entry into one of the continent’s most dynamic markets.

AEW: Invest in African Energies is the platform of choice for project operators, financiers, technology providers and government, and has emerged as the official place to sign deals in African energy. Visit www.AECWeek.com for more information about this exciting event.